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Lipgloss Mädchen

a small market ($45K/yr) — Lipgloss Mädchen doesn't clear our bar today.

Flapen Score

45
Skip it

Ranks 731 of 1,260 Kosmetik niches · −2 vs the category median of 47

Market size 11Growth 21Conversion 39Competition 89Returns 99Price range 24Avg price 18Brand share 28Review moat 68Quality gap 43
This niche Category average · 1,260 niches

Is Lipgloss Mädchen profitable on Amazon?

According to Flapen's Amazon Germany niche tracking, Lipgloss Mädchen is a €45K/yr Amazon Germany market (222K searches/yr). The top 5 brands hold 88% of demand. Demand peaks in Jul–Aug–Sep–Oct–Nov. Verdict: Skip it — 45/100.

Lipgloss Mädchen: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -8.3% over the last 90 days and 3.1% of searches end in a purchase.

€45K

revenue / yr

Units sold / yr10K
Search volume / yr-8.3%222K
Conversion rate3.1%
Avg price€6.49

Who owns the niche?

The top 5 brands hold 88% of demand, so 12% of the market is open.

12%

open market share

Brands · sellers14 · 161
Top-5 product click share26%
Open market12%
Avg brand age29 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.

0/100

page quality · 69 products

Sponsored placement61%
New entrants (1y)22· 7 succeeded
Avg rating4.5★
Avg reviews778

Top Lipgloss Mädchen products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

Clicks spread well past the top 5 (26% combined) — an open shelf where new products get seen.

€0€905€2K€3K€4K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

14 falling

Sellers

161

Top-5 brand share

88%

Top 20: 100%

Top-5 click share

26%

Top 20: 61%

Open market

7%

  • Depesche47%
  • Essence Cosmetics18%
  • Townley Girl11%
  • Lip Smacker8%
  • Labello5%
  • MISS NELLA4%
  • Open — no brand owns it (8 brands, 7%)

Lipgloss Mädchen demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume222KCVR3.1%Products69Brands14Top 5 Brands88%OOS Rate3.8%Rating4.5★Reviews778Avg BSR#190
80K60KBlack Friday '24Spike '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jul, Aug, Sep, Oct, Nov · busiest ÷ quietest = 10.7×

Top Lipgloss Mädchen search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • lipgloss mädchen52K/yr
  • topmodel schminke42K/yr
  • top model schminke33K/yr
  • lipgloss kinder mädchen12K/yr
  • lipgloss kinder14K/yr
  • kinder lippenstift14K/yr
  • lippenstift kinder11K/yr
  • kinder lipgloss8K/yr
  • top model beauty6K/yr
  • top model make up7K/yr

What reviews say buyers love and hate about Lipgloss Mädchen

What buyers mention most, as a share of all reviews.

What buyers love

85% of reviews
Geschenk Zweck23%

Super zum verschenken

Qualität insgesamt16%

Super Produkt

Geruch16%

Großartig, ein tolles Parfüm

Farbe7%

Schöne Farbe, angenehm aufzutragen, riecht gut und schmeckt angenehm (laut meiner Freundin).

beworben Vs Tatsächliches Produkt5%

Erfüllt sein Zweck

What buyers complain about

72% of reviews
Farbe13%

aber wenig farbe abgiebt.

Geruch10%

Stinkt

Feucht/Trocken10%

die Lipglosse trocknen sehr schnell aus

Haftung/Klebrigkeit9%

Der Sprite Stick sieht etwas befremdlich aus, da er sehr einem Klebestift ähnelt

Preis-Leistungs-Verhältnis8%

Teurer Spaß

Lipgloss Mädchen return rate & reasons

Why buyers send it back, as a share of all return requests.

0.2%

Return rate

0%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Kompatibilität – insgesamt
14%
2Geschenk Zweck
12%
3Preis-Leistungs-Verhältnis
9%
4beworben Vs Tatsächliches Produkt
9%
5Auslaufsicher
7%

Common Lipgloss Mädchen questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Lipgloss Mädchen 45/100 on Amazon Germany — Skip it. The niche generates €45K/yr across 69 tracked products. 7 of 22 products launched in the last 360 days are still selling. Search demand moved -8.3% over the last 90 days.
Search demand for Lipgloss Mädchen on Amazon Germany peaks in Jul–Aug–Sep–Oct–Nov, where the busiest month runs 10.7× the quietest.