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Manuka Lippenpflege

Fail

Prices span $6.56–$14.58, mostly outside the sweet spot, so Manuka Lippenpflege is a Fail.

Flapen Score
34
34 / 100
Ranks 1,172 of 1,260 Kosmetik niches · −13 vs the category median of 47
Market size
€25K/yr24K searches / yr
90-day growth
-44.1%search demand this quarter
Competition
87%top-5 click share · 7 brands · 26 sellers

Flapen Score

Manuka Lippenpflege against its category

The dotted line is the Kosmetik average. Past it, Manuka Lippenpflege is stronger. Inside it, weaker.

34Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Manuka Lippenpflege market on Amazon at a glance

Shoppers on Amazon Germany searched for Manuka Lippenpflege 24K times last year and spent an estimated €25K. The top 5 brands take 93% of clicks. Demand peaks in Jan–Feb–Nov–Dec. Flapen scores it 34 out of 100, a Fail.

01 · Demand

An estimated 11.3% of those searches ended in a purchase.

Shoppers searched for this 24K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 11.3% of those searches ended in a purchase. Searches in the last 90 days moved -44.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated €25K a year.

Searches, last 12 months
24K
Growth, 90 days vs prior 90
-44.1%
Conversion, latest week
11.3%
Market size, estimated
€25Ka year
Peak month
December3.6× the quietest month
Top search term
manuka lippenpflege19K searches a year

02 · Price

A sale here is worth €9.06.

Listings sell for €9.06 on average, from €6.56 to €14.58. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 250 to 500 of them. At €9.06 that is €2K to €5K a year per listing.

Average price
€9.06under the $15 to $100 sweet spot
Price range
€6.56–€14.58
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
4K–5K
Units per listing a year
250–500
Revenue per listing a year
€2K–€5K
Returns
0.1%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is ads.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 15.4% of listings are out of stock. The average listing ranks #67 within Lippen. It carries 751 reviews at 4.46 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
15.4%
Average rank
#67in Lippen
Average rating
4.46 starsAmazon Germany average 4.37 stars
Average reviews
751per listing
Listings tracked
8

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 66 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
66 months

Products

Top Manuka Lippenpflege products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 87% of clicks. A locked shelf that new listings rarely crack.

Brands

7 falling

Sellers

26

Top-5 brand share

93%

Top 20: 100%

Top-5 click share

87%

Top 20: 100%

Open market

3%

  • Brand 139%
  • Brand 223%
  • Brand 318%
  • Brand 47%
  • Brand 55%
  • Brand 65%
  • Open — no brand owns it (1 brand, 3%)

Demand

Manuka Lippenpflege search demand

Weekly searches over the year, seasonality beneath. Pick a range.

1K750Spike '24Holiday '24Prime Day '25Spike '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Feb, Nov, Dec · busiest ÷ quietest = 3.6×

FAQ

Common Manuka Lippenpflege questions

Answered from the same tracked data.