Keratin Haarmaske
soft demand (-31.7% this quarter) — Keratin Haarmaske doesn't clear our bar today.
Flapen Score
Top 45% of 1,260 Kosmetik niches · +1 vs the category median of 47
Is Keratin Haarmaske profitable on Amazon?
According to Flapen's Amazon Germany niche tracking, Keratin Haarmaske is a €229K/yr Amazon Germany market (266K searches/yr). The top 5 brands hold 97% of demand. Demand peaks in Mar. Verdict: Skip it — 48/100.
Keratin Haarmaske: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved -31.7% over the last 90 days and 4.6% of searches end in a purchase.
€229K
revenue / yr
Who owns the niche?
The top 5 brands hold 97% of demand, so 3% of the market is open.
3%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.2★ — the gap to enter on.
0/100
page quality · 20 products
Top Keratin Haarmaske products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Karseell Kollagen Haarmaske 500ml Tiefenreparatur Haarspülung Arganöl Kollagen Haarmaske für Sehr Trockenes Haar Geschädigtes Haar Alle Haartypen
- Price
- €21.80
- Rating
- 4.4/5
- Reviews
- 1,366
- Age
- 2y ago
Karseell Purple Haarmaske 500ml Purple Hair Mask Neutralisiert Gelbstich Repariert Haarschäden Violett Haarmaske für Blondes Blondiertes Graues Haar
- Price
- €25.28
- Rating
- 4.1/5
- Reviews
- 624
- Age
- 1y ago
Karseell Maca Essenz Reparatur Set Kollagen Haarmaske & Haaröl Tiefenreparatur Haarpflege für Trockenes Geschädigtes Haar Alle Haartypen 500ml + 50ml
- Price
- €36.64
- Rating
- 4.4/5
- Reviews
- 320
- Age
- 1y ago
Karseell Purple Haarmaske 100ml Violett Haarmaske für Blondes Blondiertes Graues Haar Purple Hair Mask Neutralisiert Gelbstich Repariert Haarschäden
- Price
- €16.30
- Rating
- 4.1/5
- Reviews
- 624
- Age
- 1y ago
Karseell Rote Farbschutz-Haarmaske KEINE Haarfarbe Für Zuvor Rot Gefärbtes Trockenes & Geschädigtes Haar 500 ml
- Price
- €24.92
- Rating
- 2.9/5
- Reviews
- 141
- Age
- 10mo ago
Trending
90-day click momentum
Karseell Lockencreme 100 ml Definierende Curl Cream Lockenstärker & Lockenkontrolle für Lockiges und Welliges Haar
- Price
- €17.21
- Rating
- 4.4/5
- Reviews
- 30
- Age
- 4mo ago
Karseell Lockencreme 500 ml Definierende Curl Cream Lockenstärker & Lockenkontrolle Locken Creme für Lockiges und Welliges Haar
- Price
- €28.55
- Rating
- 4.3/5
- Reviews
- 35
- Age
- 4mo ago
Karseell Tiefenreparatur Haarpflege-Set Kollagen Haarmaske Shampoo Reparatur Pflegespülung Reise-Set für Trockenes Geschädigtes Haar Alle Haartypen
- Price
- €22.23
- Rating
- 4.4/5
- Reviews
- 39
- Age
- 2y ago
WELLA SP LUXE OIL Keratin Restore Mask 400ml (1er Pack)
- Price
- €15.63
- Rating
- 4.6/5
- Reviews
- 4,103
- Age
- 12y ago
Vitamins Haarmaske Keratin Haarkur Behandlung - Biotin Castor Oil Collagen Protein & Kokosöl Deep Conditioner für geschädigtes dünnes trockenes strapaziertes Haar
- Price
- €18.36
- Rating
- 4.4/5
- Reviews
- 17,436
- Age
- 9y ago
Newest
by launch dateKarseell Lockencreme 100 ml Definierende Curl Cream Lockenstärker & Lockenkontrolle für Lockiges und Welliges Haar
- Price
- €17.21
- Rating
- 4.4/5
- Reviews
- 30
- Age
- 4mo ago
Karseell Lockencreme 500 ml Definierende Curl Cream Lockenstärker & Lockenkontrolle Locken Creme für Lockiges und Welliges Haar
- Price
- €28.55
- Rating
- 4.3/5
- Reviews
- 35
- Age
- 4mo ago
Karseell Rote Farbschutz-Haarmaske KEINE Haarfarbe Für Zuvor Rot Gefärbtes Trockenes & Geschädigtes Haar 500 ml
- Price
- €24.92
- Rating
- 2.9/5
- Reviews
- 141
- Age
- 10mo ago
Karseell Blaue Haarmaske - KEINE Haarfarbe - Color Depositing Mask Wiederherstellung und Verstärkung der Blautöne bei Coloriertem Haar 500ml
- Price
- €24.18
- Rating
- 2.9/5
- Reviews
- 141
- Age
- 10mo ago
Karseell Purple Haarmaske 100ml Violett Haarmaske für Blondes Blondiertes Graues Haar Purple Hair Mask Neutralisiert Gelbstich Repariert Haarschäden
- Price
- €16.30
- Rating
- 4.1/5
- Reviews
- 624
- Age
- 1y ago
Competition: brands, sellers & click share
The top 5 products take 62% of clicks — established leaders, but buyers still shop beyond them.
Brands
7 flat
Sellers
40
Top-5 brand share
97%
Top 20: 100%
Top-5 click share
62%
Top 20: 100%
Open market
2%
- Karseell81%
- Kallos5%
- Wella Professionals5%
- Pantene3%
- FANOLA3%
- VITAMINS hair cosmetics2%
- Open — no brand owns it (1 brand, 2%)
Keratin Haarmaske demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Mar · busiest ÷ quietest = 1.4×
Top Keratin Haarmaske search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- karseell78K/yr
- karsell collagen hair mask19K/yr
- keratin haarmaske32K/yr
- karseell collagen hair mask50K/yr
- karseel10K/yr
- kallos haarmaske7K/yr
- kallos7K/yr
- karseell haarfarbe11K/yr
- keratin maske für haare6K/yr
- karsell7K/yr
What reviews say buyers love and hate about Keratin Haarmaske
What buyers mention most, as a share of all reviews.
What buyers love
70% of reviews“Schon beim ersten Benutzen hatte ich dieses richtig weiche, definierte Finish ohne harte crunchy Strähnen”
“Bestes Produkt”
“Geruch”
“Einfach so dieser effortless curly girl Look”
“Super Haarpflege”
What buyers complain about
57% of reviews“schade für den Preis”
“Nix Farbe”
“Hält nicht, was versprochen wird”
“Hält nicht was es verspricht”
“Gleichzeitig wird Frizz reduziert, also das unkontrollierte Abstehen einzelner Haare, was insbesondere bei feuchtem oder trockenem Klima ein häufiges Problem bei lockigem Haar ist”
Keratin Haarmaske return rate & reasons
Why buyers send it back, as a share of all return requests.
0.3%
Return rate
0%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Keratin Haarmaske questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
