hermes parfum herren
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.8%return rate — above 5% kills the launch gate
Avg price
Great€78.68avg listing price — sweet spot $15–$100
Review moat
Good954.23avg incumbent reviews — the moat a new listing must climb
Price range
Good€45.28–€141.53cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Good€308K€308K/yr · 121K searches
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Conversion
Okay3.2%search→purchase rate — share of searches ending in a sale
Growth
Okay+2.2%90-day search growth — must beat 0% to launch
Competition
Bad70%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand
According to Flapen's Amazon Germany niche tracking, hermes parfum herren is a €308K/yr Amazon Germany market (121K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 44/100.
Data updated Jul 14, 2026 · scored weekly · How we score niches
hermes parfum herren market data
- Units sold / yr
- 3K–4K
- avg 100–250/product
- Revenue / yr
- €236K–€315K
- units × avg price
- Conversion rate
- 3.2%
- Avg BSR
- #532
- Page quality
- 0%
- Prime
- 62%
- Sponsored
- 0%
- Out of stock
- 0.0%
- Avg brand age
- 72 months
- Avg seller age
- 183 days
Competition & brand share
The top 5 products capture 70% of clicks — a locked-up shelf that new listings rarely crack.Brands
1 falling
Sellers
68
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
70%
Top 20: 100%
Open market
0%
- Hermès100%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +2.2% search growth over the last 90 days.Peak months: Nov, Dec · busiest ÷ quietest = 2.3×
Top hermes parfum herren search terms
- hermes parfum herren47K/yr
- terre de hermes parfum herren31K/yr
- terre d hermes17K/yr
- hermes terre dhermes parfum8K/yr
- terre dhermes6K/yr
- terre de hermes5K/yr
- terre d hermes parfum4K/yr
- terre dhermes parfum herren3K/yr
Top hermes parfum herren products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 13 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Hermes Terre DHermes Edt Spray 100ml
Hermès€71.764.6★451 rev
Hermès Hermès Terre DHermès Eau de Toilette 200ml
Hermès€91.274.6★2,746 rev
HERMES Terre dHERMES Eau Givrée Man de Parfum 100ml (Original)
Hermès€63.334.5★511 rev
Hermès Festes Parfüm 1er Pack (1x 200 ml)
Hermès€141.534.5★1,054 rev
Hermès HERMES DHermès Edt Vapo 50 Ml Holzig würzig
Hermès€45.284.6★2,746 rev
Newest
by launch dateHERMES Terre dHERMES Eau Givrée Man de Parfum 100ml (Original)
Hermès€63.33511 rev
Hermès Terre dHermes Eau De Toilette
Hermès€52.00711 rev
Hermès HERMES DHermès Edt Vapo 50 Ml Holzig würzig
Hermès€45.282,746 rev
Hermès Terre DHermès Eau Intense Vétiver Eau de Parfum 200 ml (Herren)
Hermès€120.72432 rev
Hermes Terre dHermès Eau intense Vetiver 50ml
Hermès€49.45831 rev
Trending
90-day click momentumHERMES Hermès Eau de Cologne für Männer 1er Pack (1x 200 ml) Frisch
Hermès€96.874.6★
HERMES Terre dHERMES Eau Givrée Man de Parfum 100ml (Original)
Hermès€63.334.5★
Hermès Festes Parfüm 1er Pack (1x 200 ml)
Hermès€141.534.5★
Hermes Terre DHermes Edt Spray 100ml
Hermès€71.764.6★
Hermès Terre dHermes Eau De Toilette
Hermès€52.004.6★
What buyers say about hermes parfum herren
What buyers praise and complain about, mined from review topics.What buyers love
“Gute Duft”
“Originales Hermès Parfum mit großem Preisvorteil”
“Top Qualität”
“Alles in Ordnung, wie beschrieben”
“Super Größe”
What buyers complain about
“kein eau de parfum”
Top return reasons
Common questions
- Is hermes parfum herren profitable to sell on Amazon Germany?
- The niche generates €308K/yr across 13 tracked products. 90-day search growth is +2.2%. Flapen's verdict: Skip it (44/100).
- How competitive is the hermes parfum herren niche?
- 1 brands and 68 sellers compete. The top 5 products take 70% of clicks and top 5 brands hold 100% of demand.
- What do buyers complain about in hermes parfum herren?
- Top complaints mined from reviews: Geruch. The return rate is 0.8%.
- When does demand for hermes parfum herren peak?
- Demand peaks in Nov–Dec; the busiest month runs 2.3× the quietest.
- What does it cost to enter the hermes parfum herren niche?
- Listings span €45.28–€141.53; the average listing price is €78.68 (sweet spot $15–$100). The average incumbent carries 954 reviews — the moat a new listing must climb.