Kolonya
brand-locked demand (top 5 brands take 95% of clicks) — Kolonya doesn't clear our bar today.
Flapen Score
Ranks 731 of 1,260 Kosmetik niches · −2 vs the category median of 47
Is Kolonya profitable on Amazon?
According to Flapen's Amazon Germany niche tracking, Kolonya is a €65K/yr Amazon Germany market (127K searches/yr). The top 5 brands hold 95% of demand. Demand peaks in Aug–Sep. Verdict: Skip it — 45/100.
Kolonya: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved -6.9% over the last 90 days and 4.0% of searches end in a purchase.
€65K
revenue / yr
Who owns the niche?
The top 5 brands hold 95% of demand, so 5% of the market is open.
5%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.4★ — the gap to enter on.
0/100
page quality · 24 products
Top Kolonya products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Marmara Kolonya Zitrone 1Liter Türkisches Duftwasser im Mini-Kanister Aftershave türkisches handwasser rasierwasser Kölnisch Wasser Herren traditionell türkisch Eau de Cologne Lemon
- Price
- €10.19
- Rating
- 4.5/5
- Reviews
- 1,686
- Age
- 5y ago
Marmara Kolonya Zitrone 400ml mit Box | Türkisches Duftwasser | Aftershave | türkisches Hand Wasser | Rasierwasser | Kölnisch Wasser | traditionell türkisch | Eau de Cologne Lemon | 80 Alkohol
- Price
- €7.80
- Rating
- 4.6/5
- Reviews
- 394
- Age
- 4y ago
Duru Kolonya Zitrone 900 ml Türkisches Duftwasser im Mini-Kanister
- Price
- €12.88
- Rating
- 4.6/5
- Reviews
- 4,386
- Age
- 10y ago
Marmara Lemon Eau de Cologne 1L mit Pumpe 80% Alkohol Erfrischendes Zitronen-Kolonya für Damen & Herren Hautdesinfektion & Aftershave - Limon Kolonya (Lemon)
- Price
- €11.80
- Rating
- 4.8/5
- Reviews
- 25
- Age
- 10mo ago
Marmara Lemon Eau de Cologne 1L mit Pumpe 80% Alkohol Erfrischendes Zitronen-Kolonya für Damen & Herren Duftwasser & Aftershave - Limon Kolonya (Cherry Blossom)
- Price
- €12.16
- Rating
- 4.5/5
- Reviews
- 14
- Age
- 10mo ago
Trending
90-day click momentum
Marmara Marmados Lemon Cologne (5000ml) Eau de Cologne | After Shave | Rasierwasser | Zitronenduft | Kölnischwasser Vorratspack Friseur
- Price
- €29.02
- Rating
- 4.5/5
- Reviews
- 185
- Age
- 8y ago
Marmara Lemon Eau de Cologne 1L mit Pumpe 80% Alkohol Erfrischendes Zitronen-Kolonya für Damen & Herren Hautdesinfektion & Aftershave - Limon Kolonya (Ocean)
- Price
- €12.27
- Rating
- 3.3/5
- Reviews
- 12
- Age
- 10mo ago
Marmara Lemon Eau de Cologne 1L mit Pumpe 80% Alkohol Erfrischendes Zitronen-Kolonya für Damen & Herren Hautdesinfektion & Aftershave - Limon Kolonya (Lemon)
- Price
- €11.80
- Rating
- 4.8/5
- Reviews
- 25
- Age
- 10mo ago
BARBER MARMARA Limon Kolonya 80 3x150ml Pump-Spray | Eau de Cologne | After Shave
- Price
- €12.50
- Rating
- 4.4/5
- Reviews
- 1,350
- Age
- 5y ago
Marmara Lemon Eau de Cologne 1L mit Pumpe 80% Alkohol Erfrischendes Zitronen-Kolonya für Damen & Herren Duftwasser & Aftershave - Limon Kolonya (Cherry Blossom)
- Price
- €12.16
- Rating
- 4.5/5
- Reviews
- 14
- Age
- 10mo ago
Newest
by launch date
Lemon Cologne 5000ml Limon Kolonya Kölnischwasser Zitrone After Shave Handwasser Duftwasser Rasierwasser Friseurbedarf Friseurartikel 80
- Price
- €16.70
- Rating
- 3.8/5
- Reviews
- 12
- Age
- 6mo ago
Marmara Lemon Eau de Cologne 1L mit Pumpe 80% Alkohol Erfrischendes Zitronen-Kolonya für Damen & Herren Hautdesinfektion & Aftershave - Limon Kolonya (Lemon)
- Price
- €11.80
- Rating
- 4.8/5
- Reviews
- 25
- Age
- 10mo ago
Marmara Lemon Eau de Cologne 1L mit Pumpe 80% Alkohol Erfrischendes Zitronen-Kolonya für Damen & Herren Duftwasser & Aftershave - Limon Kolonya (Cherry Blossom)
- Price
- €12.16
- Rating
- 4.5/5
- Reviews
- 14
- Age
- 10mo ago
Marmara Lemon Eau de Cologne 1L mit Pumpe 80% Alkohol Erfrischendes Zitronen-Kolonya für Damen & Herren Hautdesinfektion & Aftershave - Limon Kolonya (Ocean)
- Price
- €12.27
- Rating
- 3.3/5
- Reviews
- 12
- Age
- 10mo ago
MARMARA Limon Kolonya 80 150ml Pumpspray | Eau de Cologne Lemon | After Shave | Rasierwasser | Zitronenduft | Kölnischwasser | Lemon Duftwasser Damen und Herren
- Price
- €6.39
- Rating
- 4.3/5
- Reviews
- 89
- Age
- 1y ago
Competition: brands, sellers & click share
The top 5 products take 54% of clicks — established leaders, but buyers still shop beyond them.
Brands
8 falling
Sellers
22
Top-5 brand share
95%
Top 20: 100%
Top-5 click share
54%
Top 20: 96%
Open market
3%
- Marmara66%
- Duru13%
- EYÜP SABRİ TUNCER6%
- BOGAZICI5%
- barber marmara5%
- REFILL2%
- Open — no brand owns it (2 brands, 3%)
Kolonya demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Aug, Sep · busiest ÷ quietest = 1.9×
Top Kolonya search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- kolonya101K/yr
- kolonya spray6K/yr
- kolonya 1 liter5K/yr
- türkische kolonya5K/yr
- kolonia3K/yr
- kolonya zitrone4K/yr
- kolanya3K/yr
What reviews say buyers love and hate about Kolonya
What buyers mention most, as a share of all reviews.
What buyers love
92% of reviews“Duft”
“Preisleistung passt auch”
“Super Qualität”
“So wie es sein soll”
“Passt alles”
What buyers complain about
88% of reviews“Flüchtiger Duft”
“Teuer”
“Deckel undicht”
“Keine Alkohol Wirkung”
“Das ist nur gefärbtes Wasser”
Kolonya return rate & reasons
Why buyers send it back, as a share of all return requests.
0.1%
Return rate
0%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Kolonya questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
