Korean Skincare
MaybeAn estimated 0.2% of orders come back. But buyers convert on only 1.4% of searches, so Korean Skincare is a Maybe.
- Flapen Score
- 53 / 100Top 21% of 1,260 Kosmetik niches · +6 vs the category median of 4753
- Market size
- €584K/yr3.1M searches / yr
- 90-day growth
- -9.8%search demand this quarter
- Competition
- 35%top-5 click share · 19 brands · 249 sellers
Flapen Score
Korean Skincare against its category
The dotted line is the Kosmetik average. Past it, Korean Skincare is stronger. Inside it, weaker.
Market
The Korean Skincare market on Amazon at a glance
Shoppers on Amazon Germany searched for Korean Skincare 3.1M times last year and spent an estimated €584K. The top 5 brands take 74% of clicks. Flapen scores it 53 out of 100, a Maybe.
01 · Demand
An estimated 1.4% of those searches ended in a purchase.
Shoppers searched for this 3.1M times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 1.4% of those searches ended in a purchase. Searches in the last 90 days moved -9.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated €584K a year.
- Searches, last 12 months
- 3.1M
- Growth, 90 days vs prior 90
- -9.8%
- Conversion, latest week
- 1.4%
- Market size, estimated
- €584Ka year
- Peak month
- December1.7× the quietest month
- Top search term
- korean skincare1.0M searches a year
02 · Price
A sale here is worth €13.57.
Listings sell for €13.57 on average, from €4.69 to €27.05. Amazon reports units sold in ranges. This niche sold 60K to 80K a year. The average listing sells 500 to 750 of them. At €13.57 that is €7K to €10K a year per listing.
- Average price
- €13.57under the $15 to $100 sweet spot
- Price range
- €4.69–€27.05
- Amazon Germany median price
- €18.99across 29,809 niches
- Units sold a year
- 60K–80K
- Units per listing a year
- 500–750
- Revenue per listing a year
- €7K–€10K
- Returns
- 0.2%of orders · Amazon Germany median 1.1%
03 · Entry bar
The bar here is ads and reviews.
94% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.4% of listings are out of stock. The average listing ranks #46 within Gesicht. It carries 17,488 reviews at 4.44 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 94%
- Prime listings
- 100%
- Out of stock, average day
- 1.4%
- Average rank
- #46in Gesicht
- Average rating
- 4.44 starsAmazon Germany average 4.37 stars
- Average reviews
- 17,488per listing
- Listings tracked
- 47
04 · Newcomers
4 of last year's 7 launches cleared the first-year sales bar.
7 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 38 months on average, so the names here are settling in.
- Launched, last 12 months
- 7
- Successful launches
- 4Amazon's first-year sales bar
- Average brand age
- 38 months
Products
Top Korean Skincare products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 14, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
COSRX fortschrittliche Schnecken-Muzin-96-Power-Essenz 100 ml fl. oz | Schneckensekret-Filtrat 96 % | Hautreparaturserum | CPNP Koreanische Hautpflege ohne Tierquälerei ohne Parabene ohne Alkohol
- Price
- €11.72
- Rating
- 4.4/5
- Reviews
- 101,205
- Age
- 10y ago

The Ordinary Niacinamide 10% + Zinc 1% Aufhellendes und glättendes Serum für zu Unreinheiten neigende Haut 30ml
- Price
- €4.69
- Rating
- 4.5/5
- Reviews
- 57,657
- Age
- 6y ago

COSRX Advanced Snail 92% All in One Cream | Schneckenschleim Creme mit Hyaluron | Anti Pickel Anti Falten Gesichtscreme | für trockene und empfindliche Haut | Korean Skincare
- Price
- €13.70
- Rating
- 4.4/5
- Reviews
- 59,708
- Age
- 10y ago

medicube Zero Pore Pad 2.0 | Doppelseitige Toner-Pads mit 4 5% AHA & 0 45% BHA | Für Porenverfeinerung und ein glattes Hautbild | Ideal für alle Hauttypen | Korean Skin Care 70 Pads (1 Pack)
- Price
- €14.72
- Rating
- 4.6/5
- Reviews
- 26,043
- Age
- 5y ago

celimax The Vita A Retinal Shot Tightening Booster | Straffendes Anti-Falten Serum Soforteffekt fürs Gesicht gegen Zornesfalte & Falten Anti-Aging Korean Skincare 15 ml
- Price
- €14.76
- Rating
- 4.4/5
- Reviews
- 16,801
- Age
- 1y ago
Trending
estimated 90-day click momentum
mixsoon Pure Glow Essentials Set - 5-Step Korean Glass Skin Routine for Sensitive Skin Hydrating Skincare Kit with Centella & Hyaluronic Acid 5 Items
- Price
- €19.12
- Rating
- 4.7/5
- Reviews
- 1,039
- Age
- 11mo ago

