Make Up Entferner
soft demand (-12.1% this quarter) — Make Up Entferner doesn't clear our bar today.
Flapen Score
Ranks 969 of 1,260 Kosmetik niches · −6 vs the category median of 47
Is Make Up Entferner profitable on Amazon?
According to Flapen's Amazon Germany niche tracking, Make Up Entferner is a €182K/yr Amazon Germany market (242K searches/yr). The top 5 brands hold 89% of demand. Verdict: Skip it — 41/100.
Make Up Entferner: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved -12.1% over the last 90 days and 10.5% of searches end in a purchase.
€182K
revenue / yr
Who owns the niche?
The top 5 brands hold 89% of demand, so 11% of the market is open.
11%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.
0/100
page quality · 14 products
Top Make Up Entferner products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
NIVEA Augen Make-Up Entferner Double Effect Abschminkwasser für die sensible Augenpartie Gesichtsreiniger entfernt extrem wasserfeste Mascara (125 ml)
- Price
- €2.81
- Rating
- 4.6/5
- Reviews
- 1,512
- Age
- 5y ago
LOréal Paris Augen-Make-Up-Entferner für Frauen: befreit die Haut von Make-Up ohne zu fetten und entspannt die Haut mit sanften Ölen 1x 125ml
- Price
- €3.75
- Rating
- 4.5/5
- Reviews
- 1,756
- Age
- 10y ago
NIVEA Sanfter Augen Make-Up Entferner (125 ml) nicht fettendes Abschminkwasser mit Provitamin B5 zum Abschminken von Mascara und Make-up
- Price
- €2.63
- Rating
- 4.2/5
- Reviews
- 362
- Age
- 5y ago
NIVEA Wasserfester Augen Make-Up Entferner (125 ml) sanfter Balsam mit Kamillen-Extrakt und Provitamin B5 entfernt selbst wasserfeste Mascara
- Price
- €2.95
- Rating
- 4.3/5
- Reviews
- 832
- Age
- 5y ago
Garnier Mizellen Reinigungswasser Für eine sanfte Gesichtsreinigung und schonendes Abschminken Beruhigendes und feuchtigkeitsspendendes Gesichtswasser ohne Parfüm SkinActive XL-Format mit 700 ml
- Price
- €4.45
- Rating
- 4.8/5
- Reviews
- 1,226
- Age
- 4y ago
Trending
90-day click momentum
MAYBELLINE CILS DESMASQ 2 EN 1 DESMAQUILLANTE DE OJOS WP 150 ML
- Price
- €6.57
- Rating
- 4.7/5
- Reviews
- 1,112
- Age
- 4y ago
Garnier Mizellen Reinigungswasser Salicylic All-in-1 Gesichtsreinigung & Make-up Entferner mit Salicylsäure Für fettige unreine & empfindliche Haut Mattierend & klärend 400ml
- Price
- €3.32
- Rating
- 4.8/5
- Reviews
- 130
- Age
- 6mo ago
Clinique Take The Day Off Makeup Remover For Lids Lashes & Lips | Sanfter Augen-Make-up Entferner für Augenlider Wimpern und Lippen | ölfrei + nicht reizend 200 ml
- Price
- €20.67
- Rating
- 4.6/5
- Reviews
- 4,918
- Age
- 11y ago
LOréal Paris Augen-Make-Up-Entferner für Frauen: befreit die Haut von Make-Up ohne zu fetten und entspannt die Haut mit sanften Ölen 1x 125ml
- Price
- €3.75
- Rating
- 4.5/5
- Reviews
- 1,756
- Age
- 10y ago
NIVEA Sanfter Augen Make-Up Entferner (125 ml) nicht fettendes Abschminkwasser mit Provitamin B5 zum Abschminken von Mascara und Make-up
- Price
- €2.63
- Rating
- 4.2/5
- Reviews
- 362
- Age
- 5y ago
Newest
by launch dateGarnier Mizellen Reinigungswasser Salicylic All-in-1 Gesichtsreinigung & Make-up Entferner mit Salicylsäure Für fettige unreine & empfindliche Haut Mattierend & klärend 400ml
- Price
- €3.32
- Rating
- 4.8/5
- Reviews
- 130
- Age
- 6mo ago
Holy Hydration! e.l.f. Off Makeup Remover
- Price
- €7.47
- Rating
- 4.5/5
- Reviews
- 3,430
- Age
- 2y ago
Garnier Mizellen Reinigungswasser Für eine sanfte Gesichtsreinigung und schonendes Abschminken Beruhigendes und feuchtigkeitsspendendes Gesichtswasser ohne Parfüm SkinActive XL-Format mit 700 ml
- Price
- €4.45
- Rating
- 4.8/5
- Reviews
- 1,226
- Age
- 4y ago
MAYBELLINE CILS DESMASQ 2 EN 1 DESMAQUILLANTE DE OJOS WP 150 ML
- Price
- €6.57
- Rating
- 4.7/5
- Reviews
- 1,112
- Age
- 4y ago
NIVEA Sanfter Augen Make-Up Entferner (125 ml) nicht fettendes Abschminkwasser mit Provitamin B5 zum Abschminken von Mascara und Make-up
- Price
- €2.63
- Rating
- 4.2/5
- Reviews
- 362
- Age
- 5y ago
Competition: brands, sellers & click share
The top 5 products capture 71% of clicks — a locked-up shelf that new listings rarely crack.
Brands
9 falling
Sellers
84
Top-5 brand share
89%
Top 20: 100%
Top-5 click share
71%
Top 20: 100%
Open market
7%
- Beiersdorf47%
- Garnier18%
- L'Oreal Paris17%
- Neutrogena4%
- MAYBELLINE4%
- La Roche-Posay3%
- Open — no brand owns it (3 brands, 7%)
Make Up Entferner demand & seasonality
Weekly search volume, with the niche's key stats alongside.
No pronounced peak months · busiest ÷ quietest = 1.5×
Top Make Up Entferner search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- make up entferner37K/yr
- augenmakeup entferner36K/yr
- augen make up entferner33K/yr
- abschminken20K/yr
- augen make up entferner wasserfest13K/yr
- nivea augen make up entferner12K/yr
- makeup remover11K/yr
- augenmakeup entferner waterproof11K/yr
- make up remover12K/yr
- makeup entferner11K/yr
What reviews say buyers love and hate about Make Up Entferner
What buyers mention most, as a share of all reviews.
What buyers love
76% of reviews“Bester Makeup Entferner”
“Super Produkt”
“Super Reinigungswasser”
“Sehr gut für die tägliche Skincare”
“Super Produkt zu kleinem Preis”
What buyers complain about
59% of reviews“Macht Juckreiz”
“funktioniert nicht”
“Nichts für empfindliche Haut”
“Entfernt keine wasserfeste Wimperntusche, wie am Produkt angegeben”
“Ich finde es reinigt nicht gut”
Make Up Entferner return rate & reasons
Why buyers send it back, as a share of all return requests.
0.1%
Return rate
0%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Make Up Entferner questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
