Is Marrakesch Haaröl profitable to sell on Amazon Germany?

Flapen scores Marrakesch Haaröl 35 out of 100 on Amazon Germany, a Fail. Shoppers spend €29K a year across 9 tracked products. Search demand grew -4.7% in the last 90 days.

How competitive is the Marrakesch Haaröl niche on Amazon Germany?

5 brands and 29 sellers compete in Marrakesch Haaröl on Amazon Germany. The top 5 Marrakesch Haaröl products take 90% of clicks, and the top 5 brands take 100%.

What do buyers complain about in Marrakesch Haaröl?

Marrakesch Haaröl buyers on Amazon Germany complain most about Preis-Leistungs-Verhältnis, beworben Vs Tatsächliches Produkt, and Eignung für kurzes Haar. An estimated 0.2% of orders come back.

When does demand for Marrakesch Haaröl peak?

Search demand for Marrakesch Haaröl on Amazon Germany peaks in Dec, and the busiest month runs 1.8× the quietest.

What does it cost to enter the Marrakesch Haaröl niche?

Marrakesch Haaröl sells for €18.26 on average on Amazon Germany, inside the $15 to $100 sweet spot. Listings run €12.17 to €27.65. The average product has 5,817 reviews, the count a new listing must catch up to.

Marrakesch Haaröl

Fail

The top 5 brands take 100% of clicks, so Marrakesch Haaröl is a Fail.

Flapen Score: 35
35 / 100Ranks 1,153 of 1,260 Kosmetik niches · −12 vs the category median of 47
Market size: €29K/yr18K searches / yr
90-day growth: -4.7%search demand this quarter
Competition: 90%top-5 click share · 5 brands · 29 sellers

Flapen Score

Marrakesch Haaröl against its category

The dotted line is the Kosmetik average. Past it, Marrakesch Haaröl is stronger. Inside it, weaker.

35Fail

This niche Category average

See the method

Market

The Marrakesch Haaröl market on Amazon at a glance

Shoppers on Amazon Germany searched for Marrakesch Haaröl 18K times last year and spent an estimated €29K. All 5 brands take every click. Demand peaks in Dec. Flapen scores it 35 out of 100, a Fail.

01 · Demand

An estimated 8.8% of those searches ended in a purchase.

Shoppers searched for this 18K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 8.8% of those searches ended in a purchase. Searches in the last 90 days moved -4.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated €29K a year.

Searches, last 12 months: 18K
Growth, 90 days vs prior 90: -4.7%
Conversion, latest week: 8.8%
Market size, estimated: €29Ka year
Peak month: December1.8× the quietest month
Top search term: marrakesch haaröl9K searches a year

02 · Price

A sale here is worth €18.26.

Listings sell for €18.26 on average, from €12.17 to €27.65. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 100 to 250 of them. At €18.26 that is €2K to €5K a year per listing.

Average price: €18.26inside the $15 to $100 sweet spot
Price range: €12.17–€27.65
Amazon Germany median price: €18.99across 29,809 niches
Units sold a year: 2K–3K
Units per listing a year: 100–250
Revenue per listing a year: €2K–€5K
Returns: 0.2%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is reviews.

11% of listings pay for placement with sponsored ads. 67% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #97 within Haaröl. It carries 5,817 reviews at 4.66 stars, so a new listing needs social proof before a better product.

Sponsored listings: 11%
Prime listings: 67%
Out of stock, average day: 0.0%
Average rank: #97in Haaröl
Average rating: 4.66 starsAmazon Germany average 4.37 stars
Average reviews: 5,817per listing
Listings tracked: 9

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 74 months on average, so the names here are established.

Launched, last 12 months: 0
Successful launches: 0Amazon's first-year sales bar
Average brand age: 74 months

Products

Top Marrakesch Haaröl products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 90% of clicks. A locked shelf that new listings rarely crack.

Brands

5 flat

Sellers

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

90%

Top 20: 100%

Open market

Brand 144%
Brand 229%
Brand 319%
Brand 45%
Brand 53%
Open — no brand owns it (0%)

Demand

Marrakesch Haaröl search demand

Weekly searches over the year, seasonality beneath. Pick a range.

Peak months: Dec · busiest ÷ quietest = 1.8×

Search terms

Top Marrakesch Haaröl search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

marrakesch haaröl9K/yr +42.4%12.2% conv.
mks oil hair styling elixir3K/yr -74.2%16.4% conv.
marrakesh oil2K/yr -61.4%8.5% conv.
marrakesch öl3K/yr -15.8%8.8% conv.

Reviews and returns

What reviews say buyers love and hate about Marrakesch Haaröl

We read the reviews and the return reasons for every product selling here.

34%of positive reviews mention “Qualität insgesamt”

26%of negative reviews mention “Preis-Leistungs-Verhältnis”

0.2%of orders come back

“zu teuer”

A buyer, on “Preis-Leistungs-Verhältnis”26% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

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FAQ

Common Marrakesch Haaröl questions

Answered from the same tracked data.

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