How competitive is the Maison Alhambra niche on Amazon Germany?

2 brands and 198 sellers compete in Maison Alhambra on Amazon Germany. The top 5 Maison Alhambra products take 65% of clicks and its top 5 brands hold 100% of demand.

What do buyers complain about in Maison Alhambra?

Maison Alhambra buyers on Amazon Germany complain most about Geruch, Haltbarkeit, beworben Vs Tatsächliches Produkt, the themes mined from the niche's reviews. Its return rate is 0.7%.

What does it cost to enter the Maison Alhambra niche?

Maison Alhambra sells for €20.34 on average on Amazon Germany, inside our $15–$100 sweet spot. Listings span €9.93–€27.11. The average incumbent carries 199 reviews — the moat a new listing must climb.

Maison Alhambra

brand-locked demand (top 5 brands take 100% of clicks) — Maison Alhambra doesn't clear our bar today.

Flapen Score

Skip it

Ranks 679 of 1,260 Kosmetik niches · −1 vs the category median of 47

This niche Category average · 1,260 niches

Is Maison Alhambra profitable on Amazon?

According to Flapen's Amazon Germany niche tracking, Maison Alhambra is a €151K/yr Amazon Germany market (317K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Jul–Sep–Oct. Verdict: Skip it — 46/100.

Maison Alhambra: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -11.9% over the last 90 days and 2.3% of searches end in a purchase.

€151K

revenue / yr

Units sold / yr6K

Search volume / yr-11.9%317K

Conversion rate2.3%

Avg price€20.34

Who owns the niche?

The top 5 brands hold 100% of demand, so 0% of the market is open.

open market share

Brands · sellers2 · 198

Top-5 product click share65%

Open market0%

Avg brand age57 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.3★ — the gap to enter on.

0/100

page quality · 23 products

Top Maison Alhambra products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Top sellers

by 90-day click share

Jean Lowe Vibe by Maison Alhambra

Price: €25.05
Rating: 4.3/5
Reviews: 185
Age: 1y ago

Maison Alhambra Forbidden Love (Lovely Cherie) Eau de Parfum (Unisex) 80ml

Price: €18.65
Rating: 4.3/5
Reviews: 334
Age: 3y ago

Maison Alhambra Jean Lowe Azure Eau de Parfum Spray Uni 100 ml

Price: €23.85
Rating: 4.3/5
Reviews: 217
Age: 1y ago

Forbidden Love Eau de Parfum 30ml

Price: €9.93
Rating: 4.4/5
Reviews: 78
Age: 1y ago

Jean Lowe Immortel Spray 100 ml

Price: €24.36
Rating: 4.2/5
Reviews: 306
Age: 3y ago

Newest

by launch date

Maison Alhambra Jean Lowe Verde Aura Eau de Parfum 100 ml

Price: €26.80
Rating: 3.6/5
Reviews: 3
Age: 1mo ago

Maison Alhambra Jean Lowe Summer Vibes EDP Unisex 100ml

Price: €24.58
Rating: 4.3/5
Reviews: 5
Age: 5mo ago

Maison Alhambra True Word - Fruity Citrus Floral Amber - Eau de Parfum Spray Long-Lasting Fragrance for Men 3.4 Ounce / 100 ml

Price: €20.54
Rating: 4.8/5
Reviews: 7
Age: 12mo ago

Maison Alhambra Dark Door Intense Eau de Parfum 100ml

Price: €18.99
Rating: 4.4/5
Reviews: 51
Age: 1y ago

Jean Lowe Vibe by Maison Alhambra

Price: €25.05
Rating: 4.3/5
Reviews: 185
Age: 1y ago

Competition: brands, sellers & click share

The top 5 products take 65% of clicks — established leaders, but buyers still shop beyond them.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

2 falling

Sellers

198

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

65%

Top 20: 97%

Open market

Maison Alhambra93%
Lattafa7%

Maison Alhambra demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume317KCVR2.3%Products23Brands2Top 5 Brands100%OOS Rate2.4%Rating4.3★Reviews199Avg BSR#273

Peak months: Jul, Sep, Oct · busiest ÷ quietest = 2.4×

Top Maison Alhambra search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

maison alhambra248K/yr -8.5%1.5% conv.
maison alhambra parfum18K/yr -41.9%0.5% conv.
forbidden love17K/yr -34.9%6.1% conv.
alhambra parfum16K/yr -7.2%1.7% conv.
mason alhambra5K/yr +99.4%2.7% conv.
masion alhambra5K/yr -4.2%3.0% conv.
forbidden love maison alhambra4K/yr -41.2%11.8% conv.
maison alhambra forbidden love3K/yr -23.8%12.7% conv.
dark door intense maison alhambra460/yr -64.3%2.5% conv.

What reviews say buyers love and hate about Maison Alhambra

What buyers mention most, as a share of all reviews.

What buyers love

93% of reviews

Geruch75%

“Eleganter Duft für super Preis”

Preis-Leistungs-Verhältnis6%

“Super Preis-Leistung”

Haltbarkeit4%

“Haltbarkeit bei mir ok”

Qualität insgesamt3%

“Super Qualität”

Eignung heißes Wetter2%

“Ideal für Sommer 10/10”

What buyers complain about

73% of reviews

Geruch37%

“Schlechter Duft”

Haltbarkeit25%

“Schwäche Haltbarkeit”

beworben Vs Tatsächliches Produkt2%

“Entgegen der Beschreibung handelt es sich hier klar um einen femininen Duft – blumig, pudrig und eher klassisch”

Qualität insgesamt2%

“Sollte es jedoch in eine ähnliche Richtung gehen, wäre das kein wirkliches Qualitätsmerkmal”

Preis-Leistungs-Verhältnis2%

“Geld Verschwendung”

Maison Alhambra return rate & reasons

Why buyers send it back, as a share of all return requests.

0.7%

Return rate

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Geruch

69%

2beworben Vs Tatsächliches Produkt

3Haltbarkeit

4Qualität insgesamt

5Auslaufsicher

Common Maison Alhambra questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Maison Alhambra 46/100 on Amazon Germany — Skip it. The niche generates €151K/yr across 23 tracked products. 3 of 3 products launched in the last 360 days are still selling. Search demand moved -11.9% over the last 90 days.