korean face mask
Skip itA small market ($46K/yr) — this niche doesn't clear our bar today.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Conversion
Okay3.7%search→purchase rate — share of searches ending in a sale
Avg price
Okay€11.14avg listing price — sweet spot $15–$100
Brand share
Okay82%top-5 brand share — brands hold most of the demand
Competition
Okay63%top-5 click share — leaders hold, buyers still browse
Review moat
Bad5,664.11avg incumbent reviews — the moat a new listing must climb
Growth
Bad-12.9%90-day search growth — must beat 0% to launch
Price range
Bad€6.18–€16.50cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Bad€46K€46K/yr · 110K searches
According to Flapen's Amazon Germany niche tracking, korean face mask is a €46K/yr Amazon Germany market (110K searches/yr). The top 5 brands hold 82% of demand. Verdict: Skip it — 37/100.
Data updated Jul 14, 2026 · scored weekly · How we score niches
korean face mask market data
- Units sold / yr
- 5K–6K
- avg 100–250/product
- Revenue / yr
- €56K–€67K
- units × avg price
- Conversion rate
- 3.7%
- Avg BSR
- #73
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 78%
- Out of stock
- 0.7%
- Avg brand age
- 28 months
- Avg seller age
- 181 days
Competition & brand share
The top 5 products take 63% of clicks — established leaders, but buyers still shop beyond them.Brands
11 falling
Sellers
114
Top-5 brand share
82%
Top 20: 100%
Top-5 click share
63%
Top 20: 100%
Open market
14%
- BIODANCE35%
- medicube18%
- Eunyul14%
- Beauty of Joseon10%
- COSRX6%
- Pflarosa4%
- Open — no brand owns it (5 brands, 14%)
Demand & seasonality
Weekly Amazon search volume, last 65 weeks — -12.9% search growth over the last 90 days.No pronounced peak months · busiest ÷ quietest = 1.4×
Top korean face mask search terms
- koreanische gesichtsmaske25K/yr
- korean mask18K/yr
- korean face mask14K/yr
- koreanische maske7K/yr
- korean skincare maske5K/yr
- korean skincare mask11K/yr
- korean maske5K/yr
- gesichtsmaske korea8K/yr
- sheet mask korean5K/yr
- korean sheet mask5K/yr
Top korean face mask products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 18 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Biodance Bio-Collagen Real Deep Mask 4er Pack - Gesichtsmasken Maske Gesicht Gesichtsmaske Frauen Gesichtsmaske Face Mask Porenverfeinerung Faltenbehandlung
BIODANCE€10.794.4★39,585 rev
medicube Salmon Dna Pdrn Pink Collagen Jelly Gel Mask Overnight Face Mask for Glass Glow Hautelastizität. hydratisierend. straffend und feuchtigkeitsspendend. 4 Stück (1 Packung)
medicube€10.674.6★12,583 rev
![[PAKET VON 10] EUNYUL Natural Moisture Gesichtstuchmasken 10 Typen 22 ml x 10 Stück Koreanische Hautpflege Tuchmask](https://m.media-amazon.com/images/I/414oMfygKzL.jpg)
[PAKET VON 10] EUNYUL Natural Moisture Gesichtstuchmasken 10 Typen 22 ml x 10 Stück Koreanische Hautpflege Tuchmask
Eunyul€7.524.6★1,586 rev
Beauty of Joseon Reis- und Honig-Glow-Maske zur Pflege der Poren und Sebumkontrolle für trockene empfindliche Haut koreanische Hautpflege für Männer und Frauen 150 ml
Beauty of Joseon€12.464.4★3,845 rev
Beauty of Joseon Kühlende Porenmaske mit roten Bohnen 140 ml 4 73 fl.oz
Beauty of Joseon€12.244.5★4,903 rev
Newest
by launch date
COSRX PDRN Exosome Skinplaning Glaze Mask für Glass Skin mit Lachs-DNA PDRN und Exosomen Collagen Night Wrapping Mask für das Gesicht mit Silikonpinsel erfeinert das Hautbild 50ml Korean Skincare
COSRX€12.931,317 rev
Kollagen Hydrogel Gesichtsmaske 5 Stück Bio-Collagen Maske für die Nacht Feuchtigkeitsspendend Anti-Aging Hautstraffung Koreanische Hautpflege Für alle Hauttypen
