Skip to content

Rosmarinwasser Für Haare

Fail

Demand is soft, at -26.8% this quarter, so Rosmarinwasser Für Haare is a Fail.

Flapen Score
45
45 / 100
Ranks 731 of 1,260 Kosmetik niches · −2 vs the category median of 47
Market size
€113K/yr115K searches / yr
90-day growth
-26.8%search demand this quarter
Competition
65%top-5 click share · 13 brands · 48 sellers

Flapen Score

Rosmarinwasser Für Haare against its category

The dotted line is the Kosmetik average. Past it, Rosmarinwasser Für Haare is stronger. Inside it, weaker.

45Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Rosmarinwasser Für Haare market on Amazon at a glance

Shoppers on Amazon Germany searched for Rosmarinwasser Für Haare 115K times last year and spent an estimated €113K. The top 5 brands take 77% of clicks. Flapen scores it 45 out of 100, a Fail.

01 · Demand

An estimated 8.2% of those searches ended in a purchase.

Shoppers searched for this 115K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 8.2% of those searches ended in a purchase. Searches in the last 90 days moved -26.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated €113K a year.

Searches, last 12 months
115K
Growth, 90 days vs prior 90
-26.8%
Conversion, latest week
8.2%
Market size, estimated
€113Ka year
Peak month
February1.7× the quietest month
Top search term
rosmarin wasser haare45K searches a year

02 · Price

A sale here is worth €11.95.

Listings sell for €11.95 on average, from €4.42 to €16.72. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 250 to 500 of them. At €11.95 that is €3K to €6K a year per listing.

Average price
€11.95under the $15 to $100 sweet spot
Price range
€4.42–€16.72
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
8K–10K
Units per listing a year
250–500
Revenue per listing a year
€3K–€6K
Returns
0.2%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is reviews.

78% of listings pay for placement with sponsored ads. 89% ship with Prime. On an average day, 5.3% of listings are out of stock. The average listing ranks #74 within Anti-Haarausfall. It carries 8,468 reviews at 4.33 stars, so a new listing needs social proof before a better product.

Sponsored listings
78%
Prime listings
89%
Out of stock, average day
5.3%
Average rank
#74in Anti-Haarausfall
Average rating
4.33 starsAmazon Germany average 4.37 stars
Average reviews
8,468per listing
Listings tracked
18

04 · Newcomers

2 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
2
Successful launches
2Amazon's first-year sales bar
Average brand age
35 months

Products

Top Rosmarinwasser Für Haare products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 65% of clicks. Leaders hold, but buyers still shop past them.

Brands

13 flat

Sellers

48

Top-5 brand share

77%

Top 20: 100%

Top-5 click share

65%

Top 20: 100%

Open market

18%

  • Brand 122%
  • Brand 217%
  • Brand 316%
  • Brand 413%
  • Brand 59%
  • Brand 65%

Demand

Rosmarinwasser Für Haare search demand

Weekly searches over the year, seasonality beneath. Pick a range.

4K3KPrime Day '24Black Friday '24Prime Day '25Spike '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.7×

Search terms

Top Rosmarinwasser Für Haare search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • rosmarin wasser haare45K/yr
  • rosmarinwasser für die haare17K/yr
  • rosmarin haare10K/yr
  • rosmarinwasser9K/yr
  • rosmarin wasser6K/yr
  • rosemary water5K/yr
  • rosmarin haarwasser4K/yr
  • rosmarin tonikum haare5K/yr
  • rosmarin spray3K/yr
  • rosmarin spray haare5K/yr

Reviews and returns

What reviews say buyers love and hate about Rosmarinwasser Für Haare

We read the reviews and the return reasons for every product selling here.

22%of positive reviews mention “Geruch”
24%of negative reviews mention “Ölig/fettig”
0.2%of orders come back
“Haaröl”
A buyer, on “Ölig/fettig”24% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

20 topics

NegativePositive

FAQ

Common Rosmarinwasser Für Haare questions

Answered from the same tracked data.