Is rezilin profitable to sell on Amazon Germany?

The niche generates €44K/yr across 10 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is -34.4%. Flapen's verdict: Skip it (40/100).

How competitive is the rezilin niche?

8 brands and 29 sellers compete. The top 5 products take 83% of clicks and top 5 brands hold 90% of demand.

What do buyers complain about in rezilin?

Top complaints mined from reviews: Ölig/fettig, Allergien, Geruch. The return rate is 0.3%.

When does demand for rezilin peak?

Demand peaks in Jan–Oct–Nov–Dec; the busiest month runs 3.3× the quietest.

What does it cost to enter the rezilin niche?

Listings span €8.26–€47.16; the average listing price is €22.36 (sweet spot $15–$100). The average incumbent carries 11,288 reviews — the moat a new listing must climb.

rezilin

Skip it

Soft demand (-34.4% this quarter) — this niche doesn't clear our bar today.

Returns

Incredible0.3%

return rate — above 5% kills the launch gate

Avg price

Great€22.36

avg listing price — sweet spot $15–$100

Quality gap

Great4.2★

avg incumbent rating — lower means beatable quality

Price range

Great€8.26–€47.16

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Okay3.9%

search→purchase rate — share of searches ending in a sale

Brand share

Bad90%

top-5 brand share — brand-locked demand

Review moat

Bad11,288.3

avg incumbent reviews — the moat a new listing must climb

Competition

Bad83%

top-5 click share — a locked-up shelf

Market size

Bad€44K

€44K/yr · 51K searches

Growth

Bad-34.4%

90-day search growth — must beat 0% to launch

According to Flapen's Amazon Germany niche tracking, rezilin is a €44K/yr Amazon Germany market (51K searches/yr). The top 5 brands hold 90% of demand. Demand peaks in Jan–Oct–Nov–Dec. Verdict: Skip it — 40/100.

Data updated Jul 14, 2026 · scored weekly · How we score niches

rezilin market data

Units sold / yr: 3K–3K; avg 250–500/product
Revenue / yr: €56K–€67K; units × avg price
Conversion rate: 3.9%
Avg BSR: #223
Page quality: 0%
Prime: 80%
Sponsored: 70%
Out of stock: 1.7%
Avg brand age: 41 months
Avg seller age: 186 days

Competition & brand share

The top 5 products capture 83% of clicks — a locked-up shelf that new listings rarely crack.

Brands

8 rising

Sellers

Top-5 brand share

90%

Top 20: 100%

Top-5 click share

83%

Top 20: 100%

Open market

Rezilin50%
Nordic Pure21%
Kräuterhaus Sanct Bernhard10%
LE CUISINER5%
Soena4%
BIONOBLE4%
Open — no brand owns it (2 brands, 6%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -34.4% search growth over the last 90 days.

Peak months: Jan, Oct, Nov, Dec · busiest ÷ quietest = 3.3×

Open Trend

Top rezilin search terms

rezilin basilikum-extrakt haarkur19K/yr -33.9%4.5% conv.
rezilin14K/yr -26.6%3.5% conv.
rezilin basilikum gegen haarausfall5K/yr -3.9%2.6% conv.
basilikumöl haare2K/yr +35.3%4.7% conv.
basilikum extrakt haare7K/yr -76.4%12.8% conv.
rezilin gegen haarausfall3K/yr -62.1%2.3% conv.
rezilin haarkur1K/yr -21.7%4.6% conv.

All search terms

Top rezilin products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 10 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Rezilin Basilikum-Extrakt Haarkur

Rezilin€46.234.0★522 rev

Basilikum-Extrakt-Haarkur von Nordic Pure | Zur Pflege von dünnem trockenem & brüchigem Haar | Kann Haarausfall vorbeugen | 100ml

Nordic Pure€11.944.1★865 rev

Sanct Bernhard Basilikum Extrakt Haare (2x 100 ml) Kur zur Pflege von dünnem trockenem & brüchigem Haar | Beugt Haarausfall vor | Mit Koffein & Aloe Vera | Verbessert das Haarwachstum

Kräuterhaus Sanct Bernhard€29.944.1★636 rev

LE CUISINIER 100% Reines Basilikum Extrakt als Sprüh Alternative zu Basilikumöl oder Hair Growth Serum - für dünne Haare und bei Haarausfall kann es das Haarwachstum beschleunigen Haarserum - 100ml

LE CUISINER€10.983.9★2,075 rev

REZILIN Basilikum-Extrakt Haarkur 100 ml

Rezilin€47.164.0★343 rev

Newest

by launch date

BASILIKUMWASSER - 200ml Haarkur für dünnes & brüchiges Haar[BIO-ZERTIFIZIERT] 100% NATURREIN - Aus Echtem Basilikum | Haar-Kur Derma-Test: SEHR GUT

Soena€15.96882 rev

5mo ago

LE CUISINER€10.982,075 rev

1y ago

Botanic Hearth Rosmarin Haaröl Haarwachstum & stärkende Pflege mit Biotin Jojoba- & Rizinusöl nährend & volumengebend Non-GMO 198 ml

Botanic Hearth€10.3432,333 rev

2y ago

Sanct Bernhard Basilikum Extrakt Haare (2x 100 ml) Kur zur Pflege von dünnem trockenem & brüchigem Haar | Beugt Haarausfall vor | Mit Koffein & Aloe Vera | Verbessert das Haarwachstum

Kräuterhaus Sanct Bernhard€29.94636 rev

2y ago

Basilikum-Extrakt-Haarkur von Nordic Pure | Zur Pflege von dünnem trockenem & brüchigem Haar | Kann Haarausfall vorbeugen | 100ml

Nordic Pure€11.94865 rev

4y ago

What buyers say about rezilin

What buyers praise and complain about, mined from review topics.

What buyers love

Geruch28%

“Riecht sehr gut, elegante Verpackung und Flasche”

Qualität insgesamt15%

“Super Produkt”

Weiches Gefühl9%

“Es macht meine krausen Haare super weich”

Haarwachstum8%

“Bestes Haarwasser”

Ölig/fettig5%

“Tolles Öl, schöne dickflüssige Konsistenz”

beworben Vs Tatsächliches Produkt3%

“Macht was verspricht”

Helligkeit/Glanz/Glühen3%

“Gibt dem Haar wortwörtlich ein GlowUp”

Haarstyling2%

“Sehr gutes Haaröl”

Komfort insgesamt2%

“Angenehm”

Einfache Anwendung2%

“der Sprühaufsatz macht’s easy.”

What buyers complain about

Ölig/fettig24%

“Haaröl”

Allergien9%

“Juckreiz”

Geruch8%

“Es riecht unangenehm”

Haarverwandt7%

“kein Haarwunder”

Dicke4%

“bissel dickflüssig”

Qualität insgesamt3%

“Teuer und schlechte Qualität”

Auslaufsicher3%

“Schlecht verarbeitet offener Schraubverschluss Öl ausgelaufen”

Symptomreduktion3%

“Bei mir hat es bis jetzt keine Veränderung gegeben”

Preis-Leistungs-Verhältnis3%

“verschwendetes Geld”

Funktionalität insgesamt3%

“Der Sprühspender funktioniert nicht”

Top return reasons

Ölig/fettig30%

Auslaufsicher12%

Geruch11%

Funktionalität insgesamt9%

beworben Vs Tatsächliches Produkt4%

Defekt Material/Teile4%

schädigen/verbrennen Haare4%