Repair Shampoo

Shoppers searched for this 995K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 6.6% of those searches ended in a purchase. Searches in the last 90 days moved -4.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated €868K a year.

Searches, last 12 months

995K

Growth, 90 days vs prior 90

-4.7%

Conversion, latest week

6.6%

Market size, estimated

€868Ka year

Peak month

November4.0× the quietest month

Top search term

wella shampoo240K searches a year

Listings sell for €13.14 on average, from €3.13 to €28.70. Amazon reports units sold in ranges. This niche sold 60K to 80K a year. The average listing sells 750 to 1,000 of them. At €13.14 that is €10K to €13K a year per listing.

Average price

€13.14under the $15 to $100 sweet spot

Price range

€3.13–€28.70

Amazon Germany median price

€18.99across 29,809 niches

Units sold a year

60K–80K

Units per listing a year

750–1,000

Revenue per listing a year

€10K–€13K

Returns

0.1%of orders · Amazon Germany median 1.1%

73% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 0.7% of listings are out of stock. The average listing ranks #123 within Haarmasken. It carries 2,698 reviews at 4.51 stars, so a new listing needs social proof before a better product.

Sponsored listings

73%

Prime listings

98%

Out of stock, average day

0.7%

Average rank

#123in Haarmasken

Average rating

4.51 starsAmazon Germany average 4.37 stars

Average reviews

2,698per listing

Listings tracked

62

9 products launched here in the last 12 months. 9 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 61 months on average, so the names here are established.

Launched, last 12 months

9

Successful launches

9Amazon's first-year sales bar

Average brand age

61 months