Olaplex 9
Olaplex 9 shows low returns (0.1%), but brand-locked demand (top 5 brands take 93% of clicks) keeps it on the watch list.
Flapen Score
Top 35% of 1,260 Kosmetik niches · +3 vs the category median of 47
Is Olaplex 9 profitable on Amazon?
According to Flapen's Amazon Germany niche tracking, Olaplex 9 is a €85K/yr Amazon Germany market (126K searches/yr). The top 5 brands hold 93% of demand. Demand peaks in Jan–Feb–Oct–Nov–Dec. Verdict: Worth a look — 50/100.
Olaplex 9: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Worth a look. Search demand moved +4.9% over the last 90 days and 4.7% of searches end in a purchase.
€85K
revenue / yr
Who owns the niche?
The top 5 brands hold 93% of demand, so 7% of the market is open.
7%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.
0/100
page quality · 43 products
Top Olaplex 9 products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Goldwell StyleSign Texture Dry Spray Wax für texturierte Styles 150 ml
- Price
- €12.69
- Rating
- 4.5/5
- Reviews
- 496
- Age
- 2y ago
Goldwell Dualsenses Rich Repair 6 Effekte Serum für trockenes und geschädigtes Haar 100 ml
- Price
- €13.59
- Rating
- 4.6/5
- Reviews
- 4,986
- Age
- 9y ago
Goldwell Dualsenses Rich Repair Aufbau Serum Spray für trockenes und geschädigtes Haar 150 ml Unparfümiert
- Price
- €12.56
- Rating
- 4.6/5
- Reviews
- 4,986
- Age
- 9y ago
Schwarzkopf Professional OSiS Velvet Wachs Effekt Haarspray Sanfte Definition Textur Natürlicher Glanz Nicht Fettend Nicht Klebend Leichter Halt 200 ml
- Price
- €11.80
- Rating
- 4.4/5
- Reviews
- 71
- Age
- 3y ago
Goldwell Dualsenses Rich Repair Restoring Shampoo 1000 milliliter
- Price
- €18.37
- Rating
- 4.7/5
- Reviews
- 3,767
- Age
- 9y ago
Trending
90-day click momentum
Goldwell Dualsenses Rich Repair Aufbau Conditioner für trockenes und geschädigtes Haar 200 ml
- Price
- €12.09
- Rating
- 4.5/5
- Reviews
- 471
- Age
- 9y ago
Goldwell Dualsenses Blondes & Highlights Anti Yellow Shampoo 1er Pack (1 x 1 l) Unparfümiert
- Price
- €17.03
- Rating
- 4.6/5
- Reviews
- 1,855
- Age
- 9y ago
Goldwell STYLESIGN TEXTURE ROUGHMAN TEXTURGEBENDE PASTE XXL ideal für mittelstarkes bis kräftiges Haar 150ml
- Price
- €13.47
- Rating
- 4.2/5
- Reviews
- 838
- Age
- 2y ago
Goldwell Dualsenses Sun Reflects UV Protect Spray 1er Pack (1 x 150 ml) Unparf miert
- Price
- €11.92
- Rating
- 4.6/5
- Reviews
- 474
- Age
- 9y ago
STYLE MASTERS Memory Spray 150 ml Texturspray für einen vielseitigen Look Stylingprodukt mit flexiblem Halt Haarstyling für ein natürliches Finish & optimale Ergebnisse
- Price
- €7.88
- Rating
- 4.2/5
- Reviews
- 360
- Age
- 8y ago
Newest
by launch date
HLV - Curl Control Spray Wax - Wachsspray VEGAN Lockenspray & Sprühwachs für Definierte Locken Glanz & Flexiblen Halt Styling Spray für Locken Wellen Naturwellen Haarspray Damen & Herren 150ml
- Price
- €13.83
- Rating
- 4.3/5
- Reviews
- 70
- Age
- 1y ago
Goldwell STYLESIGN TEXTURE ROUGHMAN TEXTURGEBENDE PASTE XXL ideal für mittelstarkes bis kräftiges Haar 150ml
- Price
- €13.47
- Rating
- 4.2/5
- Reviews
- 838
- Age
- 2y ago
Goldwell StyleSign Texture Dry Spray Wax für texturierte Styles 150 ml
- Price
- €12.69
- Rating
- 4.5/5
- Reviews
- 496
- Age
- 2y ago
STYLESIGN TEXTURE ROUGHMAN TEXTURGEBENDE PASTE ideal für mittelstarkes bis kräftiges Haar 100ml
- Price
- €11.05
- Rating
- 4.2/5
- Reviews
- 838
- Age
- 2y ago
Goldwell STYLESIGN HEAT STYLING GLÄTTENDES SERUM SPRAY ideal für alle Haarstrukturen 100ml
- Price
- €12.22
- Rating
- 4.7/5
- Reviews
- 326
- Age
- 2y ago
Competition: brands, sellers & click share
Clicks spread well past the top 5 (38% combined) — an open shelf where new products get seen.
Brands
12 falling
Sellers
125
Top-5 brand share
93%
Top 20: 100%
Top-5 click share
38%
Top 20: 75%
Open market
6%
- Goldwell81%
- OSiS+4%
- Redken3%
- REVLON PROFESSIONAL3%
- HEALTHY.LIFE VIENNA2%
- WELLA1%
- Open — no brand owns it (6 brands, 6%)
Olaplex 9 demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Jan, Feb, Oct, Nov, Dec · busiest ÷ quietest = 7.4×
Top Olaplex 9 search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- goldwell88K/yr
- sprühwachs haare11K/yr
- goldwell dualsenses8K/yr
- wax spray haare6K/yr
- haarwachs spray5K/yr
- spray wax haare4K/yr
- wachsspray haare4K/yr
What reviews say buyers love and hate about Olaplex 9
What buyers mention most, as a share of all reviews.
What buyers love
73% of reviews“Super Produkte”
“Der Duft ist angenehm dezent – leicht frisch, clean und elegant, wie ein hochwertiges Spa-Gefühl”
“Voll schön zum Stylen, macht das Haar geschmeidig”
“Bestes Hair and body”
“PREIS LEISTUNG SUPER”
What buyers complain about
65% of reviews“Macht die Haare strohig”
“Ich habe sehr feines, dünnes und kurzes Haar”
“Stinkt fürchterlich”
“zäh klebrig”
“etwas teuer”
Olaplex 9 return rate & reasons
Why buyers send it back, as a share of all return requests.
0.1%
Return rate
0%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Olaplex 9 questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
