Lipliner

Shoppers searched for this 457K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 3.2% of those searches ended in a purchase. Searches in the last 90 days moved -16.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated €65K a year.

Searches, last 12 months

457K

Growth, 90 days vs prior 90

-16.8%

Conversion, latest week

3.2%

Market size, estimated

€65Ka year

Peak month

December1.9× the quietest month

Top search term

lipliner176K searches a year

Listings sell for €4.39 on average, from €0.93 to €9.59. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 250 to 500 of them. At €4.39 that is €1K to €2K a year per listing.

Average price

€4.39under the $15 to $100 sweet spot

Price range

€0.93–€9.59

Amazon Germany median price

€18.99across 29,809 niches

Units sold a year

13K–15K

Units per listing a year

250–500

Revenue per listing a year

€1K–€2K

Returns

0.4%of orders · Amazon Germany median 1.1%

84% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #22 within Make-Up. It carries 3,660 reviews at 4.35 stars, so a new listing needs social proof before a better product.

Sponsored listings

84%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#22in Make-Up

Average rating

4.35 starsAmazon Germany average 4.37 stars

Average reviews

3,660per listing

Listings tracked

37

5 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 49 months on average, so the names here are settling in.

Launched, last 12 months

5

Successful launches

1Amazon's first-year sales bar

Average brand age

49 months