How competitive is the Paco Rabanne Parfum Herren niche on Amazon Germany?

1 brands and 115 sellers compete in Paco Rabanne Parfum Herren on Amazon Germany. The top 5 Paco Rabanne Parfum Herren products take 59% of clicks and its top 5 brands hold 100% of demand.

What does it cost to enter the Paco Rabanne Parfum Herren niche?

Paco Rabanne Parfum Herren sells for €66.25 on average on Amazon Germany, inside our $15–$100 sweet spot. Listings span €25.10–€111.14. The average incumbent carries 2,644 reviews — the moat a new listing must climb.

Paco Rabanne Parfum Herren

Paco Rabanne Parfum Herren shows low returns (0.4%), but brand-locked demand (top 5 brands take 100% of clicks) keeps it on the watch list.

Signals High Price

Flapen Score

Worth a look

Top 29% of 1,260 Kosmetik niches · +4 vs the category median of 47

This niche Category average · 1,260 niches

Is Paco Rabanne Parfum Herren profitable on Amazon?

According to Flapen's Amazon Germany niche tracking, Paco Rabanne Parfum Herren is a €1.5M/yr Amazon Germany market (536K searches/yr). The top 5 brands hold 100% of demand. Verdict: Worth a look — 51/100.

Paco Rabanne Parfum Herren: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Worth a look. Search demand moved -5.6% over the last 90 days and 4.1% of searches end in a purchase.

€1.5M

revenue / yr

Units sold / yr15K

Search volume / yr-5.6%536K

Conversion rate4.1%

Avg price€66.25

Who owns the niche?

The top 5 brands hold 100% of demand, so 0% of the market is open.

open market share

Brands · sellers1 · 115

Top-5 product click share59%

Open market0%

Avg brand age60 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.6★ — the gap to enter on.

0/100

page quality · 24 products

Top Paco Rabanne Parfum Herren products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Top sellers

by 90-day click share

Paco Rabanne One Million homme/men Eau de Toilette Vaporisateur/Spray 100 ml

Price: €64.87
Rating: 4.7/5
Reviews: 16,689
Age: 17y ago

Paco Rabanne Invictus homme/man Eau de Toilette 200 ml

Price: €81.24
Rating: 4.7/5
Reviews: 4,371
Age: 5y ago

Paco Rabanne One Million homme/ men Eau de Toilette Natural Spray 200 ml 1 stück

Price: €85.82
Rating: 4.6/5
Reviews: 1,611
Age: 16y ago

Paco Rabanne Paco Eau de Toilette Spray Unisex 100 ml.

Price: €25.10
Rating: 4.5/5
Reviews: 766
Age: 4y ago

Paco Rabanne Unbekannt Paco Rabanne - Invictus Men EDT Spray 100ML

Price: €55.10
Rating: 4.6/5
Reviews: 2,884
Age: 11y ago

Newest

by launch date

Invictus Victory Absolu Parfum Intense 100ML

Price: €92.66
Rating: 4.8/5
Reviews: 44
Age: 1y ago

PACO INVICTUS SET: EDT SPRAY 100ML + EDT 20ML

Price: €65.83
Rating: 4.8/5
Reviews: 12
Age: 1y ago

Paco Rabanne Invictus Parfum 50ML

Price: €61.86
Rating: 4.4/5
Reviews: 62
Age: 2y ago

PACO RABANNE Invictus Parfum 100 ml

Price: €63.88
Rating: 4.6/5
Reviews: 284
Age: 2y ago

1 Million 65156001 Parfüm 100 ml

Price: €76.21
Rating: 4.6/5
Reviews: 223
Age: 2y ago

Competition: brands, sellers & click share

The top 5 products take 59% of clicks — established leaders, but buyers still shop beyond them.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

1 falling

Sellers

115

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

59%

Top 20: 95%

Open market

paco rabanne100%
Open — no brand owns it (0%)

Paco Rabanne Parfum Herren demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume536KCVR4.1%Products24Brands1Top 5 Brands100%OOS Rate0.0%Rating4.6★Reviews2,644Avg BSR#440

Top Paco Rabanne Parfum Herren search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

one million herren parfüm113K/yr -5.9%3.8% conv.
paco rabanne parfum herren83K/yr +10.3%2.4% conv.
invictus parfum herren66K/yr +4.7%2.8% conv.
invictus34K/yr -20.3%0.8% conv.
paco rabanne34K/yr +2.9%1.4% conv.
million28K/yr -20.6%0.0% conv.
1 million parfum herren33K/yr -10.9%2.6% conv.
one million23K/yr +0.6%1.8% conv.
paco rabanne invictus22K/yr +1.7%2.2% conv.
rabanne9K/yr +16.4%0.5% conv.

What reviews say buyers love and hate about Paco Rabanne Parfum Herren

What buyers mention most, as a share of all reviews.

What buyers love

96% of reviews

Geruch81%

“Mega Duft”

Qualität insgesamt6%

“Qualität ist super”

beworben Vs Tatsächliches Produkt4%

“Wie immer”

Preis-Leistungs-Verhältnis3%

“Lieblingsduft zu gutem Preis”

Komfort insgesamt1%

“Sehr angenehm”

What buyers complain about

75% of reviews

Geruch38%

“Riecht nur sehr kurz”

Preis-Leistungs-Verhältnis17%

“Kostet in der Parfümerie 145€”

Haltbarkeit12%

“Hält nicht lange”

Anleitung/Benutzerhandbuch/Fehlerbehebung8%

“Lieferanweisungungen wurden nicht eingehalten”

Paco Rabanne Parfum Herren return rate & reasons

Why buyers send it back, as a share of all return requests.

0.4%

Return rate

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Geruch

64%

2Preis-Leistungs-Verhältnis

3Qualität insgesamt

4Gesamtgröße

5Funktionalität insgesamt

Common Paco Rabanne Parfum Herren questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Paco Rabanne Parfum Herren 51/100 on Amazon Germany — Worth a look. The niche generates €1.5M/yr across 24 tracked products. Search demand moved -5.6% over the last 90 days.

Paco Rabanne Parfum Herren buyers on Amazon Germany complain most about Geruch, Preis-Leistungs-Verhältnis, Haltbarkeit, the themes mined from the niche's reviews. Its return rate is 0.4%.