The Ordinary Glycolic Acid 7% Exfoliating Toner Aufhellender und glättender täglicher Toner für einen gleichmäßigeren Hautton 100ml
- Price
- €6.53
- Rating
- 4.6/5
- Reviews
- 54,005
- Age
- 1y ago

The Ordinary Glycolic Acid 7% Exfoliating Toner Aufhellender und glättender täglicher Toner für einen gleichmäßigeren Hautton 240ml
- Price
- €9.87
- Rating
- 4.6/5
- Reviews
- 53,943
- Age
- 3y ago

Dr.Althea 345 Relief Creme | Feuchtigkeitscreme mit PDRN & Centella | Beruhigende Gesichtscreme für empfindliche Haut (50ml Ver.2 - Pack of 1)
- Price
- €18.16
- Rating
- 4.5/5
- Reviews
- 18,058
- Age
- 9mo ago

celimax The Vita A Retinal Shot Tightening Booster | Straffendes Anti-Falten Serum Soforteffekt fürs Gesicht gegen Zornesfalte & Falten Anti-Aging Korean Skincare 15 ml
- Price
- €14.76
- Rating
- 4.4/5
- Reviews
- 16,801
- Age
- 1y ago
Newest
by launch date
COSRX PDRN Exosome Skinplaning Glaze Mask für Glass Skin mit Lachs-DNA PDRN und Exosomen Collagen Night Wrapping Mask für das Gesicht mit Silikonpinsel erfeinert das Hautbild 50ml Korean Skincare
- Price
- €12.93
- Rating
- 4.4/5
- Reviews
- 1,317
- Age
- 8mo ago

Dr.Althea 345 Relief Creme | Feuchtigkeitscreme mit PDRN & Centella | Beruhigende Gesichtscreme für empfindliche Haut (50ml Ver.2 - Pack of 1)
- Price
- €18.16
- Rating
- 4.5/5
- Reviews
- 18,058
- Age
- 9mo ago

mixsoon Pure Glow Essentials Set - 5-Step Korean Glass Skin Routine for Sensitive Skin Hydrating Skincare Kit with Centella & Hyaluronic Acid 5 Items
- Price
- €19.12
- Rating
- 4.7/5
- Reviews
- 1,039
- Age
- 11mo ago

medicube Salmon Dna Pdrn Pink Collagen Jelly Gel Mask Overnight Face Mask for Glass Glow Hautelastizität. hydratisierend. straffend und feuchtigkeitsspendend. 4 Stück (1 Packung)
- Price
- €10.67
- Rating
- 4.6/5
- Reviews
- 12,583
- Age
- 1y ago

celimax The Vita A Retinal Shot Tightening Booster | Straffendes Anti-Falten Serum Soforteffekt fürs Gesicht gegen Zornesfalte & Falten Anti-Aging Korean Skincare 15 ml
- Price
- €14.76
- Rating
- 4.4/5
- Reviews
- 16,801
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 35% of clicks, no more. An open shelf where new products get seen.
Brands
19 falling
Sellers
249
Est. top-5 brand share
74%
Top 20: 100%
Est. top-5 click share
35%
Top 20: 75%
Open market
22%
- COSRX39%
- medicube15%
- The Ordinary11%
- celimax5%
- Beauty of Joseon4%
- Dr.Althea4%
Demand
Korean Skincare search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.7×
Search terms
Top Korean Skincare search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- korean skincare1.0M/yr
- skincare758K/yr
- cosrx326K/yr
- koreanische kosmetik163K/yr
- skin care226K/yr
- korean126K/yr
- face care41K/yr
- koreanische skincare63K/yr
- k beauty43K/yr
- skincare korea36K/yr
Reviews and returns
What reviews say buyers love and hate about Korean Skincare
We read the reviews and the return reasons for every product selling here.
“Hautirritationen”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Korean Skincare questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









