Kojic Acid
FailShoppers spend an estimated $81K a year here, so Kojic Acid is a Fail.
- Flapen Score
- 49 / 100Top 40% of 1,260 Kosmetik niches · +2 vs the category median of 4749
- Market size
- €81K/yr162K searches / yr
- 90-day growth
- -3.0%search demand this quarter
- Competition
- 46%top-5 click share · 18 brands · 57 sellers
Flapen Score
Kojic Acid against its category
The dotted line is the Kosmetik average. Past it, Kojic Acid is stronger. Inside it, weaker.
Market
The Kojic Acid market on Amazon at a glance
Shoppers on Amazon Germany searched for Kojic Acid 162K times last year and spent an estimated €81K. The top 5 brands take 78% of clicks. Flapen scores it 49 out of 100, a Fail.
01 · Demand
An estimated 5.0% of those searches ended in a purchase.
Shoppers searched for this 162K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 5.0% of those searches ended in a purchase. Searches in the last 90 days moved -3.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated €81K a year.
- Searches, last 12 months
- 162K
- Growth, 90 days vs prior 90
- -3.0%
- Conversion, latest week
- 5.0%
- Market size, estimated
- €81Ka year
- Peak month
- May1.6× the quietest month
- Top search term
- kojic acid soap66K searches a year
02 · Price
A sale here is worth €10.06.
Listings sell for €10.06 on average, from €5.77 to €17.78. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 250 to 500 of them. At €10.06 that is €3K to €5K a year per listing.
- Average price
- €10.06under the $15 to $100 sweet spot
- Price range
- €5.77–€17.78
- Amazon Germany median price
- €18.99across 29,809 niches
- Units sold a year
- 6K–8K
- Units per listing a year
- 250–500
- Revenue per listing a year
- €3K–€5K
- Returns
- 0.2%of orders · Amazon Germany median 1.1%
03 · Entry bar
The bar here is reviews.
71% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 3.6% of listings are out of stock. The average listing ranks #478 within Baden & Körperpflege. It carries 5,289 reviews at 4.12 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 71%
- Prime listings
- 97%
- Out of stock, average day
- 3.6%
- Average rank
- #478in Baden & Körperpflege
- Average rating
- 4.12 starsAmazon Germany average 4.37 stars
- Average reviews
- 5,289per listing
- Listings tracked
- 31
04 · Newcomers
5 of last year's 8 launches cleared the first-year sales bar.
8 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 8
- Successful launches
- 5Amazon's first-year sales bar
- Average brand age
- 33 months
Products
Top Kojic Acid products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 13, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Kojie San Skin Lightening Kojic Acid Soap 2 Bars - 65g
- Price
- €6.19
- Rating
- 4.2/5
- Reviews
- 17,918
- Age
- 11y ago

ORIENTLEAF kojic acid soap turmeric soap kurkuma seife für dunkle Flecken frischer Zitrusduft sanft zur Gesichts- und Körperwäsche mit Vitamin C Sheabutter Retinol Olivenöl Kollagen (3er-Pack)
- Price
- €7.62
- Rating
- 4.4/5
- Reviews
- 4,753
- Age
- 1y ago

KOJIE SAN KOJIC SKIN WHITENING LIGHTENING SOAP 2 bars X 65 grams PUSA JAPAN Original by Kojie
- Price
- €6.30
- Rating
- 4.2/5
- Reviews
- 17,918
- Age
- 11y ago

Kojisäure-Kurkuma-Serum feuchtigkeitsspendendes aufhellendes Serum für dunkle Flecken Anti-Falten feine Linien Korrektor für dunkle Flecken pflegendes straffendes tägliches Hautpflege-Serum
- Price
- €7.97
- Rating
- 4.0/5
- Reviews
- 227
- Age
- 2y ago

Kojie San Seifenschale 65 g (3 Stück)
- Price
- €8.47
- Rating
- 4.2/5
- Reviews
- 10,672
- Age
- 11y ago
Trending
estimated 90-day click momentum
medicube Toner Pads Kojic Acid Turmeric Clarifying Toner Pad for Troubled Skin & Use After Spot Care Soothing with Kojic Acid Turmeric Niacinamide Glycolic Acid Korean Skin Care 70 Pads (1 Pack)
- Price
- €15.86
- Rating
- 4.5/5
- Reviews
- 2,295
- Age
- 8mo ago

