molecule 01 parfum
Worth a lookShows low returns (1.0%), but brand-locked demand (top 5 brands take 96% of clicks) keeps it on the watch list.
Returns
Incredible1.0%return rate — above 5% kills the launch gate
Review moat
Great291.35avg incumbent reviews — the moat a new listing must climb
Avg price
Great€79.05avg listing price — sweet spot $15–$100
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Price range
Good€17.55–€151.98cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Okay€260K€260K/yr · 145K searches
Competition
Okay60%top-5 click share — leaders hold, buyers still browse
Conversion
Okay2.3%search→purchase rate — share of searches ending in a sale
Growth
Bad-1.0%90-day search growth — must beat 0% to launch
Brand share
Bad96%top-5 brand share — brand-locked demand
According to Flapen's Amazon Germany niche tracking, molecule 01 parfum is a €260K/yr Amazon Germany market (145K searches/yr). The top 5 brands hold 96% of demand. Demand peaks in Nov–Dec. Verdict: Worth a look — 50/100.
Data updated Jul 14, 2026 · scored weekly · How we score niches
molecule 01 parfum market data
- Units sold / yr
- 2K–2K
- avg 0–100/product
- Revenue / yr
- €119K–€158K
- units × avg price
- Conversion rate
- 2.3%
- Avg BSR
- #923
- Page quality
- 0%
- Prime
- 47%
- Sponsored
- 6%
- Out of stock
- 8.2%
- Avg brand age
- 61 months
- Avg seller age
- 169 days
Competition & brand share
The top 5 products take 60% of clicks — established leaders, but buyers still shop beyond them.Brands
7 falling
Sellers
54
Top-5 brand share
96%
Top 20: 100%
Top-5 click share
60%
Top 20: 100%
Open market
2%
- Zarkoperfume47%
- ESCENTRIC MOLECULES34%
- ZARKOPERFUME7%
- Vicioso4%
- Maison Alhambra3%
- Elementic Scent 013%
- Open — no brand owns it (1 brand, 2%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -1.0% search growth over the last 90 days.Peak months: Nov, Dec · busiest ÷ quietest = 2.3×
Top molecule 01 parfum search terms
- molecule 01 parfum28K/yr
- zarkoperfume the muse23K/yr
- zarkoperfume13K/yr
- the muse parfum zarkoperfume14K/yr
- molecule 0113K/yr
- molekül parfum10K/yr
- escentric molecules 017K/yr
- the muse5K/yr
- zarkoperfume molecule 234.386K/yr
- molekül parfum 015K/yr
Top molecule 01 parfum products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 17 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
ZARKOPERFUME The Muse femme/women Eau de Parfum Spray
Zarkoperfume€87.724.5★211 rev
ESCENTRIC MOLECULES Molecule 01 Edt Spray für Damen und Herren ideal für einen langanhaltenden Duft mit 100 ml
ESCENTRIC MOLECULES€129.394.3★87 rev
Molecule 01 (100ml) by Escentric Molecules by Escentric Molecules
ESCENTRIC MOLECULES€151.983.8★453 rev
ZARKOPERFUME MOLECULE 23438 Eau de Parfum Spray 100 ml
Zarkoperfume€80.954.4★231 rev
Escentric Molecules Molecule 01 Eau de Toilette Natural Spray 30 ml
ESCENTRIC MOLECULES€91.424.0★322 rev
Newest
by launch date
VICIOSO Épure 01 Eau de Parfum Pheromonparfum mit Iso E Super | Minimalistischer Unisex-Duft subtil holzig & hautschmeichelnd | Dermatologisch getestet | 50 ml
Vicioso€38.636 rev
Maison Afford Atom 01
Maison Afford€24.815 rev
Escentric Molecules Escentric 01-05 Set Discovery Set 5 x 2 ml
ESCENTRIC MOLECULES€41.730 rev
Escentric Molecules | Molecule 01 EDT 100ml
ESCENTRIC MOLECULES€129.022 rev
Monocline 01 Eau de Parfum 100 ml by Maison Alhambra
Maison Alhambra€17.5527 rev
Trending
90-day click momentumVICIOSO Épure 01 Eau de Parfum Pheromonparfum mit Iso E Super | Minimalistischer Unisex-Duft subtil holzig & hautschmeichelnd | Dermatologisch getestet | 50 ml
Vicioso€38.634.1★
Escentric Molecules | Molecule 01 EDT 100ml
ESCENTRIC MOLECULES€129.025.0★
ESCENTRIC MOLECULES Molecule 01 Edt Spray für Damen und Herren ideal für einen langanhaltenden Duft mit 100 ml
ESCENTRIC MOLECULES€129.394.3★
Maison Afford Atom 01
Maison Afford€24.813.6★
Eau de Parfum Spray 50 ml
ZARKOPERFUME€59.884.5★
What buyers say about molecule 01 parfum
What buyers praise and complain about, mined from review topics.What buyers love
“Mega duft”
“Preis auch OK”
“Macht seinen Job”
“Wurde als Geschenk gekauft”
“auch das Gefühl auf der Haut ist einfach toll.”
“erinnert mich an frische Wäsche, die gerade aus dem Trockner kommt - einfach frech und erfrischend!.”
“Es fühlt sich an, als würde ich in eine Wolke gehüllt, die mich sanft und angenehm umgibt”
What buyers complain about
“Duftet nicht”
“Das Parfüm wies eine deutliche Farbabweichung auf, es war gelb statt glasklar und durchsichtig”
“Viel zu stark”
“riecht sehr nach Alkohol zu Beginn”
“Dafür ist es mir definitiv zu teuer”
“Sehr schlechte Qualität und Erfahrung”
“Leider allerdings ist die Haltbarkeit miserabel, bei beiden Zarkoperfume‘s die ich besitze”
Top return reasons
Common questions
- Is molecule 01 parfum profitable to sell on Amazon Germany?
- The niche generates €260K/yr across 17 tracked products. 0 of 4 products launched in the last 360 days are still selling. 90-day search growth is -1.0%. Flapen's verdict: Worth a look (50/100).
- How competitive is the molecule 01 parfum niche?
- 7 brands and 54 sellers compete. The top 5 products take 60% of clicks and top 5 brands hold 96% of demand.
- What do buyers complain about in molecule 01 parfum?
- Top complaints mined from reviews: Geruch, Farbe, Stärke. The return rate is 1.0%.
- When does demand for molecule 01 parfum peak?
- Demand peaks in Nov–Dec; the busiest month runs 2.3× the quietest.
- What does it cost to enter the molecule 01 parfum niche?
- Listings span €17.55–€151.98; the average listing price is €79.05 (sweet spot $15–$100). The average incumbent carries 291 reviews — the moat a new listing must climb.