Nivea Deo Roll on

Shoppers searched for this 139K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 8.6% of those searches ended in a purchase. Searches in the last 90 days moved +36.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated €88K a year.

Searches, last 12 months

139K

Growth, 90 days vs prior 90

+36.6%

Conversion, latest week

8.6%

Market size, estimated

€88Ka year

Top search term

nivea deo herren47K searches a year

Listings sell for €7.42 on average, from €1.93 to €23.43. Amazon reports units sold in ranges. This niche sold 25K to 30K a year. The average listing sells 750 to 1,000 of them. At €7.42 that is €6K to €7K a year per listing.

Average price

€7.42under the $15 to $100 sweet spot

Price range

€1.93–€23.43

Amazon Germany median price

€18.99across 29,809 niches

Units sold a year

25K–30K

Units per listing a year

750–1,000

Revenue per listing a year

€6K–€7K

Returns

0.1%of orders · Amazon Germany median 1.1%

52% of listings pay for placement with sponsored ads. 88% ship with Prime. On an average day, 9.7% of listings are out of stock. The average listing ranks #219 within Baden & Körperpflege. It carries 278 reviews at 4.55 stars, so a new listing needs social proof before a better product.

Sponsored listings

52%

Prime listings

88%

Out of stock, average day

9.7%

Average rank

#219in Baden & Körperpflege

Average rating

4.55 starsAmazon Germany average 4.37 stars

Average reviews

278per listing

Listings tracked

25

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 76 months on average, so the names here are established.

Launched, last 12 months

1

Successful launches

0Amazon's first-year sales bar

Average brand age

76 months