Hairstrait

Shoppers searched for this 79K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 1.3% of those searches ended in a purchase. Searches in the last 90 days moved -37.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated €94K a year.

Searches, last 12 months

79K

Growth, 90 days vs prior 90

-37.0%

Conversion, latest week

1.3%

Market size, estimated

€94Ka year

Top search term

föhn mit glättfunktion11K searches a year

Listings sell for €94.60 on average, from €26.65 to €323.71. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At €94.60 that is €0 to €9K a year per listing.

Average price

€94.60inside the $15 to $100 sweet spot

Price range

€26.65–€323.71

Amazon Germany median price

€18.99across 29,809 niches

Units sold a year

500–750

Units per listing a year

0–100

Revenue per listing a year

€0–€9K

Returns

7.0%of orders · Amazon Germany median 1.1%

85% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 20.6% of listings are out of stock. The average listing ranks #109 within Haarstyling Geräte & Styling Zubehör. It carries 960 reviews at 4.24 stars, so a new listing needs social proof before a better product.

Sponsored listings

85%

Prime listings

100%

Out of stock, average day

20.6%

Average rank

#109in Haarstyling Geräte & Styling Zubehör

Average rating

4.24 starsAmazon Germany average 4.37 stars

Average reviews

960per listing

Listings tracked

27

12 products launched here in the last 12 months. 9 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 25 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

12

Successful launches

9Amazon's first-year sales bar

Average brand age

25 months