Overnight Blowout
soft demand (-26.4% this quarter) — Overnight Blowout doesn't clear our bar today.
Flapen Score
Ranks 862 of 1,260 Kosmetik niches · −4 vs the category median of 47
Is Overnight Blowout profitable on Amazon?
According to Flapen's Amazon Germany niche tracking, Overnight Blowout is a €53K/yr Amazon Germany market (163K searches/yr). The top 5 brands hold 72% of demand. Demand peaks in Jan–Oct–Nov–Dec. Verdict: Skip it — 43/100.
Overnight Blowout: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved -26.4% over the last 90 days and 3.4% of searches end in a purchase.
€53K
revenue / yr
Who owns the niche?
The top 5 brands hold 72% of demand, so 28% of the market is open.
28%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 3.9★ — the gap to enter on.
0/100
page quality · 27 products
Top Overnight Blowout products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Kitsch Jumbo-Locken ohne Hitze 4 Stück Lockenstab ohne Hitze mit Satinüberzug Jumbo-Flexi-Rod Haarwickler für Volumen Haarwickler über Nacht Für alle Haartypen
- Price
- €12.52
- Rating
- 3.4/5
- Reviews
- 6,155
- Age
- 2y ago
LOPHE 4 Stück Hitzefreie Lockenwickler Overnight Blowout Locken Ohne Hitze Hitzefreier Lockenstab für alle Haartypen DIY Heatless Curls Band Frisurenset Für Langes (Kaffeefarbe)
- Price
- €6.05
- Rating
- 4.0/5
- Reviews
- 407
- Age
- 1y ago
LOPHE 4 Stück Hitzefreie Lockenwickler Overnight Blowout Locken Ohne Hitze Hitzefreier Lockenstab für alle Haartypen DIY Heatless Curls Band Frisurenset Für Langes (Rosa)
- Price
- €5.68
- Rating
- 4.0/5
- Reviews
- 408
- Age
- 1y ago
GROFIS 5 Stück Hitzefreie Lockenwickler Lockenwickler Über Nacht mit Haken Heatless Curls Band Overnight Blowout Locken Ohne Hitze für Lange Medoum und Kurze Haare Braun
- Price
- €10.04
- Rating
- 4.1/5
- Reviews
- 333
- Age
- 1y ago
AOOWU Heatless Curls Band 5 Stück üBer Nacht Overnight Blowout Locken Ohne Neu Lockenwickler Locken Ohne Hitze Diy Overnight Curls Gummi Hitzefreier Lockenwickler Locken für Mittleres Langes Haar
- Price
- €7.37
- Rating
- 4.2/5
- Reviews
- 206
- Age
- 1y ago
Trending
90-day click momentum
Yilnlg Heatless Curls Band Set 3 Stück Overnight Blowout Rods Lockenwickler Ohne Hitze No Heat Heatless Blowout Heatless Curls for für langes kurzes welliges Haar DIY Styling
- Price
- €7.11
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 4mo ago
Invisibobble Blowout Set hitzefrei Damen Premium - Blowout Hero 3er Set Velvet Rod overnight heatless - Föhn Rolle Volumen Salon Look ohne Hitze haarschonend für lange feine dicke Haare
- Price
- €11.98
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 2mo ago
4 Stück Heatless Hair Curler Satin Heatless Curling Rods Heatless Curls Blowout Rods with Satin Silk Bonnet + 4 Hair Ties No Heat Over Night Blowout Rods for All Hair Types Sleep DIY
- Price
- €9.31
- Rating
- 4.5/5
- Reviews
- 2
- Age
- 4mo ago
LOPHE 4 Stück Hitzefreie Lockenwickler Overnight Blowout Locken Ohne Hitze Hitzefreier Lockenstab für alle Haartypen Mit Eisendraht DIY Heatless Curls Band Frisurenset Für Langes (Kaffeefarbe)
- Price
- €6.23
- Rating
- 4.0/5
- Reviews
- 408
- Age
- 1y ago
LOPHE 4 Stück Hitzefreie Lockenwickler Overnight Blowout Locken Ohne Hitze Hitzefreier Lockenstab für alle Haartypen DIY Heatless Curls Band Frisurenset Für Langes (Kaffeefarbe)
- Price
- €6.05
- Rating
- 4.0/5
- Reviews
- 407
- Age
- 1y ago
Newest
by launch dateInvisibobble Blowout Set hitzefrei Damen Premium - Blowout Hero 3er Set Velvet Rod overnight heatless - Föhn Rolle Volumen Salon Look ohne Hitze haarschonend für lange feine dicke Haare
- Price
- €11.98
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 2mo ago
Yilnlg Heatless Curls Band Set 3 Stück Overnight Blowout Rods Lockenwickler Ohne Hitze No Heat Heatless Blowout Heatless Curls for für langes kurzes welliges Haar DIY Styling
- Price
- €7.11
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 4mo ago
4 Stück Heatless Hair Curler Satin Heatless Curling Rods Heatless Curls Blowout Rods with Satin Silk Bonnet + 4 Hair Ties No Heat Over Night Blowout Rods for All Hair Types Sleep DIY
- Price
- €9.31
- Rating
- 4.5/5
- Reviews
- 2
- Age
- 4mo ago
AOOWU Heatless Curls Band üBer Nacht Overnight Blowout Locken Ohne 6pc Neu Lockenwickler Locken Ohne Hitze mit Quadratisches Tuch Diy Overnight Curls Gummi Hitzefreier Lockenwickler Locken
- Price
- €7.87
- Rating
- 4.2/5
- Reviews
- 205
- Age
- 6mo ago
6 Stück Heatless Curls Band GeeRic Heatless Curls Band mit Satin-Haartuch und Duschhaube Lockenwickler Heatless Curls für Alle Haartypen
- Price
- €8.47
- Rating
- 4.0/5
- Reviews
- 121
- Age
- 1y ago
Competition: brands, sellers & click share
The top 5 products take 50% of clicks — established leaders, but buyers still shop beyond them.
Brands
18 falling
Sellers
30
Top-5 brand share
72%
Top 20: 100%
Top-5 click share
50%
Top 20: 92%
Open market
24%
- Kitsch23%
- LOPHE23%
- AOOWU12%
- GROFIS7%
- YOSHUYUKI6%
- wavytalk5%
Overnight Blowout demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Jan, Oct, Nov, Dec · busiest ÷ quietest = 2.8×
Top Overnight Blowout search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- overnight blowout42K/yr
- blowout37K/yr
- blowout hair overnight24K/yr
- heatless blowout17K/yr
- overnight blowout rods11K/yr
- blowout curler8K/yr
- curling rods5K/yr
- blowout rods5K/yr
- heatless blowout rods3K/yr
- heatless curls blowout2K/yr
What reviews say buyers love and hate about Overnight Blowout
What buyers mention most, as a share of all reviews.
What buyers love
77% of reviews“Leichte Handhabung”
“Super Produkt”
“Super Produkt, der kauf lohnt sich”
“Sehr schönes Ergebnis mit den Wicklern erreicht man ein haarschonendes, Blowout ohne Hitze”
“Erfüllt sein Funktion”
What buyers complain about
60% of reviews“Wird nicht heiß/ Amazon Bote ließ Paket fallen :(”
“Rutschig”
“nach einem Jahr bereits defekt.”
“Ich habe mittellanges Haar; für mich sind sie absolut unpraktisch – sie gehen ständig auf und halten nicht im Haar”
“Etwas unhandlich”
Overnight Blowout return rate & reasons
Why buyers send it back, as a share of all return requests.
4.2%
Return rate
0%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Overnight Blowout questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
