Is Mira Kostüm profitable to sell on Amazon Germany?

Flapen scores Mira Kostüm 43 out of 100 on Amazon Germany, a Fail. Shoppers spend €27K a year across 37 tracked products. 0 of the 37 products launched in the last year cleared the first-year sales bar. Search demand grew -91.6% in the last 90 days.

How competitive is the Mira Kostüm niche on Amazon Germany?

22 brands and 49 sellers compete in Mira Kostüm on Amazon Germany. The top 5 Mira Kostüm products take 46% of clicks, and the top 5 brands take 71%.

What do buyers complain about in Mira Kostüm?

Mira Kostüm buyers on Amazon Germany complain most about Qualität insgesamt, Haltbarkeit, and Materialqualität. An estimated 7.7% of orders come back, which is high.

What does it cost to enter the Mira Kostüm niche?

Mira Kostüm sells for €23.73 on average on Amazon Germany, inside the $15 to $100 sweet spot. Listings run €16.54 to €84.76. The average product has 33 reviews, the count a new listing must catch up to.

Mira Kostüm

Fail

Demand is soft, at -91.6% this quarter, so Mira Kostüm is a Fail.

Filters Low Review Barrier Quality Gap High Returns Out of Stock

Flapen Score: 43
43 / 100Ranks 862 of 1,260 Kosmetik niches · −4 vs the category median of 47
Market size: €27K/yr262K searches / yr
90-day growth: -91.6%search demand this quarter
Competition: 46%top-5 click share · 22 brands · 49 sellers

Flapen Score

Mira Kostüm against its category

The dotted line is the Kosmetik average. Past it, Mira Kostüm is stronger. Inside it, weaker.

43Fail

This niche Category average

See the method

Market

The Mira Kostüm market on Amazon at a glance

Shoppers on Amazon Germany searched for Mira Kostüm 262K times last year and spent an estimated €27K. The top 5 brands take 71% of clicks. Flapen scores it 43 out of 100, a Fail.

01 · Demand

An estimated 0.4% of those searches ended in a purchase.

Shoppers searched for this 262K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 0.4% of those searches ended in a purchase. Searches in the last 90 days moved -91.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated €27K a year.

Searches, last 12 months: 262K
Growth, 90 days vs prior 90: -91.6%
Conversion, latest week: 0.4%
Market size, estimated: €27Ka year
Top search term: mira kostüm kinder63K searches a year

02 · Price

A sale here is worth €23.73.

Listings sell for €23.73 on average, from €16.54 to €84.76. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At €23.73 that is €0 to €2K a year per listing.

Average price: €23.73inside the $15 to $100 sweet spot
Price range: €16.54–€84.76
Amazon Germany median price: €18.99across 29,809 niches
Units sold a year: 2K–3K
Units per listing a year: 0–100
Revenue per listing a year: €0–€2K
Returns: 7.7%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

81% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 34.8% of listings are out of stock. The average listing ranks #610 within Haarverlängerungen & Perücken. It carries 33 reviews at 3.76 stars, so a new listing needs social proof before a better product.

Sponsored listings: 81%
Prime listings: 100%
Out of stock, average day: 34.8%
Average rank: #610in Haarverlängerungen & Perücken
Average rating: 3.76 starsAmazon Germany average 4.37 stars
Average reviews: 33per listing
Listings tracked: 37

04 · Newcomers

0 of last year's 37 launches cleared the first-year sales bar.

37 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 12 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months: 37
Successful launches: 0Amazon's first-year sales bar
Average brand age: 12 months

Products

Top Mira Kostüm products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 46% of clicks. Leaders hold, but buyers still shop past them.

Brands

Sellers

Top-5 brand share

71%

Top 20: 99%

Top-5 click share

46%

Top 20: 85%

Open market

25%

Brand 125%
Brand 222%
Brand 315%
Brand 45%
Brand 54%
Brand 64%

Demand

Mira Kostüm search demand

Weekly searches over the year, seasonality beneath. Pick a range.

Peak months: Jan, Feb · busiest ÷ quietest = 23.9× · 7 of 12 months tracked

Search terms

Top Mira Kostüm search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

mira kostüm kinder63K/yr -91.2%0.4% conv.
mira kostüm70K/yr -93.1%0.4% conv.
kpop demon hunters kostüm mira44K/yr -92.7%0.5% conv.
mira kostüm k-pop demon hunters12K/yr -82.1%0.5% conv.
k pop demon hunter kostüm mira17K/yr -93.0%0.2% conv.
mira kpop demon hunters kostüm15K/yr -85.3%0.8% conv.
kpop demon hunters mira kostüm9K/yr -87.3%0.0% conv.
kpop demon hunters kostüm mira kinder5K/yr -85.0%0.0% conv.
huntrix kostüm mira9K/yr -95.1%0.7% conv.
k-pop demon hunter kostüm mira5K/yr -87.8%0.7% conv.

Reviews and returns

What reviews say buyers love and hate about Mira Kostüm

We read the reviews and the return reasons for every product selling here.

25%of positive reviews mention “Qualität insgesamt”

30%of negative reviews mention “Qualität insgesamt”

7.7%of orders come back

“Schlechte Qualität und viel zu teuer”

A buyer, on “Qualität insgesamt”30% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

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FAQ

Common Mira Kostüm questions

Answered from the same tracked data.

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