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koleston 6/0

Skip it

Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.

Market size 28Growth 39Conversion 98Competition 20Returns 99Price range 46Avg price 47Brand share 0Review moat 24Quality gap 19

Returns

Incredible0.2%

return rate — above 5% kills the launch gate

Conversion

Incredible16.6%

search→purchase rate — share of searches ending in a sale

Avg price

Okay€11.66

avg listing price — sweet spot $15–$100

Price range

Okay€6.52–€22.28

cheapest to priciest tracked listing — scored on the share inside $15–$100

Growth

Okay+11.3%

90-day search growth — must beat 0% to launch

Market size

Okay€119K

€119K/yr · 62K searches

Review moat

Bad6,160.82

avg incumbent reviews — the moat a new listing must climb

Competition

Bad76%

top-5 click share — a locked-up shelf

Quality gap

Bad4.7★

avg incumbent rating — lower means beatable quality

Brand share

Bad100%

top-5 brand share — brand-locked demand

According to Flapen's Amazon Germany niche tracking, koleston 6/0 is a €119K/yr Amazon Germany market (62K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Jul–Sep–Oct–Nov–Dec. Verdict: Skip it — 41/100.

Data updated Jul 14, 2026 · scored weekly · How we score niches

koleston 6/0 market data

Units sold / yr
10K–13K
avg 500–750/product
Revenue / yr
€117K–€146K
units × avg price
Conversion rate
16.6%
Avg BSR
#66
Page quality
0%
Prime
100%
Sponsored
36%
Out of stock
0.4%
Avg brand age
85 months
Avg seller age
179 days

Competition & brand share

The top 5 products capture 76% of clicks — a locked-up shelf that new listings rarely crack.

Brands

2 flat

Sellers

49

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

76%

Top 20: 100%

Open market

0%

  • Wella Professionals90%
  • WELLA10%
  • Open — no brand owns it (0%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +11.3% search growth over the last 90 days.
4K3KSpike '24Holiday '24Prime Day '25Spike '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jul, Sep, Oct, Nov, Dec · busiest ÷ quietest = 2.5×

Top koleston 6/0 search terms

  • wella koleston 6/023K/yr
  • koleston 6/021K/yr
  • wella 6/08K/yr
  • koleston 6/003K/yr
  • wella koleston 6/003K/yr
  • 6/00 wella koleston perfect3K/yr
All search terms

Top koleston 6/0 products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%€12K20%€24K30%€36K40%€48K1001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 11 tracked products in this niche — three views at once, no toggling.

What buyers say about koleston 6/0

What buyers praise and complain about, mined from review topics.

What buyers love

Farbe20%

“Funktioniert zu 100% Zuverlässig Farbe”

beworben Vs Tatsächliches Produkt18%

“Wie erwartet”

Qualität insgesamt18%

“Super Produkt”

Abdeckung13%

“Deckt genial”

Benutzerfreundlichkeit10%

“Gut verträglich”

Helligkeit/Glanz/Glühen7%

“Glänzt gut”

Geruch7%

“Riecht angenehm”

Preis-Leistungs-Verhältnis4%

“Preis-Leistung Tip top”

Eignung Glattes Haar4%

“Sehr gutes Produkt, haarschonend”

What buyers complain about

Qualität insgesamt50%

“Hätte eine schonendere Lieferung und Produktqualität erwartet”

Farbe50%

Top return reasons

Farbe80%
Haarverwandt3%
Eignung für gefärbtes Haar3%
beworben Vs Tatsächliches Produkt2%
Kompatibilität – insgesamt2%
Preis-Leistungs-Verhältnis2%
Funktionalität insgesamt2%
Benutzerfreundlichkeit1%
Produktzustand1%
Abdeckung1%

Common questions

Is koleston 6/0 profitable to sell on Amazon Germany?
The niche generates €119K/yr across 11 tracked products. 90-day search growth is +11.3%. Flapen's verdict: Skip it (41/100).
How competitive is the koleston 6/0 niche?
2 brands and 49 sellers compete. The top 5 products take 76% of clicks and top 5 brands hold 100% of demand.
What do buyers complain about in koleston 6/0?
Top complaints mined from reviews: Qualität insgesamt, Farbe. The return rate is 0.2%.
When does demand for koleston 6/0 peak?
Demand peaks in Jul–Sep–Oct–Nov–Dec; the busiest month runs 2.5× the quietest.
What does it cost to enter the koleston 6/0 niche?
Listings span €6.52–€22.28; the average listing price is €11.66 (sweet spot $15–$100). The average incumbent carries 6,161 reviews — the moat a new listing must climb.