Lockenstab
Lockenstab shows a $3.2M/yr market, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Flapen Score
Top 7% of 1,260 Kosmetik niches · +12 vs the category median of 47
Is Lockenstab profitable on Amazon?
According to Flapen's Amazon Germany niche tracking, Lockenstab is a €3.2M/yr Amazon Germany market (4.6M searches/yr). The top 5 brands hold 71% of demand. Demand peaks in Nov–Dec. Verdict: Worth a look — 59/100.
Lockenstab: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Worth a look. Search demand moved -6.6% over the last 90 days and 2.2% of searches end in a purchase.
€3.2M
revenue / yr
Who owns the niche?
The top 5 brands hold 71% of demand, so 29% of the market is open.
29%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.3★ — the gap to enter on.
0/100
page quality · 48 products
Top Lockenstab products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share![Remington Lockenstab [25mm] Pro Soft Curl Digital (4-facher Schutz antistatische Keramik-Turmalin-Beschichtung) -LCD-Display 130-220C mit Klemme weiche mittelgroße & natürliche Locken CI6525](https://m.media-amazon.com/images/I/41rE86IsJEL.jpg)
Remington Lockenstab [25mm] Pro Soft Curl Digital (4-facher Schutz antistatische Keramik-Turmalin-Beschichtung) -LCD-Display 130-220C mit Klemme weiche mittelgroße & natürliche Locken CI6525
- Price
- €19.30
- Rating
- 4.2/5
- Reviews
- 25,456
- Age
- 7y ago
BaByliss 32mm Lockenstab Turmalin-Keramik beschichteter Lockenstyler für große Locken 10 Temperaturen schnelles Aufheizen frizzfreie Locken integrierter Standfuß Schwarz & Pink C332E
- Price
- €17.77
- Rating
- 4.3/5
- Reviews
- 18,378
- Age
- 12y ago
BaByliss Curl Secret Lite - Automatischer Lockenstab einfaches und schnelles Haarstyling 5 Heizstufen bis zu 210C Schwarz & Roségold C1031E
- Price
- €61.67
- Rating
- 4.3/5
- Reviews
- 1,034
- Age
- 1y ago
TYMO Lockenstab Automatisch Große Locken - TYMO CURLPRO Automatischer Rotierender Lockenstab 25mm für Kleine Locken mit 3 Temperaturstufen 160-210 Beach Waves Lockenstäbe für Kurze und Lange Haare
- Price
- €57.96
- Rating
- 4.4/5
- Reviews
- 14,898
- Age
- 1y ago
BaByliss 25mm Lockenstab Satin Touch Beschichtung 10 Wärmestufen professionelles Styling-Tool mit integriertem Standfuß Schwarz & Pink C325E
- Price
- €16.60
- Rating
- 4.3/5
- Reviews
- 18,378
- Age
- 14y ago
Trending
90-day click momentum
5-in-1 Lockenstab-Set - Wellenlockenstab - Geeignet für alle Haartypen Keramikmaterial schnelles Aufheizen mit zwei Temperaturstufen inklusive Handschuhen und 2 Haarspangen.