Pflarosa€8.9867 rev
BIODANCE Refreshing Sea Kelp Real Deep Mask Hydrogel Mask Calming Oil & Sebum Control Blemish Care Korean Skincare 34 g x 4ea
BIODANCE€11.531,038 rev
medicube Salmon Dna Pdrn Pink Collagen Jelly Gel Mask Overnight Face Mask for Glass Glow Hautelastizität. hydratisierend. straffend und feuchtigkeitsspendend. 4 Stück (1 Packung)
medicube€10.6712,583 rev
![Kollagen Maske Overnight Korean Skincare: Gesichtsmaske für Feuchtigkeit Faltenreduktion & Porenverfeinerung mit Hyaluron - Real Deep Collagen Mask for Glass Skin 4ea x 33g [Hergestellt in Korea]](https://m.media-amazon.com/images/I/51YS30AqrdL.jpg)
Kollagen Maske Overnight Korean Skincare: Gesichtsmaske für Feuchtigkeit Faltenreduktion & Porenverfeinerung mit Hyaluron - Real Deep Collagen Mask for Glass Skin 4ea x 33g [Hergestellt in Korea]
TEREZ & HONOR€16.50245 rev
Trending
90-day click momentumBIODANCE Refreshing Sea Kelp Real Deep Mask Hydrogel Mask Calming Oil & Sebum Control Blemish Care Korean Skincare 34 g x 4ea
BIODANCE€11.534.6★
Biodance Bio-Collagen Real Deep Mask 4er Pack - Gesichtsmasken Maske Gesicht Gesichtsmaske Frauen Gesichtsmaske Face Mask Porenverfeinerung Faltenbehandlung
BIODANCE€10.794.4★
COSRX PDRN Exosome Skinplaning Glaze Mask für Glass Skin mit Lachs-DNA PDRN und Exosomen Collagen Night Wrapping Mask für das Gesicht mit Silikonpinsel erfeinert das Hautbild 50ml Korean Skincare
COSRX€12.934.4★
BIODANCE Hydro Cera-nol Real Deep Maske Overnight Hydrogel Maske beruhigend feuchtigkeitsspendend nahrhaft 34g x 4 St.
BIODANCE€12.124.5★
medicube Salmon Dna Pdrn Pink Collagen Jelly Gel Mask Overnight Face Mask for Glass Glow Hautelastizität. hydratisierend. straffend und feuchtigkeitsspendend. 4 Stück (1 Packung)
medicube€10.674.6★
What buyers say about korean face mask
What buyers praise and complain about, mined from review topics.What buyers love
“Safe für Akne-prone Haut”
“perfekt hydratisiert”
“Cooles Produkt”
“Fühlt sich super an”
“Ich habe es gekauft, um meine Haut mit Feuchtigkeit zu versorgen, jetzt, wo der Winter vorbei ist, und ich mag es wirklich”
“Super Glow”
“Sie sitzt angenehm auf der Haut”
“Applikation ist sehr einfach (im vergleich zu anderen Tuchmasken teilweise)”
“Top Preis - Leistung”
“Es funktioniert so wie es sollte”
What buyers complain about
“Juckreiz & Rötungen”
“Maske fällt ab, es gibt bessere um den Preis”
“Flop”
“Ich empfehle drunter ein Serum oder Hyaluron, weil sie etwas die Haut austrocknet”
“Nichts für unreine oder sensible Haurt”
“Ob sie was bewirkt: Eher nein”
“Unbrauchbar”
“Hält nicht lange”
“Total klebrig”
“die sind sehr empfindlich.”
Top return reasons
Common questions
- Is korean face mask profitable to sell on Amazon Germany?
- The niche generates €46K/yr across 18 tracked products. 2 of 2 products launched in the last 360 days are still selling. 90-day search growth is -12.9%. Flapen's verdict: Skip it (37/100).
- How competitive is the korean face mask niche?
- 11 brands and 114 sellers compete. The top 5 products take 63% of clicks and top 5 brands hold 82% of demand.
- What do buyers complain about in korean face mask?
- Top complaints mined from reviews: Allergien, Preis-Leistungs-Verhältnis, Qualität insgesamt. The return rate is 0.1%.
- When does demand for korean face mask peak?
- Demand is steady year-round — the busiest month runs 1.4× the quietest.
- What does it cost to enter the korean face mask niche?
- Listings span €6.18–€16.50; the average listing price is €11.14 (sweet spot $15–$100). The average incumbent carries 5,664 reviews — the moat a new listing must climb.