Skip to content
49

nivea sonnencreme 30

Skip it

Brand-locked demand (top 5 brands take 99% of clicks) — this niche doesn't clear our bar today.

Market size 15Growth 100Conversion 91Competition 30Returns 100Price range 4Avg price 33Brand share 3Review moat 63Quality gap 25

Growth

Incredible+290.2%

90-day search growth — must beat 0% to launch

Returns

Incredible0.0%

return rate — above 5% kills the launch gate

Conversion

Great11.0%

search→purchase rate — share of searches ending in a sale

Review moat

Good980.75

avg incumbent reviews — the moat a new listing must climb

Avg price

Okay€9.96

avg listing price — sweet spot $15–$100

Competition

Okay67%

top-5 click share — leaders hold, buyers still browse

Quality gap

Okay4.6★

avg incumbent rating — lower means beatable quality

Market size

Bad€58K

€58K/yr · 53K searches

Price range

Bad€6.05–€15.33

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Bad99%

top-5 brand share — brand-locked demand

Signals Trending

According to Flapen's Amazon Germany niche tracking, nivea sonnencreme 30 is a €58K/yr Amazon Germany market (53K searches/yr). The top 5 brands hold 99% of demand. Verdict: Skip it — 49/100.

Data updated Jul 14, 2026 · scored weekly · How we score niches

nivea sonnencreme 30 market data

Units sold / yr
6K–8K
avg 250–500/product
Revenue / yr
€60K–€80K
units × avg price
Conversion rate
11.0%
Avg BSR
#222
Page quality
0%
Prime
85%
Sponsored
40%
Out of stock
1.7%
Avg brand age
94 months
Avg seller age
168 days

Competition & brand share

The top 5 products take 67% of clicks — established leaders, but buyers still shop beyond them.

Brands

6 flat

Sellers

110

Top-5 brand share

99%

Top 20: 100%

Top-5 click share

67%

Top 20: 100%

Open market

0%

  • Nivea Sun58%
  • Beiersdorf36%
  • NIVEA2%
  • HAWAIIAN Tropic2%
  • Garnier1%
  • Piz Buin1%
  • Open — no brand owns it (0%)

Top nivea sonnencreme 30 search terms

  • nivea sonnencreme 3020K/yr
  • nivea sun 309K/yr
  • sonnencreme 208K/yr
  • nivea sonnencreme 206K/yr
  • sonnencreme lsf 204K/yr
  • nivea sun 203K/yr
  • sonnencreme nivea 303K/yr
All search terms

Top nivea sonnencreme 30 products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%€6K20%€12K30%€17K40%€23K101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 20 tracked products in this niche — three views at once, no toggling.

What buyers say about nivea sonnencreme 30

What buyers praise and complain about, mined from review topics.

What buyers love

Geruch22%

“Beste Geruch und Wirkung”

Qualität insgesamt17%

“Super Produkt”

Saugfähigkeit12%

“Riecht gut und zieht gut ein”

Schutz12%

“Super schutz”

beworben Vs Tatsächliches Produkt9%

“tut was sie soll”

Preis-Leistungs-Verhältnis6%

“Super Produkt zum vernünftigen Preis”

Komfort insgesamt4%

“Angenehm auf der Haut”

Gesamtgröße3%

“Passt”

Eignung für Mischhaut2%

“Angenehm auf der Haut”

Einfache Anwendung2%

“Normal angewendet klappt es aber problemlos”

What buyers complain about

Auslaufsicher14%

“Schon die zweite Flasche undicht”

Preis-Leistungs-Verhältnis11%

“Ist zwar preislich höher angesiedelt,”

Fleckenbeständigkeit9%

“Vorsicht vor Flecken auf weiße Kleidung”

Einfache Anwendung9%

“unangenehm aufzutragen.”

Haftung/Klebrigkeit9%

“Klebt unangenehm eine längere Zeit”

Gesamtgröße5%

“Hab mich gewundert wieso die Flasche so klein ist”

Dicke5%

“Sonnencreme ist dickflüssig”

Benutzerfreundlichkeit5%

“Lediglich die Funktion mit dem Knopf ist etwas schwierig wenn die Hände einmal glitschig sind”

Allergien5%

“mussten später von der Haut gerubbelt werden.”

Funktionalität insgesamt2%

“Ein kleiner Hinweis: Über Kopf sprühen funktioniert bei mir nicht wirklich, da kommt das Spray nicht so gleichmäßig raus”

Common questions

Is nivea sonnencreme 30 profitable to sell on Amazon Germany?
The niche generates €58K/yr across 20 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is +290.2%. Flapen's verdict: Skip it (49/100).
How competitive is the nivea sonnencreme 30 niche?
6 brands and 110 sellers compete. The top 5 products take 67% of clicks and top 5 brands hold 99% of demand.
What do buyers complain about in nivea sonnencreme 30?
Top complaints mined from reviews: Auslaufsicher, Preis-Leistungs-Verhältnis, Fleckenbeständigkeit. The return rate is 0.0%.
What does it cost to enter the nivea sonnencreme 30 niche?
Listings span €6.05–€15.33; the average listing price is €9.96 (sweet spot $15–$100). The average incumbent carries 981 reviews — the moat a new listing must climb.