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koleston 8/0

Skip it

Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.

Market size 20Growth 30Conversion 99Competition 5Returns 100Price range 47Avg price 59Brand share 0Review moat 24Quality gap 21

Returns

Incredible0.1%

return rate — above 5% kills the launch gate

Conversion

Incredible19.1%

search→purchase rate — share of searches ending in a sale

Avg price

Good€13.10

avg listing price — sweet spot $15–$100

Price range

Okay€6.52–€22.53

cheapest to priciest tracked listing — scored on the share inside $15–$100

Growth

Okay+4.3%

90-day search growth — must beat 0% to launch

Review moat

Bad5,472.83

avg incumbent reviews — the moat a new listing must climb

Quality gap

Bad4.7★

avg incumbent rating — lower means beatable quality

Market size

Bad€78K

€78K/yr · 31K searches

Competition

Bad94%

top-5 click share — a locked-up shelf

Brand share

Bad100%

top-5 brand share — brand-locked demand

According to Flapen's Amazon Germany niche tracking, koleston 8/0 is a €78K/yr Amazon Germany market (31K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Nov. Verdict: Skip it — 37/100.

Data updated Jul 14, 2026 · scored weekly · How we score niches

koleston 8/0 market data

Units sold / yr
6K–8K
avg 250–500/product
Revenue / yr
€79K–€105K
units × avg price
Conversion rate
19.1%
Avg BSR
#88
Page quality
0%
Prime
100%
Sponsored
17%
Out of stock
12.5%
Avg brand age
117 months
Avg seller age
191 days

Competition & brand share

The top 5 products capture 94% of clicks — a locked-up shelf that new listings rarely crack.

Brands

1 flat

Sellers

34

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

94%

Top 20: 100%

Open market

0%

  • Wella Professionals100%

Demand & seasonality

Weekly Amazon search volume, last 89 weeks — +4.3% search growth over the last 90 days.
1K600Spike '25Prime Day '25Black Friday '25Spike '26NovDecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Nov · busiest ÷ quietest = 1.5×

Top koleston 8/0 search terms

  • koleston 8/016K/yr
  • wella koleston 8/011K/yr
  • wella 8/05K/yr
All search terms

Top koleston 8/0 products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%20%€16K40%€31K60%€47K80%€63K1001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 6 tracked products in this niche — three views at once, no toggling.

What buyers say about koleston 8/0

What buyers praise and complain about, mined from review topics.

What buyers love

Farbe40%

“Super Farbton”

Qualität insgesamt32%

“Super Produkt”

Weiches Gefühl6%

“Besonders positiv finde ich, dass die Haare nach dem Färben weich, glänzend und gesund aussehen”

beworben Vs Tatsächliches Produkt4%

“Macht was es soll”

Abdeckung4%

“Deckt gut graue Haare (Strähnen) ab”

Preis-Leistungs-Verhältnis4%

“Preis via Amazon gut”

Haltbarkeit3%

“Lange Haltbarkeit”

Geruch2%

“riecht angenehm”

Eignung für gefärbtes Haar2%

“Die Farbe 8/00 Mittelblond Natur deckt graue Haare perfekt ab und sorgt für ein sehr natürliches, gleichmäßiges Ergebnis”

Einfache Anwendung2%

“Die Creme lässt sich leicht auftragen, riecht angenehm und tropft nicht”

What buyers complain about

Eignung für gefärbtes Haar100%

“Hat meine Haare super rot orange gefärbt”

Top return reasons

Farbe84%
Benutzerfreundlichkeit8%
beworben Vs Tatsächliches Produkt4%
Eignung für kurzes Haar4%

Common questions

Is koleston 8/0 profitable to sell on Amazon Germany?
The niche generates €78K/yr across 6 tracked products. 90-day search growth is +4.3%. Flapen's verdict: Skip it (37/100).
How competitive is the koleston 8/0 niche?
1 brands and 34 sellers compete. The top 5 products take 94% of clicks and top 5 brands hold 100% of demand.
What do buyers complain about in koleston 8/0?
Top complaints mined from reviews: Eignung für gefärbtes Haar. The return rate is 0.1%.
When does demand for koleston 8/0 peak?
Demand peaks in Nov; the busiest month runs 1.5× the quietest.
What does it cost to enter the koleston 8/0 niche?
Listings span €6.52–€22.53; the average listing price is €13.10 (sweet spot $15–$100). The average incumbent carries 5,473 reviews — the moat a new listing must climb.