Medicube Kurkuma-Tonic für Gesicht und Körper | Leichtes tägliches Tonic zum Peeling | Verbessert den ungleichmäßigen Hautton und die Textur | Niacinamid Glykolsäure für Glashaut
- Price
- €17.78
- Rating
- 4.5/5
- Reviews
- 1,340
- Age
- 7mo ago

NINELESS -Boost 1% Kojic Acid Serum 30 ml aufhellendes Serum mit 1% Kojisäure 10% Niacinamid und 2% Tranexamsäure spendet Feuchtigkeit gleicht den Ton aus und reduziert dunkle Flecken. Mit
- Price
- €16.36
- Rating
- 4.0/5
- Reviews
- 41
- Age
- 7mo ago

medicube Kojisäure Kurkuma klärendes und ausgleichendes Kapselserum für gestörte Haut beruhigendes und aufhellendes Gesichtsserum Niacinamid- und Glow-Kapseln für Hydratation und
- Price
- €15.62
- Rating
- 4.5/5
- Reviews
- 1,942
- Age
- 4mo ago

Pure Skin Peel Shot - Kojic Acid Turmeric Peeling Set - Peel Shot Kojic Acid Turmeric Spray & Kojisäure Gesichtspeeling Serum mit Kurkuma - Körperpeeling Sanfte Keratin-Aufweichung Reinigung der Haut
- Price
- €11.43
- Rating
- 3.4/5
- Reviews
- 24
- Age
- 10mo ago
Newest
by launch date
medicube Kojisäure Kurkuma klärendes und ausgleichendes Kapselserum für gestörte Haut beruhigendes und aufhellendes Gesichtsserum Niacinamid- und Glow-Kapseln für Hydratation und
- Price
- €15.62
- Rating
- 4.5/5
- Reviews
- 1,942
- Age
- 4mo ago

Medicube Kurkuma-Tonic für Gesicht und Körper | Leichtes tägliches Tonic zum Peeling | Verbessert den ungleichmäßigen Hautton und die Textur | Niacinamid Glykolsäure für Glashaut
- Price
- €17.78
- Rating
- 4.5/5
- Reviews
- 1,340
- Age
- 7mo ago

NINELESS -Boost 1% Kojic Acid Serum 30 ml aufhellendes Serum mit 1% Kojisäure 10% Niacinamid und 2% Tranexamsäure spendet Feuchtigkeit gleicht den Ton aus und reduziert dunkle Flecken. Mit
- Price
- €16.36
- Rating
- 4.0/5
- Reviews
- 41
- Age
- 7mo ago

Kojic Acid Serum Gesicht mit Kurkuma & Niacinamid Aufhellendes Anti Flecken Serum gegen Pigmentflecken Dark Spots Correcting & Ungleichmäßigen Hautton Feuchtigkeitsspendendes Gesichtsserum 30 ml
- Price
- €8.41
- Rating
- 4.1/5
- Reviews
- 9
- Age
- 8mo ago

medicube Toner Pads Kojic Acid Turmeric Clarifying Toner Pad for Troubled Skin & Use After Spot Care Soothing with Kojic Acid Turmeric Niacinamide Glycolic Acid Korean Skin Care 70 Pads (1 Pack)
- Price
- €15.86
- Rating
- 4.5/5
- Reviews
- 2,295
- Age
- 8mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 46% of clicks. Leaders hold, but buyers still shop past them.
Brands
18 rising
Sellers
57
Est. top-5 brand share
78%
Top 20: 100%
Est. top-5 click share
46%
Top 20: 90%
Open market
17%
- Kojie San45%
- ORIENTLEAF10%
- medicube8%
- SURORAIN8%
- PLANTIFIQUE7%
- The Ordinary5%
- Open — no brand owns it (12 brands, 17%)
Demand
Kojic Acid search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.6×
Search terms
Top Kojic Acid search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- kojic acid soap66K/yr
- kojic acid37K/yr
- kojic acid serum11K/yr
- kojie san soap original10K/yr
- kojisäure12K/yr
- kojie san7K/yr
- kojic acid cream5K/yr
- whitening soap6K/yr
- kojie san soap4K/yr
- kojic acid soap original6K/yr
Reviews and returns
What reviews say buyers love and hate about Kojic Acid
We read the reviews and the return reasons for every product selling here.
“Hilft nicht”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
21 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Kojic Acid questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









