Is rochas man parfum profitable to sell on Amazon Germany?

The niche generates €19K/yr across 11 tracked products. 90-day search growth is -0.5%. Flapen's verdict: Skip it (39/100).

How competitive is the rochas man parfum niche?

2 brands and 85 sellers compete. The top 5 products take 77% of clicks and top 5 brands hold 100% of demand.

What do buyers complain about in rochas man parfum?

Top complaints mined from reviews: beworben Vs Tatsächliches Produkt, Geruch. The return rate is 0.1%.

What does it cost to enter the rochas man parfum niche?

Listings span €29.63–€51.16; the average listing price is €38.61 (sweet spot $15–$100). The average incumbent carries 166 reviews — the moat a new listing must climb.

rochas man parfum

Skip it

Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.

Returns

Incredible0.1%

return rate — above 5% kills the launch gate

Avg price

Incredible€38.61

avg listing price — sweet spot $15–$100

Price range

Incredible€29.63–€51.16

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Great166.09

avg incumbent reviews — the moat a new listing must climb

Conversion

Okay3.2%

search→purchase rate — share of searches ending in a sale

Quality gap

Okay4.6★

avg incumbent rating — lower means beatable quality

Growth

Bad-0.5%

90-day search growth — must beat 0% to launch

Competition

Bad77%

top-5 click share — a locked-up shelf

Market size

Bad€19K

€19K/yr · 15K searches

Brand share

Bad100%

top-5 brand share — brand-locked demand

According to Flapen's Amazon Germany niche tracking, rochas man parfum is a €19K/yr Amazon Germany market (15K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 39/100.

Data updated Jul 14, 2026 · scored weekly · How we score niches

rochas man parfum market data

Units sold / yr: 750–1K; avg 0–100/product
Revenue / yr: €29K–€39K; units × avg price
Conversion rate: 3.2%
Avg BSR: #833
Page quality: 0%
Prime: 64%
Sponsored: 0%
Out of stock: 1.4%
Avg brand age: 93 months
Avg seller age: 187 days

Competition & brand share

The top 5 products capture 77% of clicks — a locked-up shelf that new listings rarely crack.

Brands

2 flat

Sellers

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

77%

Top 20: 100%

Open market

Rochas96%
Ted Lapidus4%
Open — no brand owns it (0%)

Demand

Weekly Amazon search volume, last 29 weeks — -0.5% search growth over the last 90 days.

Open Trend

Top rochas man parfum products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 11 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

ROCHAS MAN ET 100 VAP M

Rochas€36.854.4★98 rev

Rochas Rochas Man EdT Linie: Rochas Man Eau de Toilette für Herren Inhalt: 100ml

Rochas€33.844.6★531 rev

Rochas Man Set: 100ml Eau de Toilette spray + 50ml Eau de Toilette spray

Rochas€45.224.8★67 rev

Rochas - ROCHAS MAN eau de toilette vapo 100 ml

Rochas€37.024.4★43 rev

Rochas Man by Rochas - 100 ml EDT Spray

Rochas€39.605.0★16 rev

Newest

by launch date

Rochas Man Eau de Toilette 100 ml. Rochas

Rochas€48.3763 rev

2y ago

Rochas Man Intense EdP Linie: Man Intense Eau de Parfum für Herren Inhalt: 100ml

Rochas€33.1491 rev

3y ago

Rochas Moustache Eau de Parfum Zerstäuber 75 ml 1 Stück 1100 g

Ted Lapidus€32.36308 rev

7y ago

ROCHAS MAN ET 100 VAP M

Rochas€36.8598 rev

8y ago

Rochas Man by Rochas - 100 ml EDT Spray

Rochas€39.6016 rev

9y ago

What buyers say about rochas man parfum

What buyers praise and complain about, mined from review topics.

What buyers love

Geruch85%

“Lieblingsduft”

Preis-Leistungs-Verhältnis15%

“Hat sich gelohnt”

What buyers complain about

beworben Vs Tatsächliches Produkt50%

“Es ist nicht drin was draufsteht”

Geruch50%

“Wenn der beißende Geruch verflogen ist dann riecht man garnicht's mehr”

Top return reasons

Ethischer Handel/Fairer Handel50%