Huda Beauty

Shoppers searched for this 451K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 0.8% of those searches ended in a purchase. Searches in the last 90 days moved -29.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated €102K a year.

Searches, last 12 months

451K

Growth, 90 days vs prior 90

-29.5%

Conversion, latest week

0.8%

Market size, estimated

€102Ka year

Peak month

January2.7× the quietest month

Top search term

huda beauty268K searches a year

Listings sell for €28.31 on average, from €5.86 to €59.90. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At €28.31 that is €3K to €7K a year per listing.

Average price

€28.31inside the $15 to $100 sweet spot

Price range

€5.86–€59.90

Amazon Germany median price

€18.99across 29,809 niches

Units sold a year

3K–4K

Units per listing a year

100–250

Revenue per listing a year

€3K–€7K

Returns

0.4%of orders · Amazon Germany median 1.1%

45% of listings pay for placement with sponsored ads. 90% ship with Prime. On an average day, 10.9% of listings are out of stock. The average listing ranks #170 within Make-Up. It carries 7,652 reviews at 4.41 stars, so a new listing needs social proof before a better product.

Sponsored listings

45%

Prime listings

90%

Out of stock, average day

10.9%

Average rank

#170in Make-Up

Average rating

4.41 starsAmazon Germany average 4.37 stars

Average reviews

7,652per listing

Listings tracked

20

5 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 50 months on average, so the names here are settling in.

Launched, last 12 months

5

Successful launches

1Amazon's first-year sales bar

Average brand age

50 months