- Price
- €25.34
- Rating
- 4.2/5
- Reviews
- 192
- Age
- 9mo ago
5-in-1 Lockenstab mit LCD & Keramikbeschichtung Austauschbare Aufsätze für Große und Kleine Locken Schnell Aufheizendes Lockenstäbe mit Einstellbare Temperatur & Handschuhe
- Price
- €26.59
- Rating
- 4.3/5
- Reviews
- 323
- Age
- 6mo ago
Wavytalk Thermobürste Thermal Brush Blowout Boost Ionische Lockenbürste Macht Haar Glatt und Glänzend 5 Temperaturstufen Haar schonend 38mm Fass Doppelspannung Eurostecker Sakura Rosa
- Price
- €37.14
- Rating
- 4.3/5
- Reviews
- 2,308
- Age
- 1y ago
BaByliss Curl Secret Lite - Automatischer Lockenstab einfaches und schnelles Haarstyling 5 Heizstufen bis zu 210C Schwarz & Roségold C1031E
- Price
- €61.67
- Rating
- 4.3/5
- Reviews
- 1,034
- Age
- 1y ago
BaByliss 25mm Lockenstab Satin Touch Beschichtung 10 Wärmestufen professionelles Styling-Tool mit integriertem Standfuß Schwarz & Pink C325E
- Price
- €16.60
- Rating
- 4.3/5
- Reviews
- 18,378
- Age
- 14y ago
Newest
by launch date5-in-1 Lockenstab mit LCD & Keramikbeschichtung Austauschbare Aufsätze für Große und Kleine Locken Schnell Aufheizendes Lockenstäbe mit Einstellbare Temperatur & Handschuhe
- Price
- €26.59
- Rating
- 4.3/5
- Reviews
- 323
- Age
- 6mo ago
5-in-1 Lockenstab-Set - Wellenlockenstab - Geeignet für alle Haartypen Keramikmaterial schnelles Aufheizen mit zwei Temperaturstufen inklusive Handschuhen und 2 Haarspangen.
- Price
- €25.34
- Rating
- 4.2/5
- Reviews
- 192
- Age
- 9mo ago
5 in 1 Lockenstab Set BESTOPE PRO 5 in 1 Lockenstäbe Set mit Glätteisen mit 3-fach-Haarkrempler für Damen schnell aufheizender Lockenstab für alle Haartypen
- Price
- €29.26
- Rating
- 4.3/5
- Reviews
- 5,205
- Age
- 11mo ago
![Remington Lockenstab 5in1 [Welleneisen Rundbürste 38mm 3 Lockenaufsätze 13-33mm] Trendology (LED display 130C - 210C Beach Waves Spirallocken & Natürliche Locken für alle Haartypen) CI41MS5](https://m.media-amazon.com/images/I/41oaF1Z58cL.jpg)
Remington Lockenstab 5in1 [Welleneisen Rundbürste 38mm 3 Lockenaufsätze 13-33mm] Trendology (LED display 130C - 210C Beach Waves Spirallocken & Natürliche Locken für alle Haartypen) CI41MS5
- Price
- €45.62
- Rating
- 4.4/5
- Reviews
- 527
- Age
- 1y ago
SHEGLAM Automatische Lockenstab 25mm mit Keramikbeschichtung 3 Temperaturstufen (170-210C) Schnellaufheizend Selbstrotierender Lockenwickler für Locken
- Price
- €30.44
- Rating
- 4.4/5
- Reviews
- 2,033
- Age
- 1y ago
Competition: brands, sellers & click share
Clicks spread well past the top 5 (33% combined) — an open shelf where new products get seen.
Brands
22 falling
Sellers
225
Top-5 brand share
71%
Top 20: 99%
Top-5 click share
33%
Top 20: 74%
Open market
25%
- Remington23%
- BaByliss19%
- BESTOPE PRO13%
- TYMO9%
- PHILIPS6%
- NWOUIIAY5%
Lockenstab demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Nov, Dec · busiest ÷ quietest = 2.2×
Top Lockenstab search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- lockenstab2.6M/yr
- lockenstab automatisch400K/yr
- lockenstab große locken319K/yr
- babyliss229K/yr
- babyliss lockenstab108K/yr
- lockenstab kurze haare158K/yr
- hair curler142K/yr
- automatischer lockenstab99K/yr
- curling iron85K/yr
- babyliss pro76K/yr
What reviews say buyers love and hate about Lockenstab
What buyers mention most, as a share of all reviews.
What buyers love
82% of reviews“easy”
“Super Produkt”
“Preis / Leistung super”
“Tut was er soll”
“Hält was er verspricht, gelingt gut”
What buyers complain about
68% of reviews“Wird nicht heiß/ Amazon Bote ließ Paket fallen :(”
“Stimmt nicht”
“Müll”
“Haltbarkeit unbekannt”
“unhandlich”
Lockenstab return rate & reasons
Why buyers send it back, as a share of all return requests.
5.5%
Return rate
0%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Lockenstab questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
