Locken Gel
Locken Gel shows low returns (0.2%), but a small market ($85K/yr) keeps it on the watch list.
Flapen Score
Top 26% of 1,260 Kosmetik niches · +5 vs the category median of 47
Is Locken Gel profitable on Amazon?
According to Flapen's Amazon Germany niche tracking, Locken Gel is a €85K/yr Amazon Germany market (140K searches/yr). The top 5 brands hold 60% of demand. Verdict: Worth a look — 52/100.
Locken Gel: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Worth a look. Search demand moved -4.9% over the last 90 days and 4.9% of searches end in a purchase.
€85K
revenue / yr
Who owns the niche?
The top 5 brands hold 60% of demand, so 40% of the market is open.
40%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.4★ — the gap to enter on.
0/100
page quality · 32 products
Top Locken Gel products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
BALI CURLS Curl Defining Gel Definierendes Locken Gel mit Leinsamen- und Ylang-Ylang-Extrakt Veganes Lockengel für geschmeidige und definierte Curls Lockenpflege für Naturlocken 150ml
- Price
- €8.07
- Rating
- 4.5/5
- Reviews
- 630
- Age
- 1y ago
Garnier Fructis Locken Methode Flexi Hold feuchtigkeitsspendendes Gel für alle Lockentypen mit Hyaluron langanhaltender Halt Haargel ohne Silikone Haar Styling kein Verkleben 370 ml
- Price
- €4.80
- Rating
- 4.0/5
- Reviews
- 87
- Age
- 6mo ago
BALI CURLS Strong Hold Flaxseed Gel Extra starkes Scrunch-Gel für definierte Locken Langanhaltender Halt & natürlicher Glanz Curly Method geeignet 150ml
- Price
- €8.24
- Rating
- 4.6/5
- Reviews
- 185
- Age
- 1y ago
BALI CURLS Curl Defining Set Hydrating Curl Cream & Defining Gel (je 150 ml) Für geschmeidige definierte Haare Feuchtigkeit Definition & Halt ohne Verkleben
- Price
- €15.38
- Rating
- 4.6/5
- Reviews
- 270
- Age
- 8mo ago
Wella EIMI Nutricurls Curl Shaper Haargel-Creme für glamouröse Locken mit Sprungkraft lockendefinierendes Creme-Gel für Locken mit 72h starkem Halt 1 x 150 ml
- Price
- €7.35
- Rating
- 4.4/5
- Reviews
- 614
- Age
- 7y ago
Trending
90-day click momentum
BALI CURLS Set Curl Defining Gel (150 ml) Hydrating Curl Cream (150 ml) & Bonding Oil (30 ml) Pflegeset für definierte glänzende & gepflegte Locken
- Price
- €20.77
- Rating
- 4.5/5
- Reviews
- 280
- Age
- 8mo ago
Schwarzkopf Taft Balm Locken Styling (150ml) Haarstyling-Balsam für lockiges Haar schonend für Haar und Kopfhaut veganes Styling-Haar-Balsam
- Price
- €3.40
- Rating
- 4.6/5
- Reviews
- 48
- Age
- 2y ago
BALI CURLS Strong Hold Flaxseed Gel Extra starkes Scrunch-Gel für definierte Locken Langanhaltender Halt & natürlicher Glanz Curly Method geeignet 150ml
- Price
- €8.24
- Rating
- 4.6/5
- Reviews
- 185
- Age
- 1y ago
Garnier Fructis Locken Methode Flexi Hold feuchtigkeitsspendendes Gel für alle Lockentypen mit Hyaluron langanhaltender Halt Haargel ohne Silikone Haar Styling kein Verkleben 370 ml
- Price
- €4.80
- Rating
- 4.0/5
- Reviews
- 87
- Age
- 6mo ago
Curl Bites Mega Definition Strong Hold Gel Lockendefinition Starker Halt Beerenmischung-Duft 200ml Haargel 1 Stück
- Price
- €21.48
- Rating
- 4.7/5
- Reviews
- 12
- Age
- 6mo ago
Newest
by launch dateGarnier Fructis Locken Methode Flexi Hold feuchtigkeitsspendendes Gel für alle Lockentypen mit Hyaluron langanhaltender Halt Haargel ohne Silikone Haar Styling kein Verkleben 370 ml
- Price
- €4.80
- Rating
- 4.0/5
- Reviews
- 87
- Age
- 6mo ago
Curl Bites Mega Definition Strong Hold Gel Lockendefinition Starker Halt Beerenmischung-Duft 200ml Haargel 1 Stück
- Price
- €21.48
- Rating
- 4.7/5
- Reviews
- 12
- Age
- 6mo ago
Syoss Curl Cream Gel (250 ml) Anti-Frizz Locken Gel für perfekt definierte Locken & Wellen ohne sichtbare Rückstände Locken Creme mit Vitamin-Komplex für eine gestärkte Haarstruktur
- Price
- €4.56
- Rating
- 3.9/5
- Reviews
- 60
- Age
- 8mo ago
BALI CURLS Set Curl Defining Gel (150 ml) Hydrating Curl Cream (150 ml) & Bonding Oil (30 ml) Pflegeset für definierte glänzende & gepflegte Locken
- Price
- €20.77
- Rating
- 4.5/5
- Reviews
- 280
- Age
- 8mo ago
BALI CURLS Curl Defining Set Hydrating Curl Cream & Defining Gel (je 150 ml) Für geschmeidige definierte Haare Feuchtigkeit Definition & Halt ohne Verkleben
- Price
- €15.38
- Rating
- 4.6/5
- Reviews
- 270
- Age
- 8mo ago
Competition: brands, sellers & click share
The top 5 products take 47% of clicks — established leaders, but buyers still shop beyond them.
Brands
22 falling
Sellers
177
Top-5 brand share
60%
Top 20: 98%
Top-5 click share
47%
Top 20: 88%
Open market
35%
- Bali Curls by Hank Ge35%
- Garnier9%
- WELLA6%
- CANTU5%
- Umberto Giannini5%
- Eco Style4%
Locken Gel demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Top Locken Gel search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- locken gel47K/yr
- curl gel25K/yr
- lockengel20K/yr
- curly hair gel13K/yr
- lockengel naturlocken10K/yr
- haargel locken7K/yr
- curl defining gel4K/yr
- curly gel4K/yr
- locken crunch gel4K/yr
- curl bites strong hold gel2K/yr
What reviews say buyers love and hate about Locken Gel
What buyers mention most, as a share of all reviews.
What buyers love
78% of reviews“Bali Curls Set”
“Super Produkte”
“Der Geruch ist relativ neutral”
“Der beste curl cream bis jetzt”
“Für den Preis ist es eine vernünftige Option, die ihr Versprechen größtenteils einhält – ich würde sie wieder kaufen”
What buyers complain about
56% of reviews“Kaum Halt dafür klebriges Gefühl”
“Sind leider trotzdem frizzig”
“Haare wirken komisch strähnig trocken”
“Dann loss i meine Haar einfach komplett trocknen”
“einzeln sind sie teurer”
Locken Gel return rate & reasons
Why buyers send it back, as a share of all return requests.
0.2%
Return rate
0%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Locken Gel questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
