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Kamm

Kamm shows low returns (0.5%), but prices mostly outside the sweet spot ($2.36–$15.38) keeps it on the watch list.

Flapen Score

54
Worth a look

Top 18% of 1,260 Kosmetik niches · +7 vs the category median of 47

Market size 52Growth 20Conversion 69Competition 74Returns 97Price range 3Avg price 17Brand share 87Review moat 30Quality gap 43
This niche Category average · 1,260 niches

Is Kamm profitable on Amazon?

According to Flapen's Amazon Germany niche tracking, Kamm is a €312K/yr Amazon Germany market (802K searches/yr). The top 5 brands hold 48% of demand. Demand peaks in Dec. Verdict: Worth a look — 54/100.

Kamm: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Worth a look. Search demand moved -9.1% over the last 90 days and 6.3% of searches end in a purchase.

€312K

revenue / yr

Units sold / yr50K
Search volume / yr-9.1%802K
Conversion rate6.3%
Avg price€6.17

Who owns the niche?

The top 5 brands hold 48% of demand, so 52% of the market is open.

52%

open market share

Brands · sellers33 · 60
Top-5 product click share41%
Open market52%
Avg brand age34 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.

0/100

page quality · 41 products

Sponsored placement88%
New entrants (1y)4· 2 succeeded
Avg rating4.5★
Avg reviews3,517

Top Kamm products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 41% of clicks — established leaders, but buyers still shop beyond them.

€0€12K€25K€37K€50K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

33 falling

Sellers

60

Top-5 brand share

48%

Top 20: 88%

Top-5 click share

41%

Top 20: 81%

Open market

47%

  • URAQT15%
  • Rosilla14%
  • Störtebekker Shaving Accessories7%
  • Strukturpaste7%
  • Charlemagne7%
  • DUAIU5%

Kamm demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume802KCVR6.3%Products41Brands33Top 5 Brands48%OOS Rate0.0%Rating4.5★Reviews3,517Avg BSR#60
25K15KHoliday '24Spike '25Holiday '25SepDecMarJunAugNovMarMay

Peak months: Dec · busiest ÷ quietest = 1.6×

Top Kamm search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • kamm205K/yr
  • kam197K/yr
  • kamm männer93K/yr
  • haarkamm66K/yr
  • kamm frauen49K/yr
  • comb28K/yr
  • friseur kamm27K/yr
  • haarkämme22K/yr
  • hair comb12K/yr
  • kämme15K/yr

What reviews say buyers love and hate about Kamm

What buyers mention most, as a share of all reviews.

What buyers love

81% of reviews
Qualität insgesamt19%

Super Produkt

Haarstyling13%

Easy to Style

Preis-Leistungs-Verhältnis10%

Preis / Leistung = super

Benutzerfreundlichkeit10%

Easy to use

Eignung für lockiges Haar9%

wenn ich den Kamm nach dem Duschen auf meine leicht feuchten Haare benutze, werden die perfekt curly.

What buyers complain about

72% of reviews
Qualität insgesamt14%

Trash

Funktionalität insgesamt11%

Funktioniert null

Materialqualität10%

Billigstes Material

Eignung für kurzes Haar10%

Super für kurzes Haar

Haltbarkeit8%

mangelnde Haltbarkeit

Kamm return rate & reasons

Why buyers send it back, as a share of all return requests.

0.5%

Return rate

0%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Funktionalität insgesamt
39%
2Qualität insgesamt
10%
3Gesamtgröße
9%
4beworben Vs Tatsächliches Produkt
8%
5Eignung für kurzes Haar
7%

Common Kamm questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Kamm 54/100 on Amazon Germany — Worth a look. The niche generates €312K/yr across 41 tracked products. 2 of 4 products launched in the last 360 days are still selling. Search demand moved -9.1% over the last 90 days.
Search demand for Kamm on Amazon Germany peaks in Dec, where the busiest month runs 1.6× the quietest.