Mann
a deep review moat (18,122 avg reviews) — Mann doesn't clear our bar today.
Flapen Score
Ranks 862 of 1,260 Kosmetik niches · −4 vs the category median of 47
Is Mann profitable on Amazon?
According to Flapen's Amazon Germany niche tracking, Mann is a €100K/yr Amazon Germany market (513K searches/yr). The top 5 brands hold 76% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 43/100.
Mann: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved -10.6% over the last 90 days and 1.5% of searches end in a purchase.
€100K
revenue / yr
Who owns the niche?
The top 5 brands hold 76% of demand, so 24% of the market is open.
24%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.
0/100
page quality · 27 products
Top Mann products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Boss Bottled Shower Gel 150ml
- Price
- €8.21
- Rating
- 4.6/5
- Reviews
- 5,029
- Age
- 19y ago
Fullluwaa Boxershorts Herren 10er Pack Baumwolle Unterhosen Männer Ohne Kratzenden Zettel Atmungsaktiv und Weiche Herrenunterwäsche
- Price
- €21.91
- Rating
- 4.5/5
- Reviews
- 4,790
- Age
- 1y ago
Hugo Man Shower Gel 200ml
- Price
- €8.50
- Rating
- 4.6/5
- Reviews
- 2,730
- Age
- 19y ago
JACK & JONES JJECORP Logo Tee SS O-Neck NOOS
- Price
- €7.88
- Rating
- 4.5/5
- Reviews
- 51,683
- Age
- 3y ago
SockWaddles Lustige Socken Herren mit Sprüchen Bitte Nicht Stören Socken Geschenkidee für Männer Opa Papa zu Weihnachten Geburtstag Vatertag Valentinstag Adventskalender Füllung
- Price
- €5.60
- Rating
- 4.6/5
- Reviews
- 378
- Age
- 1y ago
Trending
90-day click momentum
Amazon Essentials Herren Fleece-Jogginghose mit offenem Saum (erhältlich in Übergrößen) Mittelgrau Meliert XXL Große Größen
- Price
- €14.52
- Rating
- 4.1/5
- Reviews
- 61,372
- Age
- 3y ago
Amazon Essentials Herren Pullover mit Langen Ärmeln und Rundhalsausschnitt aus 100% Baumwolle mit Zopfmuster Marineblau M
- Price
- €17.56
- Rating
- 4.2/5
- Reviews
- 8,544
- Age
- 4y ago
Amazon Essentials Herren Fleece-Jogginghose mit offenem Saum (erhältlich in Übergrößen) Mittel Braun XL
- Price
- €13.53
- Rating
- 4.1/5
- Reviews
- 61,372
- Age
- 4y ago
Realistischer Masturbator Taschenmuschi Silikon Masturbieren Sex Spielzeug mit 5D Klitoris Doppelkanal Masturbator Groß für Mann 2 in 1 Sexspielzeug für die Männer solo (Pfirsichrosa)
- Price
- €16.76
- Rating
- 4.4/5
- Reviews
- 539
- Age
- 1y ago
Fullluwaa Boxershorts Herren 10er Pack Baumwolle Unterhosen Männer Ohne Kratzenden Zettel Atmungsaktiv und Weiche Herrenunterwäsche
- Price
- €21.91
- Rating
- 4.5/5
- Reviews
- 4,790
- Age
- 1y ago
Newest
by launch date
Lustiges Geschenk für Männer Hoden Politur Männergeschenk 3in1 Duschgel & Shampoo ausgefallene Spaßgeschenke Spaß Present Mann Herren Lustig Witzige Geschenkidee Scherzartikel zum Geburtstag
- Price
- €8.38
- Rating
- 4.6/5
- Reviews
- 149
- Age
- 8mo ago
Realistischer Masturbator Taschenmuschi Silikon Masturbieren Sex Spielzeug mit 5D Klitoris Doppelkanal Masturbator Groß für Mann 2 in 1 Sexspielzeug für die Männer solo (Pfirsichrosa)
- Price
- €16.76
- Rating
- 4.4/5
- Reviews
- 539
- Age
- 1y ago
SockWaddles Lustige Socken Herren mit Sprüchen Bitte Nicht Stören Socken Geschenkidee für Männer Opa Papa zu Weihnachten Geburtstag Vatertag Valentinstag Adventskalender Füllung
- Price
- €5.60
- Rating
- 4.6/5
- Reviews
- 378
- Age
- 1y ago
Realistischer Masturbator Taschenmuschi Silikon Masturbieren Sex Spielzeug mit 5D Klitoris Doppelkanal Masturbator Groß für Mann 2 in 1 Sexspielzeug für die Männer solo (braun)
- Price
- €15.56
- Rating
- 4.4/5
- Reviews
- 539
- Age
- 1y ago
Fullluwaa Boxershorts Herren 10er Pack Baumwolle Unterhosen Männer Ohne Kratzenden Zettel Atmungsaktiv und Weiche Herrenunterwäsche
- Price
- €21.91
- Rating
- 4.5/5
- Reviews
- 4,790
- Age
- 1y ago
Competition: brands, sellers & click share
The top 5 products take 51% of clicks — established leaders, but buyers still shop beyond them.
Brands
17 rising
Sellers
60
Top-5 brand share
76%
Top 20: 100%
Top-5 click share
51%
Top 20: 93%
Open market
18%
- HUGO BOSS31%
- Amazon Essentials15%
- JACK & JONES12%
- Fullluwaa10%
- Calvin Klein8%
- SockWaddles6%
- Open — no brand owns it (11 brands, 18%)
Mann demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Nov, Dec · busiest ÷ quietest = 5.4×
Top Mann search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- männer284K/yr
- mann127K/yr
- für männer52K/yr
- boss duschgel herren20K/yr
- hugo boss duschgel herren11K/yr
- hugo boss duschgel8K/yr
- boss bottled duschgel5K/yr
- boss duschgel7K/yr
What reviews say buyers love and hate about Mann
What buyers mention most, as a share of all reviews.
What buyers love
75% of reviews“Great product”
“Wie immer klasse duft”
“Super Geschenkideee”
“Passt”
“Super bequem”
What buyers complain about
67% of reviews“Qualitätsprobleme”
“Stinkt bei Verbrennung”
“Fallen zu klein aus”
“Absolut überteuerter Müll”
“schmeckt absolut nicht”
Mann return rate & reasons
Why buyers send it back, as a share of all return requests.
0.3%
Return rate
0%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Mann questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
