How competitive is the Klapp niche on Amazon Germany?

1 brands and 3 sellers compete in Klapp on Amazon Germany. The top 5 Klapp products take 40% of clicks and its top 5 brands hold 100% of demand.

What does it cost to enter the Klapp niche?

Klapp sells for €41.26 on average on Amazon Germany, inside our $15–$100 sweet spot. Listings span €8.88–€107.91. The average incumbent carries 92 reviews — the moat a new listing must climb.

Klapp

brand-locked demand (top 5 brands take 100% of clicks) — Klapp doesn't clear our bar today.

Signals Out of Stock

Flapen Score

Skip it

Ranks 862 of 1,260 Kosmetik niches · −4 vs the category median of 47

This niche Category average · 1,260 niches

Is Klapp profitable on Amazon?

According to Flapen's Amazon Germany niche tracking, Klapp is a €21K/yr Amazon Germany market (35K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Nov. Verdict: Skip it — 43/100.

Klapp: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -13.3% over the last 90 days and 1.5% of searches end in a purchase.

€21K

revenue / yr

Units sold / yr1K

Search volume / yr-13.3%35K

Conversion rate1.5%

Avg price€41.26

Who owns the niche?

The top 5 brands hold 100% of demand, so 0% of the market is open.

open market share

Brands · sellers1 · 3

Top-5 product click share40%

Open market0%

Avg brand age46 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.6★ — the gap to enter on.

0/100

page quality · 36 products

Top Klapp products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Top sellers

by 90-day click share

KLAPP Hyaluronic Multiple Effect Day & Night Cream (50 ml)

Price: €69.60
Rating: 4.5/5
Reviews: 318
Age: 13y ago

KLAPP Clean & Active Tonic without Alcohol (250 ml)

Price: €26.11
Rating: 4.7/5
Reviews: 327
Age: 19y ago

KLAPP Cosmetics - A Classic - Micro Retinol Soft Cream

Price: €40.82
Rating: 4.5/5
Reviews: 105
Age: 15y ago

KLAPP Cosmetics - SKINCONCELLULAR Moist Cream (50 ml)

Price: €31.79
Rating: 4.5/5
Reviews: 148
Age: 12y ago

Klapp C Pure Cream Complete 50 ml

Price: €66.24
Rating: 4.5/5
Reviews: 47
Age: 19y ago

Newest

by launch date

KLAPP Weihnachten Resist Aging Skin Boost Set (2 ml + 1 ml + 2 ml)

Price: €8.88
Rating: 0.0/5
Reviews: 0
Age: 9mo ago

KLAPP Cosmetics - Skin Boost Filler Anti-Wrinkle Ampullen (5 x 2 ml)

Price: €21.60
Rating: 5.0/5
Reviews: 1
Age: 1y ago

KLAPP Cosmetics - Skin Boost Anti Aging - Overnight Ampullen (5 x 1 ml)

Price: €21.27
Rating: 5.0/5
Reviews: 1
Age: 1y ago

KLAPP Cosmetics - Triple Action Cleansing Foam (200ml)

Price: €27.09
Rating: 4.7/5
Reviews: 10
Age: 3y ago

KLAPP Cosmetics - MULTI LEVEL PERFORMANCE SUN PROTECTION Triple Action Facial Sunscreen 30 SPF (50ml)

Price: €29.99
Rating: 5.0/5
Reviews: 6
Age: 3y ago

Competition: brands, sellers & click share

Clicks spread well past the top 5 (40% combined) — an open shelf where new products get seen.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

Brands

1 flat

Sellers

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

40%

Top 20: 80%

Open market

KLAPP100%

Klapp demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume35KCVR1.5%Products36Brands1Top 5 Brands100%OOS Rate15.6%Rating4.6★Reviews92Avg BSR#2,193

Peak months: Nov · busiest ÷ quietest = 1.9×

Top Klapp search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

klapp15K/yr -3.5%1.2% conv.
klapp kosmetik16K/yr -20.9%3.4% conv.
klapp kosmetik günstig2K/yr -29.7%1.3% conv.
klapp creme2K/yr +2.6%4.1% conv.

What reviews say buyers love and hate about Klapp

What buyers mention most, as a share of all reviews.

What buyers love

100% of reviews

Eignung für Mischhaut38%

“Fühlt sich super auf der Haut an, tolle Ampulle, sehr zu empfehlen”

Feucht/Trocken13%

“Guter Flüssigkeitsboost für die Haut”

Reinigung13%

“Ich benutze KLAPP Clean”

Weiches Gefühl13%

“Ein wirklich tolles Produkt, was die Haut fein und weich fühlen lässt”

Geruch6%

“Gute Verträglichkeit und sehr angenehmer Duft”

Klapp return rate & reasons

Why buyers send it back, as a share of all return requests.

0.0%

Return rate

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Geruch

50%

2Produktzustand

50%

Common Klapp questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Klapp 43/100 on Amazon Germany — Skip it. The niche generates €21K/yr across 36 tracked products. 0 of 2 products launched in the last 360 days are still selling. Search demand moved -13.3% over the last 90 days.