Moisturizer Face

Shoppers searched for this 300K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 10.9% of those searches ended in a purchase. Searches in the last 90 days moved -0.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated €511K a year.

Searches, last 12 months

300K

Growth, 90 days vs prior 90

-0.4%

Conversion, latest week

10.9%

Market size, estimated

€511Ka year

Peak month

February2.1× the quietest month

Top search term

cerave feuchtigkeitslotion45K searches a year

Listings sell for €15.62 on average, from €3.58 to €25.57. Amazon reports units sold in ranges. This niche sold 25K to 30K a year. The average listing sells 1,000 to 1,250 of them. At €15.62 that is €16K to €20K a year per listing.

Average price

€15.62inside the $15 to $100 sweet spot

Price range

€3.58–€25.57

Amazon Germany median price

€18.99across 29,809 niches

Units sold a year

25K–30K

Units per listing a year

1,000–1,250

Revenue per listing a year

€16K–€20K

Returns

0.3%of orders · Amazon Germany median 1.1%

76% of listings pay for placement with sponsored ads. 71% ship with Prime. On an average day, 1.2% of listings are out of stock. The average listing ranks #114 within Gesicht. It carries 4,169 reviews at 4.67 stars, so a new listing needs social proof before a better product.

Sponsored listings

76%

Prime listings

71%

Out of stock, average day

1.2%

Average rank

#114in Gesicht

Average rating

4.67 starsAmazon Germany average 4.37 stars

Average reviews

4,169per listing

Listings tracked

21

3 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 80 months on average, so the names here are established.

Launched, last 12 months

3

Successful launches

3Amazon's first-year sales bar

Average brand age

80 months