How competitive is the Hermes Parfum Damen niche on Amazon Germany?

1 brands and 73 sellers compete in Hermes Parfum Damen on Amazon Germany. The top 5 Hermes Parfum Damen products take 66% of clicks and its top 5 brands hold 100% of demand.

What do buyers complain about in Hermes Parfum Damen?

Hermes Parfum Damen buyers on Amazon Germany complain most about Geruch, Verdünnt/wässrig, Qualität insgesamt, the themes mined from the niche's reviews. Its return rate is 0.3%.

What does it cost to enter the Hermes Parfum Damen niche?

Hermes Parfum Damen sells for €64.38 on average on Amazon Germany, inside our $15–$100 sweet spot. Listings span €50.16–€99.35. The average incumbent carries 387 reviews — the moat a new listing must climb.

Hermes Parfum Damen

brand-locked demand (top 5 brands take 100% of clicks) — Hermes Parfum Damen doesn't clear our bar today.

Signals High Price

Flapen Score

Skip it

Ranks 916 of 1,260 Kosmetik niches · −5 vs the category median of 47

This niche Category average · 1,260 niches

Is Hermes Parfum Damen profitable on Amazon?

According to Flapen's Amazon Germany niche tracking, Hermes Parfum Damen is a €88K/yr Amazon Germany market (69K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 42/100.

Hermes Parfum Damen: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved +6.8% over the last 90 days and 2.0% of searches end in a purchase.

€88K

revenue / yr

Units sold / yr2K

Search volume / yr+6.8%69K

Conversion rate2.0%

Avg price€64.38

Who owns the niche?

The top 5 brands hold 100% of demand, so 0% of the market is open.

open market share

Brands · sellers1 · 73

Top-5 product click share66%

Open market0%

Avg brand age81 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.6★ — the gap to enter on.

0/100

page quality · 16 products

Top Hermes Parfum Damen products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Top sellers

by 90-day click share

Hermè Un jardin sur le Nil Eau de de Cologne für Damen 100ml

Price: €65.08
Rating: 4.6/5
Reviews: 2,067
Age: 17y ago

Hermès Eau de Toilette für Frauen 1er Pack (1x 100 ml)

Price: €75.85
Rating: 4.8/5
Reviews: 612
Age: 14y ago

Hermès Un Jardin sur le Nil Eau de Toilette Spray 1er Pack ( 50 ml)

Price: €58.72
Rating: 4.4/5
Reviews: 594
Age: 16y ago

HERMES Un Jardin à Cythère Eau de Toilette Unisexduft 100 ml

Price: €57.53
Rating: 4.5/5
Reviews: 239
Age: 3y ago

Hermès Un Jardin Sur le Nil Eau De Toilette 50 ml (unisex)

Price: €60.93
Rating: 4.7/5
Reviews: 152
Age: 12y ago

Newest

by launch date

Hermes Barénia Edp Vapo Remplissable 60 ml

Price: €61.88
Rating: 4.6/5
Reviews: 272
Age: 1y ago

Hermes Barénia Edp Vapo Remplissable 30 ml

Price: €50.16
Rating: 4.5/5
Reviews: 42
Age: 1y ago

HERMES PARIS Unisex-Erwachsene UN Jardin VAPORIZADOR Garten SUR LE TOIT EAU DE Toilette 50ML Vaporizer Neger Estándar

Price: €55.12
Rating: 4.3/5
Reviews: 53
Age: 2y ago

HERMES Un Jardin à Cythère Eau de Toilette Unisexduft 100 ml

Price: €57.53
Rating: 4.5/5
Reviews: 239
Age: 3y ago

HERMES PARIS Unisex Elixir VAPORIZADOR ELIXIER des MERVEILLES EAU DE Parfum 100ML Vaporizer Negro Standard

Price: €99.35
Rating: 4.4/5
Reviews: 212
Age: 6y ago

Competition: brands, sellers & click share

The top 5 products take 66% of clicks — established leaders, but buyers still shop beyond them.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

1 flat

Sellers

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

66%

Top 20: 100%

Open market

Hermès100%
Open — no brand owns it (0%)

Hermes Parfum Damen demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume69KCVR2.0%Products16Brands1Top 5 Brands100%OOS Rate4.8%Rating4.6★Reviews387Avg BSR#887

Peak months: Nov, Dec · busiest ÷ quietest = 3.1×

Top Hermes Parfum Damen search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

hermes parfum damen46K/yr +3.3%1.5% conv.
un jardin sur le nil8K/yr +21.8%4.7% conv.
hermes un jardin sur le nil7K/yr +40.1%4.5% conv.
hermes parfum8K/yr -11.7%0.4% conv.

What reviews say buyers love and hate about Hermes Parfum Damen

What buyers mention most, as a share of all reviews.

What buyers love

100% of reviews

Geruch89%

“Anmutiges Parfum”

Qualität insgesamt6%

“Sehr gut”

Preis-Leistungs-Verhältnis3%

“Preis ist ok”

Haltbarkeit3%

“Die Haltbarkeit ist sehr gut”

What buyers complain about

100% of reviews

Geruch67%

“Riecht nicht wie es sollte”

Verdünnt/wässrig17%

“Der Duft bzw. das EDT wirkt verdünnt”

Qualität insgesamt17%

“Minderwertige Qualität”

Hermes Parfum Damen return rate & reasons

Why buyers send it back, as a share of all return requests.

0.3%

Return rate

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Geruch

86%

2Auslaufsicher

3Defekt Material/Teile

Common Hermes Parfum Damen questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Hermes Parfum Damen 42/100 on Amazon Germany — Skip it. The niche generates €88K/yr across 16 tracked products. Search demand moved +6.8% over the last 90 days.