osis haarspray
Worth a lookShows low returns (0.2%), but brand-locked demand (top 5 brands take 100% of clicks) keeps it on the watch list.
Returns
Incredible0.2%return rate — above 5% kills the launch gate
Review moat
Great341avg incumbent reviews — the moat a new listing must climb
Avg price
Great€17.70avg listing price — sweet spot $15–$100
Conversion
Great8.2%search→purchase rate — share of searches ending in a sale
Price range
Great€7.10–€48.90cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Good+29.4%90-day search growth — must beat 0% to launch
Competition
Okay57%top-5 click share — leaders hold, buyers still browse
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Market size
Bad€58K€58K/yr · 40K searches
Brand share
Bad100%top-5 brand share — brand-locked demand
According to Flapen's Amazon Germany niche tracking, osis haarspray is a €58K/yr Amazon Germany market (40K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Jul–Aug–Sep–Oct. Verdict: Worth a look — 51/100.
Data updated Jul 14, 2026 · scored weekly · How we score niches
osis haarspray market data
- Units sold / yr
- 4K–5K
- avg 100–250/product
- Revenue / yr
- €71K–€89K
- units × avg price
- Conversion rate
- 8.2%
- Avg BSR
- #393
- Page quality
- 0%
- Prime
- 53%
- Sponsored
- 0%
- Out of stock
- 0.0%
- Avg brand age
- 83 months
- Avg seller age
- 176 days
Competition & brand share
The top 5 products take 57% of clicks — established leaders, but buyers still shop beyond them.Brands
3 flat
Sellers
76
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
57%
Top 20: 100%
Open market
0%
- OSiS+43%
- Schwarzkopf Professional33%
- Schwarzkopf24%
- Open — no brand owns it (0%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +29.4% search growth over the last 90 days.Peak months: Jul, Aug, Sep, Oct · busiest ÷ quietest = 3.2×
Top osis haarspray products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 19 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
3 x Schwarzkopf Osis Session Haarspray für extremen Halt 500 ml
OSiS+€26.464.6★1,368 rev
Schwarzkopf Professional OSiS+ Session Hold Haarspray 500ml Unparfümiert
Schwarzkopf Professional€12.434.4★621 rev
3er Pack - Osis+ Session Extreme Hold Hairspray 300 ml Nr.3 Strong control
Schwarzkopf€25.474.6★199 rev
Schwarzkopf Professional OSiS Volume Up Antistatisches Volumen Spray Für Haarstyling Verbessert Haarstruktur Ansatz Lift Nicht Schuppig Mittlerer Halt 300 ml
OSiS+€11.024.4★404 rev
Schwarzkopf Professional OSIS+ Session Extreme Hold Hairspray 300ml + 100ml Set
OSiS+€16.224.6★88 rev
Newest
by launch date
Schwarzkopf Osis Session Haarspray extremer Halt 300 ml 3 Stück
Schwarzkopf€23.312 rev
Schwarzkopf Professional OSiS Volume Up Antistatisches Volumen Spray Für Haarstyling Verbessert Haarstruktur Ansatz Lift Nicht Schuppig Mittlerer Halt 300 ml
OSiS+€11.02404 rev
Schwarzkopf Professional OSiS+ Session Hold Haarspray 500ml Unparfümiert
Schwarzkopf Professional€12.43621 rev
Schwarzkopf Professional OSiS+ Session Hold Haarspray 300ml Unparfümiert
Schwarzkopf Professional€10.44621 rev
Schwarzkopf Professional OSiS+ Session Hold Haarspray 100ml
Schwarzkopf Professional€7.10621 rev
Trending
90-day click momentumSchwarzkopf Osis Session Haarspray extremer Halt 300 ml 3 Stück
Schwarzkopf€23.315.0★
Schwarzkopf Professional OSiS Volume Up Antistatisches Volumen Spray Für Haarstyling Verbessert Haarstruktur Ansatz Lift Nicht Schuppig Mittlerer Halt 300 ml
OSiS+€11.024.4★
Schwarzkopf Professional OSiS Volume Up Antistatisches Volumen Spray Für Haarstyling Verbessert Haarstruktur Ansatz Lift Nicht Schuppig Mittlerer Halt 300 ml
OSiS+€9.514.6★
Schwarzkopf Professional OSiS+ Session Hold Haarspray 300ml Unparfümiert
Schwarzkopf Professional€10.444.4★
Schwarzkopf Professional OSiS+ Session Hold Haarspray 100ml
Schwarzkopf Professional€7.104.4★
What buyers say about osis haarspray
What buyers praise and complain about, mined from review topics.What buyers love
“Gut geeignet zum Stylen”
“Großartiges Produkt”
“Angenehmer Duft”
“Passt überall rein”
“Sehr starker Halt, eher klebrig”
“Top für feine Haare”
“Top Preis”
“Die Frisur sieht frisch und natürlich aus”
“Perfekter Halt”
“einfach gut, weil Frisur auch bei Wind hält”
What buyers complain about
“Er klebt nicht einfach super”
“Für meine Haare nicht geeignet”
“Für feines,dünnes Haar nicht geeignet”
“Unfassbarer Halt”
“Selbst bei Sturm ist die Frisur fast unzerstörbar”
“hält nicht lange,sprich Volumen!.”
“Ist parfümiert”
Top return reasons
Common questions
- Is osis haarspray profitable to sell on Amazon Germany?
- The niche generates €58K/yr across 19 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is +29.4%. Flapen's verdict: Worth a look (51/100).
- How competitive is the osis haarspray niche?
- 3 brands and 76 sellers compete. The top 5 products take 57% of clicks and top 5 brands hold 100% of demand.
- What do buyers complain about in osis haarspray?
- Top complaints mined from reviews: Haftung/Klebrigkeit, Eignung für kurzes Haar, Eignung Glattes Haar. The return rate is 0.2%.
- When does demand for osis haarspray peak?
- Demand peaks in Jul–Aug–Sep–Oct; the busiest month runs 3.2× the quietest.
- What does it cost to enter the osis haarspray niche?
- Listings span €7.10–€48.90; the average listing price is €17.70 (sweet spot $15–$100). The average incumbent carries 341 reviews — the moat a new listing must climb.