Mini Parfum

Shoppers searched for this 468K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 0.9% of those searches ended in a purchase. Searches in the last 90 days moved -13.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated €123K a year.

Searches, last 12 months

468K

Growth, 90 days vs prior 90

-13.2%

Conversion, latest week

0.9%

Market size, estimated

€123Ka year

Peak month

November5.6× the quietest month

Top search term

mini parfüm81K searches a year

Listings sell for €28.90 on average, from €5.86 to €72.36. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 100 to 250 of them. At €28.90 that is €3K to €7K a year per listing.

Average price

€28.90inside the $15 to $100 sweet spot

Price range

€5.86–€72.36

Amazon Germany median price

€18.99across 29,809 niches

Units sold a year

5K–6K

Units per listing a year

100–250

Revenue per listing a year

€3K–€7K

Returns

0.9%of orders · Amazon Germany median 1.1%

43% of listings pay for placement with sponsored ads. 91% ship with Prime. On an average day, 9.4% of listings are out of stock. The average listing ranks #461 within Düfte. It carries 2,234 reviews at 4.28 stars, so a new listing needs social proof before a better product.

Sponsored listings

43%

Prime listings

91%

Out of stock, average day

9.4%

Average rank

#461in Düfte

Average rating

4.28 starsAmazon Germany average 4.37 stars

Average reviews

2,234per listing

Listings tracked

23

9 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 43 months on average, so the names here are settling in.

Launched, last 12 months

9

Successful launches

4Amazon's first-year sales bar

Average brand age

43 months