Lidschatten Primer
FailThe top 5 brands take 96% of clicks, so Lidschatten Primer is a Fail.
- Flapen Score
- 45 / 100Ranks 731 of 1,260 Kosmetik niches · −2 vs the category median of 4745
- Market size
- €87K/yr416K searches / yr
- 90-day growth
- -17.9%search demand this quarter
- Competition
- 24%top-5 click share · 12 brands · 136 sellers
Flapen Score
Lidschatten Primer against its category
The dotted line is the Kosmetik average. Past it, Lidschatten Primer is stronger. Inside it, weaker.
Market
The Lidschatten Primer market on Amazon at a glance
Shoppers on Amazon Germany searched for Lidschatten Primer 416K times last year and spent an estimated €87K. The top 5 brands take 96% of clicks. Demand peaks in Nov–Dec. Flapen scores it 45 out of 100, a Fail.
01 · Demand
An estimated 2.9% of those searches ended in a purchase.
Shoppers searched for this 416K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 2.9% of those searches ended in a purchase. Searches in the last 90 days moved -17.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated €87K a year.
- Searches, last 12 months
- 416K
- Growth, 90 days vs prior 90
- -17.9%
- Conversion, latest week
- 2.9%
- Market size, estimated
- €87Ka year
- Peak month
- December2.2× the quietest month
- Top search term
- artdeco206K searches a year
02 · Price
A sale here is worth €7.08.
Listings sell for €7.08 on average, from €3.15 to €16.34. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 100 to 250 of them. At €7.08 that is €708 to €2K a year per listing.
- Average price
- €7.08under the $15 to $100 sweet spot
- Price range
- €3.15–€16.34
- Amazon Germany median price
- €18.99across 29,809 niches
- Units sold a year
- 13K–15K
- Units per listing a year
- 100–250
- Revenue per listing a year
- €708–€2K
- Returns
- 0.2%of orders · Amazon Germany median 1.1%
03 · Entry bar
The bar here is low.
81% of listings pay for placement with sponsored ads. 99% ship with Prime. On an average day, 0.8% of listings are out of stock. The average listing ranks #82 within Make-Up. It carries 1,164 reviews at 4.33 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 81%
- Prime listings
- 99%
- Out of stock, average day
- 0.8%
- Average rank
- #82in Make-Up
- Average rating
- 4.33 starsAmazon Germany average 4.37 stars
- Average reviews
- 1,164per listing
- Listings tracked
- 94
04 · Newcomers
2 of last year's 4 launches cleared the first-year sales bar.
4 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 53 months on average, so the names here are settling in.
- Launched, last 12 months
- 4
- Successful launches
- 2Amazon's first-year sales bar
- Average brand age
- 53 months
Products
Top Lidschatten Primer products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 14, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
ARTDECO Beauty Box Quattro - Magnetische Lidschattenpalette - Nachfüllbar - 1 Stück
- Price
- €5.64
- Rating
- 4.4/5
- Reviews
- 315
- Age
- 17y ago

ARTDECO Eyeshadow Base - Extrem haltbarer Eyeshadow Primer für lebendige Farben und kein Absetzen 1 x 5ml
- Price
- €4.68
- Rating
- 4.4/5
- Reviews
- 4,093
- Age
- 15y ago

ARTDECO High Performance Eyeshadow Stylo - 3 in 1 Stift: Lidschatten Stift Eyeliner und Kajal - 1 x 1 4 g
- Price
- €7.22
- Rating
- 4.5/5
- Reviews
- 1,668
- Age
- 11y ago

Manhattan Endless Stay Eye Primer Wasserfeste Lidschatten-Grundierung für langanhaltendes Make-up ohne Verschmieren Farbe Transparent 1 1 x 6ml
- Price
- €3.94
- Rating
- 4.3/5
- Reviews
- 1,773
- Age
- 9y ago

