Lip Plumper
FailThe top 5 brands take 100% of clicks, so Lip Plumper is a Fail.
- Flapen Score
- 42 / 100Ranks 916 of 1,260 Kosmetik niches · −5 vs the category median of 4742
- Market size
- €426K/yr2.0M searches / yr
- 90-day growth
- -17.8%search demand this quarter
- Competition
- 57%top-5 click share · 3 brands · 19 sellers
Flapen Score
Lip Plumper against its category
The dotted line is the Kosmetik average. Past it, Lip Plumper is stronger. Inside it, weaker.
Market
The Lip Plumper market on Amazon at a glance
Shoppers on Amazon Germany searched for Lip Plumper 2.0M times last year and spent an estimated €426K. All 3 brands take every click. Flapen scores it 42 out of 100, a Fail.
01 · Demand
An estimated 1.9% of those searches ended in a purchase.
Shoppers searched for this 2.0M times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 1.9% of those searches ended in a purchase. Searches in the last 90 days moved -17.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated €426K a year.
- Searches, last 12 months
- 2.0M
- Growth, 90 days vs prior 90
- -17.8%
- Conversion, latest week
- 1.9%
- Market size, estimated
- €426Ka year
- Top search term
- kiko681K searches a year
02 · Price
A sale here is worth €11.37.
Listings sell for €11.37 on average, from €3.87 to €31.99. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 1,000 to 1,250 of them. At €11.37 that is €11K to €14K a year per listing.
- Average price
- €11.37under the $15 to $100 sweet spot
- Price range
- €3.87–€31.99
- Amazon Germany median price
- €18.99across 29,809 niches
- Units sold a year
- 30K–40K
- Units per listing a year
- 1,000–1,250
- Revenue per listing a year
- €11K–€14K
- Returns
- 0.4%of orders · Amazon Germany median 1.1%
03 · Entry bar
The bar here is reviews.
72% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.8% of listings are out of stock. The average listing ranks #61 within Lippen. It carries 11,078 reviews at 4.44 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 72%
- Prime listings
- 100%
- Out of stock, average day
- 0.8%
- Average rank
- #61in Lippen
- Average rating
- 4.44 starsAmazon Germany average 4.37 stars
- Average reviews
- 11,078per listing
- Listings tracked
- 25
04 · Newcomers
0 of last year's 2 launches cleared the first-year sales bar.
2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 44 months on average, so the names here are settling in.
- Launched, last 12 months
- 2
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 44 months
Products
Top Lip Plumper products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 57% of clicks. Leaders hold, but buyers still shop past them.
Brands
3 flat
Sellers
19
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
57%
Top 20: 93%
Open market
0%
- Brand 197%
- Brand 22%
- Brand 32%
- Open — no brand owns it (0%)
Demand
Lip Plumper search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 2.4× · 11 of 12 months tracked
Search terms
Top Lip Plumper search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- kiko681K/yr
- kiko lipgloss499K/yr
- kiko milano424K/yr
- lip plumper65K/yr
- mac lippenstift74K/yr
- kiko milano lipgloss48K/yr
- lip plumper extreme volumen26K/yr
- plumpy lippen-booster21K/yr
- mac lipstick28K/yr
- kiko lipgloss set20K/yr
Reviews and returns
What reviews say buyers love and hate about Lip Plumper
We read the reviews and the return reasons for every product selling here.
“Farbe ist dunkler”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Lip Plumper questions
Answered from the same tracked data.









