Paddle Brush
FailDemand is soft, at -13.0% this quarter, so Paddle Brush is a Fail.
- Flapen Score
- 39 / 100Ranks 1,052 of 1,260 Kosmetik niches · −8 vs the category median of 4739
- Market size
- €115K/yr75K searches / yr
- 90-day growth
- -13.0%search demand this quarter
- Competition
- 55%top-5 click share · 11 brands · 58 sellers
Flapen Score
Paddle Brush against its category
The dotted line is the Kosmetik average. Past it, Paddle Brush is stronger. Inside it, weaker.
Market
The Paddle Brush market on Amazon at a glance
Shoppers on Amazon Germany searched for Paddle Brush 75K times last year and spent an estimated €115K. The top 5 brands take 89% of clicks. Demand peaks in Jan–Nov–Dec. Flapen scores it 39 out of 100, a Fail.
01 · Demand
An estimated 4.9% of those searches ended in a purchase.
Shoppers searched for this 75K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 4.9% of those searches ended in a purchase. Searches in the last 90 days moved -13.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated €115K a year.
- Searches, last 12 months
- 75K
- Growth, 90 days vs prior 90
- -13.0%
- Conversion, latest week
- 4.9%
- Market size, estimated
- €115Ka year
- Peak month
- December2.0× the quietest month
- Top search term
- ghd bürste24K searches a year
02 · Price
A sale here is worth €31.66.
Listings sell for €31.66 on average, from €7.69 to €208.72. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At €31.66 that is €3K to €8K a year per listing.
- Average price
- €31.66inside the $15 to $100 sweet spot
- Price range
- €7.69–€208.72
- Amazon Germany median price
- €18.99across 29,809 niches
- Units sold a year
- 3K–4K
- Units per listing a year
- 100–250
- Revenue per listing a year
- €3K–€8K
- Returns
- 4.0%of orders · Amazon Germany median 1.1%
03 · Entry bar
The bar here is reviews.
57% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.3% of listings are out of stock. The average listing ranks #262 within Haarstyling Geräte & Styling Zubehör. It carries 3,247 reviews at 4.49 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 57%
- Prime listings
- 100%
- Out of stock, average day
- 0.3%
- Average rank
- #262in Haarstyling Geräte & Styling Zubehör
- Average rating
- 4.49 starsAmazon Germany average 4.37 stars
- Average reviews
- 3,247per listing
- Listings tracked
- 23
04 · Newcomers
Brands here are settling in.
The brands on the shelf have sold for 56 months on average, so the names here are settling in.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 56 months
Products
Top Paddle Brush products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 14, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
ghd the all-rounder - paddle brush: Paddelbürste zum Entwirren & Stylen Haarbürste für Sleek Looks glattes Finish & Anti Frizz Styling
- Price
- €18.38
- Rating
- 4.6/5
- Reviews
- 2,354
- Age
- 3y ago

ghd Der Mini Allrounder - Mini Paddle Haarbürste
- Price
- €17.97
- Rating
- 4.6/5
- Reviews
- 2,354
- Age
- 4y ago

ghd Glide Glättbürste in Schwarz - Für glatte glänzende & frizz-freie Ergebnisse - Thermische Haarbürste für alle Haartypen
- Price
- €91.76
- Rating
- 4.3/5
- Reviews
- 2,158
- Age
- 2y ago

ghd the dresser - oval dressing brush: Haarbürste mit antistatischen Nylonborsten zum Ausbürsten von Wellen und Locken für gepflegtere & glänzendere Haare für alle Haartypen
- Price
- €19.98
- Rating
- 4.5/5
- Reviews
- 176
- Age
- 8y ago

ghd the blow dryer Keramik-Rundhaarbürste: Runde Bürste zum Föhnen für mehr Volumen verschiedene Größen geschmeidige & glänzende Ergebnisse Anti Frizz Finish für alle Haartypen
- Price
- €18.55
- Rating
- 4.6/5
- Reviews
- 2,278
- Age
- 3y ago
Trending
estimated 90-day click momentum
Denman Entwirr- & Styling-Paddle-Haarbürste für nasses oder trockenes Haar lockig kraus glatt dick & lang ideal für Frauen & Männer D38
- Price
- €22.09
- Rating
- 4.6/5
- Reviews
- 1,740
- Age
- 6y ago

