Paul Mitchell Shampoo

Shoppers searched for this 82K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 5.1% of those searches ended in a purchase. Searches in the last 90 days moved -14.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated €123K a year.

Searches, last 12 months

82K

Growth, 90 days vs prior 90

-14.0%

Conversion, latest week

5.1%

Market size, estimated

€123Ka year

Peak month

November1.4× the quietest month

Top search term

paul mitchell shampoo79K searches a year

Listings sell for €29.34 on average, from €13.49 to €71.43. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At €29.34 that is €3K to €7K a year per listing.

Average price

€29.34inside the $15 to $100 sweet spot

Price range

€13.49–€71.43

Amazon Germany median price

€18.99across 29,809 niches

Units sold a year

4K–5K

Units per listing a year

100–250

Revenue per listing a year

€3K–€7K

Returns

0.1%of orders · Amazon Germany median 1.1%

13% of listings pay for placement with sponsored ads. 78% ship with Prime. On an average day, 5.5% of listings are out of stock. The average listing ranks #891 within Shampoo & Spülung. It carries 5,643 reviews at 4.48 stars, so a new listing needs social proof before a better product.

Sponsored listings

13%

Prime listings

78%

Out of stock, average day

5.5%

Average rank

#891in Shampoo & Spülung

Average rating

4.48 starsAmazon Germany average 4.37 stars

Average reviews

5,643per listing

Listings tracked

23

The brands on the shelf have sold for 85 months on average, so the names here are established.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

85 months