Keratin Haarmaske

Shoppers searched for this 266K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 4.6% of those searches ended in a purchase. Searches in the last 90 days moved -31.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated €229K a year.

Searches, last 12 months

266K

Growth, 90 days vs prior 90

-31.7%

Conversion, latest week

4.6%

Market size, estimated

€229Ka year

Peak month

March1.4× the quietest month

Top search term

karseell78K searches a year

Listings sell for €18.56 on average, from €5.53 to €36.64. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 250 to 500 of them. At €18.56 that is €5K to €9K a year per listing.

Average price

€18.56inside the $15 to $100 sweet spot

Price range

€5.53–€36.64

Amazon Germany median price

€18.99across 29,809 niches

Units sold a year

8K–10K

Units per listing a year

250–500

Revenue per listing a year

€5K–€9K

Returns

0.3%of orders · Amazon Germany median 1.1%

85% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 0.6% of listings are out of stock. The average listing ranks #130 within Haarmasken. It carries 3,143 reviews at 4.17 stars, so a new listing needs social proof before a better product.

Sponsored listings

85%

Prime listings

95%

Out of stock, average day

0.6%

Average rank

#130in Haarmasken

Average rating

4.17 starsAmazon Germany average 4.37 stars

Average reviews

3,143per listing

Listings tracked

20

4 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 53 months on average, so the names here are settling in.

Launched, last 12 months

4

Successful launches

0Amazon's first-year sales bar

Average brand age

53 months