ghd the blow dryer Keramik-Rundhaarbürste: Runde Bürste zum Föhnen für mehr Volumen verschiedene Größen geschmeidige & glänzende Ergebnisse Anti Frizz Finish für alle Haartypen
- Price
- €18.55
- Rating
- 4.6/5
- Reviews
- 2,278
- Age
- 3y ago

ghd The Dresser - Ovale Haarbürste
- Price
- €19.37
- Rating
- 4.4/5
- Reviews
- 106
- Age
- 3y ago

ghd Glide Glättbürste in Schwarz - Für glatte glänzende & frizz-freie Ergebnisse - Thermische Haarbürste für alle Haartypen
- Price
- €91.76
- Rating
- 4.3/5
- Reviews
- 2,158
- Age
- 2y ago

HERCULES SÄGEMANN - Paddle Brush 11-reihig | Haarpflegebürste aus Holz zum Entwirren mit Wildschweinborsten und Polyamidstiften mit kleinen Kugelköpfen für gesundes Haar | Farbe: Dunkles Holz
- Price
- €13.73
- Rating
- 4.6/5
- Reviews
- 564
- Age
- 16y ago
Newest
by launch date
LORSEX 2 Stück Haarbürste Große Paddel Haarbürste zum Entwirren für Damen Herren und Kinder ideal für nasses/trockenes Haar glättend massierend und zum Entwirren (Rosa+Schwarz)
- Price
- €7.86
- Rating
- 4.6/5
- Reviews
- 1,322
- Age
- 1y ago

ghd duet blowdry Föhnbürste: 2-in-1 Multistyler für Trocknen & Stylen in einem Schritt langanhaltendes Volumen Anti Frizz Finish & alle Haartypen ohne Hitzeschäden
- Price
- €208.72
- Rating
- 4.0/5
- Reviews
- 482
- Age
- 2y ago

ghd Glide Glättbürste in Schwarz - Für glatte glänzende & frizz-freie Ergebnisse - Thermische Haarbürste für alle Haartypen
- Price
- €91.76
- Rating
- 4.3/5
- Reviews
- 2,158
- Age
- 2y ago

ghd rise Hot Brush: Smarte Lockenbürste und elektrische Rundbürste für mehr Volumen bei Locken und Wellen langanhaltende Ergebnisse ohne extreme Hitzeschäden
- Price
- €110.98
- Rating
- 4.1/5
- Reviews
- 1,670
- Age
- 2y ago

ghd the blow dryer Keramik-Rundhaarbürste: Runde Bürste zum Föhnen für mehr Volumen verschiedene Größen geschmeidige & glänzende Ergebnisse Anti Frizz Finish für alle Haartypen
- Price
- €20.00
- Rating
- 4.6/5
- Reviews
- 2,278
- Age
- 3y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 55% of clicks. Leaders hold, but buyers still shop past them.
Brands
11 rising
Sellers
58
Est. top-5 brand share
89%
Top 20: 100%
Est. top-5 click share
55%
Top 20: 96%
Open market
8%
- ghd75%
- BESTOOL5%
- Wet Brush4%
- Hercules Sägemann4%
- Termix3%
- Vista3%
- Open — no brand owns it (5 brands, 8%)
Demand
Paddle Brush search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Nov, Dec · busiest ÷ quietest = 2.0×
Search terms
Top Paddle Brush search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- ghd bürste24K/yr
- paddle brush18K/yr
- paddelbürste10K/yr
- ghd haarbürste7K/yr
- ghd brush4K/yr
- paddle bürste5K/yr
- ghd kamm3K/yr
- ghd paddle brush3K/yr
Reviews and returns
What reviews say buyers love and hate about Paddle Brush
We read the reviews and the return reasons for every product selling here.
“Das größte Handicap bei ghd Produkten ist der Preis”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
20 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Paddle Brush questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









