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Lattafa Khamrah Parfum

Fail

The top 5 brands take 98% of clicks, so Lattafa Khamrah Parfum is a Fail.

Flapen Score
40
40 / 100
Ranks 1,012 of 1,260 Kosmetik niches · −7 vs the category median of 47
Market size
€32K/yr19K searches / yr
90-day growth
-0.4%search demand this quarter
Competition
80%top-5 click share · 6 brands · 123 sellers

Flapen Score

Lattafa Khamrah Parfum against its category

The dotted line is the Kosmetik average. Past it, Lattafa Khamrah Parfum is stronger. Inside it, weaker.

40Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Lattafa Khamrah Parfum market on Amazon at a glance

Shoppers on Amazon Germany searched for Lattafa Khamrah Parfum 19K times last year and spent an estimated €32K. The top 5 brands take 98% of clicks. Demand peaks in Oct–Nov–Dec. Flapen scores it 40 out of 100, a Fail.

01 · Demand

An estimated 5.5% of those searches ended in a purchase.

Shoppers searched for this 19K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 5.5% of those searches ended in a purchase. Searches in the last 90 days moved -0.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated €32K a year.

Searches, last 12 months
19K
Growth, 90 days vs prior 90
-0.4%
Conversion, latest week
5.5%
Market size, estimated
€32Ka year
Peak month
December3.2× the quietest month
Top search term
khamrah16K searches a year

02 · Price

A sale here is worth €30.01.

Listings sell for €30.01 on average, from €21.45 to €44.56. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At €30.01 that is €0 to €3K a year per listing.

Average price
€30.01inside the $15 to $100 sweet spot
Price range
€21.45–€44.56
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
500–750
Units per listing a year
0–100
Revenue per listing a year
€0–€3K
Returns
0.6%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is reviews.

9% of listings pay for placement with sponsored ads. 45% ship with Prime. On an average day, 6.0% of listings are out of stock. The average listing ranks #127 within Düfte. It carries 4,893 reviews at 4.42 stars, so a new listing needs social proof before a better product.

Sponsored listings
9%
Prime listings
45%
Out of stock, average day
6.0%
Average rank
#127in Düfte
Average rating
4.42 starsAmazon Germany average 4.37 stars
Average reviews
4,893per listing
Listings tracked
11

04 · Newcomers

2 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
2
Successful launches
2Amazon's first-year sales bar
Average brand age
35 months

Products

Top Lattafa Khamrah Parfum products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 80% of clicks. A locked shelf that new listings rarely crack.

Brands

6 flat

Sellers

123

Top-5 brand share

98%

Top 20: 100%

Top-5 click share

80%

Top 20: 100%

Open market

0%

  • Brand 179%
  • Brand 28%
  • Brand 35%
  • Brand 44%
  • Brand 53%
  • Brand 62%
  • Open — no brand owns it (0%)

Demand

Lattafa Khamrah Parfum search demand

Weekly searches over the year, seasonality beneath. Pick a range.

1K750Spike '24Black Friday '24Spike '25Black Friday '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Oct, Nov, Dec · busiest ÷ quietest = 3.2×

Search terms

Top Lattafa Khamrah Parfum search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • khamrah16K/yr
  • lattafa kamrah parfum1K/yr
  • lattafa khamrah parfum2K/yr

Reviews and returns

What reviews say buyers love and hate about Lattafa Khamrah Parfum

We read the reviews and the return reasons for every product selling here.

78%of positive reviews mention “Geruch”
54%of negative reviews mention “Geruch”
0.6%of orders come back
“Alles stinkt danach”
A buyer, on “Geruch”54% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Lattafa Khamrah Parfum questions

Answered from the same tracked data.