Skip to content
37

mason pearson haarbürste

Skip it

Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.

Market size 25Growth 15Conversion 73Competition 22Returns 77Price range 56Avg price 78Brand share 0Review moat 16Quality gap 55

Avg price

Great€16.07

avg listing price — sweet spot $15–$100

Returns

Great1.9%

return rate — above 5% kills the launch gate

Conversion

Good6.8%

search→purchase rate — share of searches ending in a sale

Price range

Good€6.41–€25.77

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Market size

Okay€101K

€101K/yr · 92K searches

Competition

Bad74%

top-5 click share — a locked-up shelf

Review moat

Bad20,484.41

avg incumbent reviews — the moat a new listing must climb

Growth

Bad-20.1%

90-day search growth — must beat 0% to launch

Brand share

Bad100%

top-5 brand share — brand-locked demand

According to Flapen's Amazon Germany niche tracking, mason pearson haarbürste is a €101K/yr Amazon Germany market (92K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 37/100.

Data updated Jul 14, 2026 · scored weekly · How we score niches

mason pearson haarbürste market data

Units sold / yr
4K–5K
avg 100–250/product
Revenue / yr
€64K–€80K
units × avg price
Conversion rate
6.8%
Avg BSR
#262
Page quality
0%
Prime
94%
Sponsored
41%
Out of stock
0.0%
Avg brand age
52 months
Avg seller age
172 days

Competition & brand share

The top 5 products capture 74% of clicks — a locked-up shelf that new listings rarely crack.

Brands

3 falling

Sellers

38

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

74%

Top 20: 100%

Open market

0%

  • Denman85%
  • REKGO12%
  • COMAIR GERMANY2%
  • Open — no brand owns it (0%)

Demand

Weekly Amazon search volume, last 28 weeks — -20.1% search growth over the last 90 days.
3K2KSpike '26Dec '25Jan '26Feb '26Mar '26Apr '26May '26Jun '26

Top mason pearson haarbürste search terms

  • denman brush42K/yr
  • denman bürste19K/yr
  • denman7K/yr
  • pneumatikbürste5K/yr
  • denman d33K/yr
  • denman haarbürste4K/yr
  • pneumatik bürste12K/yr
All search terms

Top mason pearson haarbürste products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%€10K20%€20K30%€30K40%€40K101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 17 tracked products in this niche — three views at once, no toggling.

What buyers say about mason pearson haarbürste

What buyers praise and complain about, mined from review topics.

What buyers love

Eignung für lockiges Haar21%

“perfekt für lockiges Haar”

Preis-Leistungs-Verhältnis12%

“Super Preis-Leistungsverhältnis”

Pinselqualität11%

“Ich bin mit der Denman Brush absolut zufrieden”

Qualität insgesamt10%

“Sehr solide, top Qualität und wirklich perfekt für lange Haare”

Haltbarkeit8%

“Kein reißen oder ziehen”

Haarstyling5%

“Beste Bürste”

beworben Vs Tatsächliches Produkt5%

“Erwartungen übertroffen”

Einfache Reinigung3%

“Lässt sich auch für reinigen”

Eignung Glattes Haar3%

“Macht das Haar unglaublich seidig und glänzend”

Komfort insgesamt3%

“sie liegt angenehm in der Hand.”

What buyers complain about

Hartes Gefühl17%

“Relativ hart”

Haltbarkeit17%

“Sie ist direkt beim ersten Noppen rausmachen kaputt gegangen”

Qualität insgesamt10%

“Diese Haarbürste wirkt billig”

Eignung für lockiges Haar10%

“Nicht geeignet für dickes lockiges Haar”

Eignung für langes Haar7%

“Im Gegensatz zu deren Produkt laden sich bei dieser Bürste bei Benutzung meine Haare statisch stark auf - ich sehe aus wie Urban Priol, allerdings mit Langhaarfrisur”

Griff7%

“Was mich allerdings total nervt, ist dass der Bürstenteil permanent aus dem Stiel rutscht”

Eignung für kurzes Haar7%

“nicht für meine Haare”

Benutzerfreundlichkeit5%

“Unbrauchbar”

Komfort insgesamt5%

“für mich sehr unangenehm”

Gesamtgröße3%

“Für locken leider nicht geeignet”

Top return reasons

Hartes Gefühl15%
Qualität insgesamt12%
Gesamtgröße11%
Funktionalität insgesamt9%
Defekt Material/Teile7%
Eignung für kurzes Haar6%
Geruch5%
Kratzfestigkeit5%
schädigen/verbrennen Haare5%
Eignung für lockiges Haar4%

Common questions

Is mason pearson haarbürste profitable to sell on Amazon Germany?
The niche generates €101K/yr across 17 tracked products. 0 of 2 products launched in the last 360 days are still selling. 90-day search growth is -20.1%. Flapen's verdict: Skip it (37/100).
How competitive is the mason pearson haarbürste niche?
3 brands and 38 sellers compete. The top 5 products take 74% of clicks and top 5 brands hold 100% of demand.
What do buyers complain about in mason pearson haarbürste?
Top complaints mined from reviews: Hartes Gefühl, Haltbarkeit, Qualität insgesamt. The return rate is 1.9%.
What does it cost to enter the mason pearson haarbürste niche?
Listings span €6.41–€25.77; the average listing price is €16.07 (sweet spot $15–$100). The average incumbent carries 20,484 reviews — the moat a new listing must climb.