Lidschatten Palette

Shoppers searched for this 1.0M times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 1.5% of those searches ended in a purchase. Searches in the last 90 days moved -22.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated €142K a year.

Searches, last 12 months

1.0M

Growth, 90 days vs prior 90

-22.1%

Conversion, latest week

1.5%

Market size, estimated

€142Ka year

Peak month

December2.1× the quietest month

Top search term

lidschatten palette312K searches a year

Listings sell for €9.41 on average, from €3.55 to €67.17. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 100 to 250 of them. At €9.41 that is €941 to €2K a year per listing.

Average price

€9.41under the $15 to $100 sweet spot

Price range

€3.55–€67.17

Amazon Germany median price

€18.99across 29,809 niches

Units sold a year

20K–25K

Units per listing a year

100–250

Revenue per listing a year

€941–€2K

Returns

0.4%of orders · Amazon Germany median 1.1%

73% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.7% of listings are out of stock. The average listing ranks #67 within Make-Up. It carries 6,672 reviews at 4.36 stars, so a new listing needs social proof before a better product.

Sponsored listings

73%

Prime listings

100%

Out of stock, average day

1.7%

Average rank

#67in Make-Up

Average rating

4.36 starsAmazon Germany average 4.37 stars

Average reviews

6,672per listing

Listings tracked

51

7 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 47 months on average, so the names here are settling in.

Launched, last 12 months

7

Successful launches

1Amazon's first-year sales bar

Average brand age

47 months