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La Roche Posay Serum

Maybe

An estimated 0.5% of orders come back. But the top 5 products take 100% of clicks, so La Roche Posay Serum is a Maybe.

Flapen Score
50
50 / 100
Top 35% of 1,260 Kosmetik niches · +3 vs the category median of 47
Market size
€87K/yr47K searches / yr
90-day growth
+58.1%search demand this quarter
Competition
100%top-5 click share · 2 brands · 33 sellers

Flapen Score

La Roche Posay Serum against its category

The dotted line is the Kosmetik average. Past it, La Roche Posay Serum is stronger. Inside it, weaker.

50Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The La Roche Posay Serum market on Amazon at a glance

Shoppers on Amazon Germany searched for La Roche Posay Serum 47K times last year and spent an estimated €87K. All 2 brands take every click. Demand peaks in Jul. Flapen scores it 50 out of 100, a Maybe.

01 · Demand

An estimated 6.4% of those searches ended in a purchase.

Shoppers searched for this 47K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 6.4% of those searches ended in a purchase. Searches in the last 90 days moved +58.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated €87K a year.

Searches, last 12 months
47K
Growth, 90 days vs prior 90
+58.1%
Conversion, latest week
6.4%
Market size, estimated
€87Ka year
Peak month
July1.6× the quietest month
Top search term
la roche posay mela b3 serum14K searches a year

02 · Price

A sale here is worth €28.75.

Listings sell for €28.75 on average, from €16.25 to €37.94. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 250 to 500 of them. At €28.75 that is €7K to €14K a year per listing.

Average price
€28.75inside the $15 to $100 sweet spot
Price range
€16.25–€37.94
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
3K–3K
Units per listing a year
250–500
Revenue per listing a year
€7K–€14K
Returns
0.5%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is reviews.

80% of listings pay for placement with sponsored ads. 80% ship with Prime. On an average day, 12.5% of listings are out of stock. The average listing ranks #434 within Gesicht. It carries 4,155 reviews at 4.22 stars, so a new listing needs social proof before a better product.

Sponsored listings
80%
Prime listings
80%
Out of stock, average day
12.5%
Average rank
#434in Gesicht
Average rating
4.22 starsAmazon Germany average 4.37 stars
Average reviews
4,155per listing
Listings tracked
5

04 · Newcomers

0 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 47 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
47 months

Products

Top La Roche Posay Serum products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 100% of clicks. A locked shelf that new listings rarely crack.

Brands

2 falling

Sellers

33

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

100%

Top 20: 100%

Open market

0%

  • Brand 194%
  • Brand 26%

Demand

La Roche Posay Serum search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KPrime Day '24Holiday '24Spike '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jul · busiest ÷ quietest = 1.6×

Search terms

Top La Roche Posay Serum search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • la roche posay mela b3 serum14K/yr
  • mela b3 la roche posay10K/yr
  • la roche-posay mela b3 serum6K/yr
  • la roche posay mela b34K/yr
  • mela b3 serum5K/yr
  • mela b34K/yr
  • la roche-posay mela b32K/yr
  • niacinamide serum la roche posay1K/yr

Reviews and returns

What reviews say buyers love and hate about La Roche Posay Serum

We read the reviews and the return reasons for every product selling here.

25%of positive reviews mention “Qualität insgesamt”
26%of negative reviews mention “Funktionalität insgesamt”
0.5%of orders come back
“Absolut wirkungslos”
A buyer, on “Funktionalität insgesamt”26% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

21 topics

NegativePositive

FAQ

Common La Roche Posay Serum questions

Answered from the same tracked data.