ARTDECO High Performance Eyeshadow Stylo - 3 in 1 Stift: Lidschatten Stift Eyeliner und Kajal - 1 x 1 4 g
- Price
- €7.83
- Rating
- 4.5/5
- Reviews
- 1,668
- Age
- 4y ago
Trending
estimated 90-day click momentum
ARTDECO Face Palette 3-in-1 Palette mit Bronzer Blush & Highlighter vielseitiges Make-up Set für Kontur Glow & Frische 1 Stück
- Price
- €12.73
- Rating
- 4.0/5
- Reviews
- 3
- Age
- 3mo ago

ARTDECO Glossy Lip Chubby - Cremegloss in Stiftform für gepflegte Lippen in zarter Farbe - 1 x 1 8 g
- Price
- €7.35
- Rating
- 4.4/5
- Reviews
- 107
- Age
- 1y ago

ARTDECO Eyeshadow Pearl Natur- und Beigeöne - Puderlidschatten mit Pearl-Finish zum Befüllen der ARTDECO Beauty Box - 1 x 1g
- Price
- €4.20
- Rating
- 4.7/5
- Reviews
- 80
- Age
- 16y ago

ARTDECO High Performance Eyeshadow Stylo - 3 in 1 Stift: Lidschatten Stift Eyeliner und Kajal - 1 x 1 4 g
- Price
- €7.83
- Rating
- 4.5/5
- Reviews
- 1,668
- Age
- 4y ago

ARTDECO Eyeshadow Natur- und Beigetöne- Intensiver matter Lidschatten für einen unwiderstehlichen Look - 1 x 1g
- Price
- €4.05
- Rating
- 4.1/5
- Reviews
- 280
- Age
- 14y ago
Newest
by launch date
ARTDECO Face Palette 3-in-1 Palette mit Bronzer Blush & Highlighter vielseitiges Make-up Set für Kontur Glow & Frische 1 Stück
- Price
- €12.73
- Rating
- 4.0/5
- Reviews
- 3
- Age
- 3mo ago

ARTDECO Glossy Lip Chubby - Cremegloss in Stiftform für gepflegte Lippen in zarter Farbe - 1 x 1 8 g
- Price
- €7.35
- Rating
- 4.4/5
- Reviews
- 107
- Age
- 1y ago

ARTDECO Eyelights Palette 8 Puderlidschatten mit intensiver Deckkraft Hochpigmentierte Farben für vielseitige Looks - 1 x 1 Stck.
- Price
- €9.31
- Rating
- 4.6/5
- Reviews
- 82
- Age
- 1y ago

ARTDECO Eyelights Palette 8 Puderlidschatten mit intensiver Deckkraft Hochpigmentierte Farben für vielseitige Looks - 1 x 1 Stck.
- Price
- €8.88
- Rating
- 4.6/5
- Reviews
- 82
- Age
- 1y ago

ARTDECO Illusion Palette for cheeks & eyes - Must have Palette aus vier Lidschatten und einem Blusher mit integriertem Spiegel - 1 x 1 Stk
- Price
- €9.94
- Rating
- 4.5/5
- Reviews
- 117
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 24% of clicks, no more. An open shelf where new products get seen.
Brands
12 falling
Sellers
136
Est. top-5 brand share
96%
Top 20: 100%
Est. top-5 click share
24%
Top 20: 56%
Open market
3%
- Artdeco86%
- Manhattan4%
- NYX PROFESSIONAL MAKEUP2%
- e.l.f.2%
- Wet n Wild1%
- Kiko Milano1%
- Open — no brand owns it (6 brands, 3%)
Demand
Lidschatten Primer search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 2.2×
Search terms
Top Lidschatten Primer search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- artdeco206K/yr
- artdeco lidschatten91K/yr
- art deco21K/yr
- lidschatten primer15K/yr
- eyeshadow primer10K/yr
- artdeco eyeshadow9K/yr
- art deco eye shadow10K/yr
- eyeshadow base10K/yr
- artdeco lidschatten palette14K/yr
- lidschatten base7K/yr
Reviews and returns
What reviews say buyers love and hate about Lidschatten Primer
We read the reviews and the return reasons for every product selling here.
“Farbe falsch”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
20 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Lidschatten Primer questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









