Herren Shampoo

Shoppers searched for this 493K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 9.1% of those searches ended in a purchase. Searches in the last 90 days moved +20.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated €271K a year.

Searches, last 12 months

493K

Growth, 90 days vs prior 90

+20.8%

Conversion, latest week

9.1%

Market size, estimated

€271Ka year

Peak month

July2.1× the quietest month

Top search term

axe duschgel189K searches a year

Listings sell for €6.04 on average, from €1.48 to €24.21. Amazon reports units sold in ranges. This niche sold 60K to 80K a year. The average listing sells 750 to 1,000 of them. At €6.04 that is €5K to €6K a year per listing.

Average price

€6.04under the $15 to $100 sweet spot

Price range

€1.48–€24.21

Amazon Germany median price

€18.99across 29,809 niches

Units sold a year

60K–80K

Units per listing a year

750–1,000

Revenue per listing a year

€5K–€6K

Returns

0.1%of orders · Amazon Germany median 1.1%

73% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 5.7% of listings are out of stock. The average listing ranks #299 within Baden & Körperpflege. It carries 2,396 reviews at 4.54 stars, so a new listing needs social proof before a better product.

Sponsored listings

73%

Prime listings

96%

Out of stock, average day

5.7%

Average rank

#299in Baden & Körperpflege

Average rating

4.54 starsAmazon Germany average 4.37 stars

Average reviews

2,396per listing

Listings tracked

52

15 products launched here in the last 12 months. 10 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 58 months on average, so the names here are settling in.

Launched, last 12 months

15

Successful launches

10Amazon's first-year sales bar

Average brand age

58 months