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Parfümzerstäuber

Maybe

An estimated 1.0% of orders come back. But prices span $3.63–$14.33, mostly outside the sweet spot, so Parfümzerstäuber is a Maybe.

Flapen Score
55
55 / 100
Top 15% of 1,260 Kosmetik niches · +8 vs the category median of 47
Market size
€357K/yr732K searches / yr
90-day growth
+17.8%search demand this quarter
Competition
56%top-5 click share · 15 brands · 21 sellers

Flapen Score

Parfümzerstäuber against its category

The dotted line is the Kosmetik average. Past it, Parfümzerstäuber is stronger. Inside it, weaker.

55Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Parfümzerstäuber market on Amazon at a glance

Shoppers on Amazon Germany searched for Parfümzerstäuber 732K times last year and spent an estimated €357K. The top 5 brands take 66% of clicks. Flapen scores it 55 out of 100, a Maybe.

01 · Demand

An estimated 6.0% of those searches ended in a purchase.

Shoppers searched for this 732K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 6.0% of those searches ended in a purchase. Searches in the last 90 days moved +17.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated €357K a year.

Searches, last 12 months
732K
Growth, 90 days vs prior 90
+17.8%
Conversion, latest week
6.0%
Market size, estimated
€357Ka year
Peak month
August1.3× the quietest month
Top search term
parfümzerstäuber222K searches a year

02 · Price

A sale here is worth €8.07.

Listings sell for €8.07 on average, from €3.63 to €14.33. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 1,250 to 1,500 of them. At €8.07 that is €10K to €12K a year per listing.

Average price
€8.07under the $15 to $100 sweet spot
Price range
€3.63–€14.33
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
30K–40K
Units per listing a year
1,250–1,500
Revenue per listing a year
€10K–€12K
Returns
1.0%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is ads.

90% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.7% of listings are out of stock. The average listing ranks #25 within Zubehör. It carries 1,027 reviews at 4.38 stars, so a new listing needs social proof before a better product.

Sponsored listings
90%
Prime listings
100%
Out of stock, average day
4.7%
Average rank
#25in Zubehör
Average rating
4.38 starsAmazon Germany average 4.37 stars
Average reviews
1,027per listing
Listings tracked
21

04 · Newcomers

0 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 28 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
2
Successful launches
0Amazon's first-year sales bar
Average brand age
28 months

Products

Top Parfümzerstäuber products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 56% of clicks. Leaders hold, but buyers still shop past them.

Brands

15 falling

Sellers

21

Top-5 brand share

66%

Top 20: 100%

Top-5 click share

56%

Top 20: 99%

Open market

27%

  • Brand 120%
  • Brand 216%
  • Brand 312%
  • Brand 411%
  • Brand 58%
  • Brand 67%

Demand

Parfümzerstäuber search demand

Weekly searches over the year, seasonality beneath. Pick a range.

23K18KHoliday '24Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.3×

Search terms

Top Parfümzerstäuber search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • parfümzerstäuber222K/yr
  • parfum zerstäuber für unterwegs129K/yr
  • parfüm abfüller102K/yr
  • parfümzerstäuber nachfüllbar39K/yr
  • mini parfüm zerstäuber16K/yr
  • parfümzerstäuber 10ml20K/yr
  • zerstäuber parfüm25K/yr
  • perfume travel bottle17K/yr
  • reise parfümzerstäuber15K/yr
  • parfum flakon leer21K/yr

Reviews and returns

What reviews say buyers love and hate about Parfümzerstäuber

We read the reviews and the return reasons for every product selling here.

16%of positive reviews mention “Qualität insgesamt”
18%of negative reviews mention “Qualität insgesamt”
1.0%of orders come back
“ABSOLUTER FLOP”
A buyer, on “Qualität insgesamt”18% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Parfümzerstäuber questions

Answered from the same tracked data.