Is Osis Haarpuder profitable to sell on Amazon Germany?

Flapen scores Osis Haarpuder 49 out of 100 on Amazon Germany, a Fail. Shoppers spend €62K a year across 28 tracked products. Search demand grew +9.8% in the last 90 days.

How competitive is the Osis Haarpuder niche on Amazon Germany?

3 brands and 91 sellers compete in Osis Haarpuder on Amazon Germany. The top 5 Osis Haarpuder products take 45% of clicks, and the top 5 brands take 100%.

What do buyers complain about in Osis Haarpuder?

Osis Haarpuder buyers on Amazon Germany complain most about Qualität insgesamt, Geruch, and Preis-Leistungs-Verhältnis. An estimated 0.3% of orders come back.

When does demand for Osis Haarpuder peak?

Search demand for Osis Haarpuder on Amazon Germany is steady all year. The busiest month runs 1.5× the quietest.

What does it cost to enter the Osis Haarpuder niche?

Osis Haarpuder sells for €14.24 on average on Amazon Germany, outside the $15 to $100 sweet spot. Listings run €7.64 to €29.64. The average product has 2,344 reviews, the count a new listing must catch up to.

Osis Haarpuder

Fail

The top 5 brands take 100% of clicks, so Osis Haarpuder is a Fail.

Flapen Score: 49
49 / 100Top 40% of 1,260 Kosmetik niches · +2 vs the category median of 47
Market size: €62K/yr69K searches / yr
90-day growth: +9.8%search demand this quarter
Competition: 45%top-5 click share · 3 brands · 91 sellers

Flapen Score

Osis Haarpuder against its category

The dotted line is the Kosmetik average. Past it, Osis Haarpuder is stronger. Inside it, weaker.

49Fail

This niche Category average

See the method

Market

The Osis Haarpuder market on Amazon at a glance

Shoppers on Amazon Germany searched for Osis Haarpuder 69K times last year and spent an estimated €62K. All 3 brands take every click. Flapen scores it 49 out of 100, a Fail.

01 · Demand

An estimated 6.3% of those searches ended in a purchase.

Shoppers searched for this 69K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 6.3% of those searches ended in a purchase. Searches in the last 90 days moved +9.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated €62K a year.

Searches, last 12 months: 69K
Growth, 90 days vs prior 90: +9.8%
Conversion, latest week: 6.3%
Market size, estimated: €62Ka year
Peak month: November1.5× the quietest month
Top search term: osis37K searches a year

02 · Price

A sale here is worth €14.24.

Listings sell for €14.24 on average, from €7.64 to €29.64. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 100 to 250 of them. At €14.24 that is €1K to €4K a year per listing.

Average price: €14.24under the $15 to $100 sweet spot
Price range: €7.64–€29.64
Amazon Germany median price: €18.99across 29,809 niches
Units sold a year: 5K–6K
Units per listing a year: 100–250
Revenue per listing a year: €1K–€4K
Returns: 0.3%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is reviews.

39% of listings pay for placement with sponsored ads. 82% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #126 within Haarstyling Produkte. It carries 2,344 reviews at 4.41 stars, so a new listing needs social proof before a better product.

Sponsored listings: 39%
Prime listings: 82%
Out of stock, average day: 0.0%
Average rank: #126in Haarstyling Produkte
Average rating: 4.41 starsAmazon Germany average 4.37 stars
Average reviews: 2,344per listing
Listings tracked: 28

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 79 months on average, so the names here are established.

Launched, last 12 months: 0
Successful launches: 0Amazon's first-year sales bar
Average brand age: 79 months

Products

Top Osis Haarpuder products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 45% of clicks. Leaders hold, but buyers still shop past them.

Brands

3 flat

Sellers

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

45%

Top 20: 90%

Open market

Brand 157%
Brand 237%
Brand 36%
Open — no brand owns it (0%)

Demand

Osis Haarpuder search demand

Weekly searches over the year, seasonality beneath. Pick a range.

No pronounced peak months · busiest ÷ quietest = 1.5×

Search terms

Top Osis Haarpuder search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

osis37K/yr +9.1%7.0% conv.
schwarzkopf osis18K/yr +22.3%5.1% conv.
osis schwarzkopf8K/yr -6.6%4.7% conv.
osis+5K/yr -1.9%4.4% conv.

Reviews and returns

What reviews say buyers love and hate about Osis Haarpuder

We read the reviews and the return reasons for every product selling here.

24%of positive reviews mention “Qualität insgesamt”

11%of negative reviews mention “Qualität insgesamt”

0.3%of orders come back

“Das Wachs ist jetzt nicht wirklich das Beste”

A buyer, on “Qualität insgesamt”11% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

20 topics

NegativePositive

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FAQ

Common Osis Haarpuder questions

Answered from the same tracked data.

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