Is Rosmarin Shampoo profitable to sell on Amazon Germany?

Flapen scores Rosmarin Shampoo 46 out of 100 on Amazon Germany, a Fail. Shoppers spend €146K a year across 21 tracked products. 2 of the 5 products launched in the last year cleared the first-year sales bar. Search demand grew -21.5% in the last 90 days.

How competitive is the Rosmarin Shampoo niche on Amazon Germany?

13 brands and 82 sellers compete in Rosmarin Shampoo on Amazon Germany. The top 5 Rosmarin Shampoo products take 57% of clicks, and the top 5 brands take 79%.

What do buyers complain about in Rosmarin Shampoo?

Rosmarin Shampoo buyers on Amazon Germany complain most about Geruch, Preis-Leistungs-Verhältnis, and Haarverwandt. An estimated 0.1% of orders come back.

When does demand for Rosmarin Shampoo peak?

Search demand for Rosmarin Shampoo on Amazon Germany peaks in Jan, and the busiest month runs 1.5× the quietest.

What does it cost to enter the Rosmarin Shampoo niche?

Rosmarin Shampoo sells for €8.05 on average on Amazon Germany, outside the $15 to $100 sweet spot. Listings run €3.67 to €14.86. The average product has 2,888 reviews, the count a new listing must catch up to.

Rosmarin Shampoo

Fail

Prices span $3.67–$14.86, mostly outside the sweet spot, so Rosmarin Shampoo is a Fail.

Flapen Score: 46
46 / 100Ranks 679 of 1,260 Kosmetik niches · −1 vs the category median of 47
Market size: €146K/yr214K searches / yr
90-day growth: -21.5%search demand this quarter
Competition: 57%top-5 click share · 13 brands · 82 sellers

Flapen Score

Rosmarin Shampoo against its category

The dotted line is the Kosmetik average. Past it, Rosmarin Shampoo is stronger. Inside it, weaker.

46Fail

This niche Category average

See the method

Market

The Rosmarin Shampoo market on Amazon at a glance

Shoppers on Amazon Germany searched for Rosmarin Shampoo 214K times last year and spent an estimated €146K. The top 5 brands take 79% of clicks. Demand peaks in Jan. Flapen scores it 46 out of 100, a Fail.

01 · Demand

An estimated 8.4% of those searches ended in a purchase.

Shoppers searched for this 214K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 8.4% of those searches ended in a purchase. Searches in the last 90 days moved -21.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated €146K a year.

Searches, last 12 months: 214K
Growth, 90 days vs prior 90: -21.5%
Conversion, latest week: 8.4%
Market size, estimated: €146Ka year
Peak month: January1.5× the quietest month
Top search term: rosmarin shampoo107K searches a year

02 · Price

A sale here is worth €8.05.

Listings sell for €8.05 on average, from €3.67 to €14.86. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 750 to 1,000 of them. At €8.05 that is €6K to €8K a year per listing.

Average price: €8.05under the $15 to $100 sweet spot
Price range: €3.67–€14.86
Amazon Germany median price: €18.99across 29,809 niches
Units sold a year: 15K–20K
Units per listing a year: 750–1,000
Revenue per listing a year: €6K–€8K
Returns: 0.1%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is reviews.

81% of listings pay for placement with sponsored ads. 90% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #224 within Anti-Haarausfall. It carries 2,888 reviews at 4.36 stars, so a new listing needs social proof before a better product.

Sponsored listings: 81%
Prime listings: 90%
Out of stock, average day: 0.0%
Average rank: #224in Anti-Haarausfall
Average rating: 4.36 starsAmazon Germany average 4.37 stars
Average reviews: 2,888per listing
Listings tracked: 21

04 · Newcomers

2 of last year's 5 launches cleared the first-year sales bar.

5 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 44 months on average, so the names here are settling in.

Launched, last 12 months: 5
Successful launches: 2Amazon's first-year sales bar
Average brand age: 44 months

Products

Top Rosmarin Shampoo products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 57% of clicks. Leaders hold, but buyers still shop past them.

Brands

13 falling

Sellers

Top-5 brand share

79%

Top 20: 100%

Top-5 click share

57%

Top 20: 99%

Open market

17%

Brand 146%
Brand 212%
Brand 39%
Brand 48%
Brand 54%
Brand 64%
Open — no brand owns it (7 brands, 17%)

Demand

Rosmarin Shampoo search demand

Weekly searches over the year, seasonality beneath. Pick a range.

Peak months: Jan · busiest ÷ quietest = 1.5×

Search terms

Top Rosmarin Shampoo search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

rosmarin shampoo107K/yr -27.3%5.7% conv.
weleda shampoo55K/yr -14.3%5.7% conv.
rosemary shampoo15K/yr -31.4%3.6% conv.
weleda rosmarin shampoo11K/yr +10.4%14.7% conv.
shampoo rosmarin8K/yr -6.4%4.9% conv.
rosmarin shampoo haarwachstum4K/yr +50.2%5.0% conv.
weleda haarshampoo4K/yr -18.1%5.3% conv.
weleda shampoo rosmarin6K/yr -32.0%16.8% conv.
rosmarin shampoo haarausfall5K/yr -66.2%4.5% conv.

Reviews and returns

What reviews say buyers love and hate about Rosmarin Shampoo

We read the reviews and the return reasons for every product selling here.

26%of positive reviews mention “Geruch”

9%of negative reviews mention “Geruch”

0.1%of orders come back

“Außerdem riecht das Shampoo seltsam”

A buyer, on “Geruch”9% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

21 topics

NegativePositive

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FAQ

Common Rosmarin Shampoo questions

Answered from the same tracked data.

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