Lockenbürste
Lockenbürste shows low returns (1.9%), but soft demand (-8.5% this quarter) keeps it on the watch list.
Flapen Score
Top 35% of 1,260 Kosmetik niches · +3 vs the category median of 47
Is Lockenbürste profitable on Amazon?
According to Flapen's Amazon Germany niche tracking, Lockenbürste is a €611K/yr Amazon Germany market (1.4M searches/yr). The top 5 brands hold 74% of demand. Verdict: Worth a look — 50/100.
Lockenbürste: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Worth a look. Search demand moved -8.5% over the last 90 days and 4.7% of searches end in a purchase.
€611K
revenue / yr
Who owns the niche?
The top 5 brands hold 74% of demand, so 26% of the market is open.
26%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.4★ — the gap to enter on.
0/100
page quality · 25 products
Top Lockenbürste products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Longyier Lockenbürste Locken mit Zinken definieren Stylingbürste zum Kämmen und Formen von Männer- und Frauenlocken um Ziehen und Lockenablösung zu reduzieren (Rosa)
- Price
- €7.62
- Rating
- 4.3/5
- Reviews
- 1,909
- Age
- 1y ago
FABIHA Lockenbürste - Curly Hair Brush - Bio Haarbürste ohne ziepen - Wildschweinborsten Bürste - Die Originale 3-in-1-Stylingbürste für trendige Lockenfrisuren (Lilac)
- Price
- €8.63
- Rating
- 4.4/5
- Reviews
- 662
- Age
- 1y ago
Lockenbürste curly hair brush Für curly hair locken bürste Zum Definieren Beim Styling Antistatisch Entwirren Ohne Ziepen Ergonomischer Griff haarbürste Für Frauen Männer (Lila)
- Price
- €9.40
- Rating
- 4.4/5
- Reviews
- 1,714
- Age
- 6mo ago
CNMTCCO Curl Hair Brush Curl Brush Curl Definition Styling Brush Haarbürste zum Kombinieren und Formen Wildschweinbürste Haarbürste zum Entwirren für Frauen (Grün)
- Price
- €7.08
- Rating
- 4.3/5
- Reviews
- 584
- Age
- 1y ago
FABIHA Lockenbürste - Curly Hair Brush - Bio Haarbürste ohne ziepen - Wildschweinborsten Bürste - Die Originale 3-in-1-Stylingbürste für trendige Lockenfrisuren (Hellblau)
- Price
- €7.76
- Rating
- 4.4/5
- Reviews
- 662
- Age
- 10mo ago
Trending
90-day click momentum
Curl Hair Brush Lockenbürste Curl Define Styling Brush Curl Define Stylingbürste Haarbürste zum Entwirren für Frauen (Grün)
- Price
- €6.89
- Rating
- 4.5/5
- Reviews
- 869
- Age
- 2y ago
Lockenbürste curly hair brush Für curly hair locken bürste Zum Definieren Beim Styling Antistatisch Entwirren Ohne Ziepen Ergonomischer Griff haarbürste Für Frauen Männer (Lila)
- Price
- €9.40
- Rating
- 4.4/5
- Reviews
- 1,714
- Age
- 6mo ago
FABIHA Lockenbürste - Curly Hair Brush - Bio Haarbürste ohne ziepen - Wildschweinborsten Bürste - Die Originale 3-in-1-Stylingbürste für trendige Lockenfrisuren (Hellblau)
- Price
- €7.76
- Rating
- 4.4/5
- Reviews
- 662
- Age
- 10mo ago
PARSA Beauty LOV.U Lockenbürste für definierte Locken Spiralbürste für Naturlocken & Wellen Entwirrbürste ohne Ziepen Curly Girl Method Hair Brush Anti-Frizz Stylingbürste für nasses Haar Rosa
- Price
- €10.18
- Rating
- 4.3/5
- Reviews
- 24
- Age
- 6mo ago
Lockenbürste Curly Hair Brush Curl Define Stylingbürste Ideal für Locken & Volumen Styling
- Price
- €6.19
- Rating
- 4.4/5
- Reviews
- 118
- Age
- 1y ago
Newest
by launch datePARSA Beauty LOV.U Lockenbürste für definierte Locken Spiralbürste für Naturlocken & Wellen Entwirrbürste ohne Ziepen Curly Girl Method Hair Brush Anti-Frizz Stylingbürste für nasses Haar Rosa
- Price
- €10.18
- Rating
- 4.3/5
- Reviews
- 24
- Age
- 6mo ago
Lockenbürste curly hair brush Für curly hair locken bürste Zum Definieren Beim Styling Antistatisch Entwirren Ohne Ziepen Ergonomischer Griff haarbürste Für Frauen Männer (Lila)
- Price
- €9.40
- Rating
- 4.4/5
- Reviews
- 1,714
- Age
- 6mo ago
Lockenbürste für Locken sanftes Entwirren & Styling ohne Ziepen ergonomischer Griff antistatisch geeignet für Damen Herren & Kinder auch als haarbürste (Schwarz)
- Price
- €9.38
- Rating
- 4.4/5
- Reviews
- 1,977
- Age
- 9mo ago
FABIHA Lockenbürste - Curly Hair Brush - Bio Haarbürste ohne ziepen - Wildschweinborsten Bürste - Die Originale 3-in-1-Stylingbürste für trendige Lockenfrisuren (Hellblau)
- Price
- €7.76
- Rating
- 4.4/5
- Reviews
- 662
- Age
- 10mo ago
Lockenbürste für Definierte Locken Antistatische Stylingbürste mit Belüftungsdesign für Nasses & Trockenes Haar Ideal für Lockige Haare und Volumenpflege(Lila)
- Price
- €8.75
- Rating
- 4.4/5
- Reviews
- 5,505
- Age
- 12mo ago
Competition: brands, sellers & click share
The top 5 products take 57% of clicks — established leaders, but buyers still shop beyond them.
Brands
15 falling
Sellers
35
Top-5 brand share
74%
Top 20: 100%
Top-5 click share
57%
Top 20: 95%
Open market
20%
- longyier24%
- Fabiha20%
- Annie12%
- CFYYFC11%
- CNMTCCO8%
- SALONKEY5%
Lockenbürste demand & seasonality
Weekly search volume, with the niche's key stats alongside.
No pronounced peak months · busiest ÷ quietest = 1.3×
Top Lockenbürste search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- lockenbürste771K/yr
- curly hair brush147K/yr
- bounce curl brush109K/yr
- locken bürste71K/yr
- curl brush57K/yr
- bürste für locken45K/yr
- haarbürste locken33K/yr
- lockenbürste curly hair brush36K/yr
- haarbürste für locken15K/yr
- curl defining brush19K/yr
What reviews say buyers love and hate about Lockenbürste
What buyers mention most, as a share of all reviews.
What buyers love
72% of reviews“Sanftes Entwirren, gute Definition & einfach cute - prima Bürste für Curly Girls 🎀🌀 Meine Tochter und ich haben die Parsa Beauty LOV”
“Beste Haarbürste für mich”
“Super Produkt”
“Gute Locken-Styling-Bürste”
“Eauch einfach im Handling”
What buyers complain about
58% of reviews“Leider direkt kaputt gegangen nach einmal kämmen”
“Wird nicht heiß/ Amazon Bote ließ Paket fallen :(”
“Ich habe Naturlocken Typ 3A, die schnell frizzig werden”
“Schädigt die Haare”
“nur halt in teuer.”
Lockenbürste return rate & reasons
Why buyers send it back, as a share of all return requests.
1.9%
Return rate
0%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Lockenbürste questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
