Leave in Conditioner
Leave in Conditioner clears our launch bar: a $1.1M/yr market growing +10.9% this quarter with returns at 0.5%.
Flapen Score
Top 10% of 1,260 Kosmetik niches · +10 vs the category median of 47
Is Leave in Conditioner profitable on Amazon?
According to Flapen's Amazon Germany niche tracking, Leave in Conditioner is a €1.1M/yr Amazon Germany market (1.4M searches/yr). The top 5 brands hold 92% of demand. Demand peaks in Jun. Verdict: Launch it — 57/100.
Leave in Conditioner: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Yes. Search demand moved +10.9% over the last 90 days and 5.9% of searches end in a purchase.
€1.1M
revenue / yr
Who owns the niche?
The top 5 brands hold 92% of demand, so 8% of the market is open.
8%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.
0/100
page quality · 36 products
Top Leave in Conditioner products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
REVLON PROFESSIONAL EQUAVE Hydro Instant Detangling Conditioner 500 ml entwirrender Leave in Sprühconditioner für normales bis trockenes Haar Haarpflege mit 2-Phasen Formel & Hitzeschutz
- Price
- €10.65
- Rating
- 4.6/5
- Reviews
- 15,745
- Age
- 11y ago
Redken ABC Leave-In Haarlotion: Reparierendes Treatment mit Hitzeschutz
- Price
- €20.50
- Rating
- 4.6/5
- Reviews
- 14,914
- Age
- 5y ago
Redken One United 25-in-1 Spray: All-in-One Hitzeschutz & Leave-In Spray
- Price
- €16.21
- Rating
- 4.4/5
- Reviews
- 19,546
- Age
- 11y ago
REVLON PROFESSIONAL EQUAVE Hydro Instant Detangling Conditioner 200 ml entwirrender Leave in Sprühconditioner für normales bis trockenes Haar Haarpflege mit 2-Phasen Formel & Hitzeschutz
- Price
- €7.14
- Rating
- 4.5/5
- Reviews
- 15,269
- Age
- 11y ago
REVLON PROFESSIONAL UniqOne Hair Treatment Classic 150 ml Leave in Haarkur für bessere Kämmbarkeit & Glanz Haarpflege ohne Ausspülen Anti Frizz Spray mit Hitzeschutz vegan
- Price
- €7.10
- Rating
- 4.6/5
- Reviews
- 64,753
- Age
- 10y ago
Trending
90-day click momentum
REVLON PROFESSIONAL EQUAVE Sun Protection Instant Detangling Conditioner 100 ml entwirrender Leave in Sprühconditioner mit Sonnenschutz fürs Haar 2-Phasen Haarpflege mit Hitzeschutz
- Price
- €4.60
- Rating
- 4.5/5
- Reviews
- 15,256
- Age
- 2y ago
Garnier Wahre Schätze Intensiv Pflegende Leave-In Creme Pures Avocado-Öl & Shea Butter
- Price
- €2.39
- Rating
- 4.7/5
- Reviews
- 70
- Age
- 1y ago
Garnier Fructis Aloe Hydra Bomb Air Dry Leave-in Cream 400 ml
- Price
- €4.89
- Rating
- 4.6/5
- Reviews
- 683
- Age
- 8y ago
Olaplex N.5 Leave-In Conditioner: Reparierendes Leave-In Zur Feuchtigkeitsversorgung Versiegelung Von Spliss Und Zum Schutz Ses Haars 100 mL
- Price
- €17.22
- Rating
- 4.4/5
- Reviews
- 2,310
- Age
- 1y ago
REVLON PROFESSIONAL UniqOne Hair Treatment Coconut 150 ml Leave in Haarkur für bessere Kämmbarkeit & Glanz Haarpflege ohne Ausspülen Anti Frizz Spray mit Hitzeschutz vegan
- Price
- €7.47
- Rating
- 4.6/5
- Reviews
- 20,424
- Age
- 13y ago
Newest
by launch date
Redken ABC Leave-In Treatment: Reparierende Haarkur mit Hitzeschutz
- Price
- €9.91
- Rating
- 4.5/5
- Reviews
- 14,904
- Age
- 10mo ago
Garnier Wahre Schätze Intensiv Pflegende Leave-In Creme Pures Avocado-Öl & Shea Butter
- Price
- €2.39
- Rating
- 4.7/5
- Reviews
- 70
- Age
- 1y ago
Redken Pflegendes Bonding Serum Regeneriert und schützt vor täglichen Schäden Tiefenwirksame Reparatur für stärkeres Haar Vegan Acidic Bonding Concentrate 24/7 Night & Day Serum 1 x 100 ml
- Price
- €25.24
- Rating
- 4.6/5
- Reviews
- 1,706
- Age
- 1y ago
Olaplex N.5 Leave-In Conditioner: Reparierendes Leave-In Zur Feuchtigkeitsversorgung Versiegelung Von Spliss Und Zum Schutz Ses Haars 100 mL
- Price
- €17.22
- Rating
- 4.4/5
- Reviews
- 2,310
- Age
- 1y ago
Revlon RVDR5222 Salon One-StepTM Haartrockner und Volumiser mit Kamm zum Abteilen
- Price
- €27.27
- Rating
- 4.2/5
- Reviews
- 2,607
- Age
- 2y ago
Competition: brands, sellers & click share
The top 5 products take 49% of clicks — established leaders, but buyers still shop beyond them.
Brands
10 falling
Sellers
190
Top-5 brand share
92%
Top 20: 100%
Top-5 click share
49%
Top 20: 81%
Open market
6%
- Redken42%
- REVLON PROFESSIONAL38%
- Shea Moisture5%
- Garnier3%
- Revlon3%
- Olaplex3%
- Open — no brand owns it (4 brands, 6%)
Leave in Conditioner demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Jun · busiest ÷ quietest = 2.2×
Top Leave in Conditioner search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- redken407K/yr
- leave in conditioner230K/yr
- revlon170K/yr
- revlon equave92K/yr
- leave-in conditioner20K/yr
- redken leave in60K/yr
- shea moisture68K/yr
- leave in conditioner curly hair57K/yr
- leave in48K/yr
- leave in spray34K/yr
What reviews say buyers love and hate about Leave in Conditioner
What buyers mention most, as a share of all reviews.
What buyers love
74% of reviews“Bestes Produkt ever”
“riecht so lecker”
“Soft”
“Beste Haarkur”
“Beste bisher für mein haar”
What buyers complain about
57% of reviews“Badreiniger Geruch”
“Schade bei den Preisen”
“sind ausgetrocknet”
“Auch macht es meine Haare strohig”
“nach einem Jahr bereits defekt.”
Leave in Conditioner return rate & reasons
Why buyers send it back, as a share of all return requests.
0.5%
Return rate
0%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Leave in Conditioner questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
